What are Big Data Analytics Tools?

Big data analytics tools are vital for organizations navigating today's data-rich environment, acting like powerful microscopes for vast information oceans. They solve the problem of extracting meaningful insights from enormous, complex datasets that traditional methods can't handle. Key functionalities include data ingestion, processing, visualization, and advanced statistical modeling. Emerging capabilities feature real-time stream processing, natural language processing for unstructured data, and sophisticated AI-driven predictive analytics. Industries such as finance, healthcare, retail, and manufacturing benefit immensely, using these tools for everything from fraud detection to personalized customer experiences. A notable limitation can be the need for specialized skills and potential data quality issues. Overall, their value proposition lies in enabling data-driven decision-making, optimizing operations, and uncovering new opportunities for growth and competitive advantage.

What Are The Key Benefits of Big Data Analytics Tools?

  • Data-driven decisions
  • Enhanced operational efficiency
  • Future trend prediction
  • Hidden opportunity discovery
  • Improved customer understanding
  • Reduced operational costs
  • Fraud detection and prevention
  • Personalized product/service offering
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How We Rate and Review Products

Our big data analytics tools analysts evaluate solutions using a comprehensive, multi-source approach designed to give you an objective view of what's available in the market. Here’s how it works:

  • Our Research Process: Our analyst team gathers data from multiple angles to ensure complete coverage, including SelectHub Analyst Briefings, direct vendor interviews, user reviews, product documentation, case studies, and technical specifications. This multi-source approach helps eliminate bias and gives you the full picture.
  • Our Scoring Methodology: The proprietary scoring engine in our selection platform analyzes the data to compute the Analyst Score. We evaluate how much functionality you get out of the box vs. what requires additional modules or third-party integrations — because we know implementation complexity and hidden costs matter to your decision.

The result: Data-driven scores for the best products in big data analytics tools that reflects real-world usability and comprehensive feature coverage, helping you make confident software decisions faster.

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For our big data analytics tools analysis, we scored the following feature groups:

  • Augmented Analytics
  • Computer Vision and Internet of Things (IoT)
  • Dashboarding and Data Visualization
  • Data Management
  • Data Preparation
  • Geospatial Visualizations and Analysis
  • Machine Learning
  • Mobile Capabilities
  • Platform Capabilities
  • Reporting

We also scored these technical capabilities:

  • Availability and Scalability
  • Integrations and Extensibility
  • Platform Security

We use the scale below to rate each feature and integration capability in our platform:

Level of Support Score Description
Fully Supported Out of the Box 100 This feature comes built-in with industry-leading capabilities and works right after installation. No extra modules, integrations, or custom development needed.
Moderately Supported Out of the Box 85 This feature is included out of the box and ready to use, though with more limited capabilities. No extra modules, integrations, or custom development needed.
Supported with Workarounds 70 This feature isn’t offered directly, but you can achieve similar results using other built-in features or workarounds at no extra cost.
Supported with Additional Modules 60 This feature is only available through additional vendor modules or products,which come at an extra cost.
Supported with Partner Integrations 50 You’ll need to use a third-party integration, plugin, or app from the vendor’s marketplace at an extra cost.
Supported with Custom Development 25 This feature isn’t built in or available through add-ons or integrations, but it can be custom-developed using the software’s supported APIs and frameworks. Costs may vary.
Not Supported 0 This feature isn’t supported.
Best Big Data Analytics Tools Overall

Our Research Analysts evaluated 50 solutions and determined the following solutions are the best big data analytics tools overall:

Sort by
  • Overall Score 
Best For:
Augmented Analytics Computer Vision and Internet of Things (IoT)
Start Price:
$10,000
Annually
Free Trial:
Yes
Good For:
Medium & large companies
Deployment:
Cloud
User Sentiment:
85% of users recommend this product
Analyst Score  
94

SAS Viya is an AI-powered data management and visual analytics platform with a robust, scalable architecture. All users who reviewed data source connectivity said that it connects to multiple sources and integrates easily with business applications, giving a seamless user experience. With fast in-memory processing of big data sets, it leverages the power of R to enable visual statistics. All users who mentioned predictive analysis said that it enables automated forecasting through what-if scenarios, goal-seeking, text mining and decision trees. Citing ease of use, all users say that the platform is intuitive and enables easy data modeling and self-service visual analytics. All users who mentioned support said that they are responsive and knowledgeable. Around 71% of the users who comment on its functionality say that it is a robust, scalable and flexible platform that enables visualization and analysis of business data, though some users say visual statistics need improvement. On the flip side, all users who review its cost say that the tool is expensive.

In summary, SAS Viya is an analytics tool that provides data management, visualization and AI-powered analytics to enterprises for improved decision making, though small organizations and startups might find it cost-prohibitive.

  • Ease of Use: All users who mention its interface say that it makes autonomous analysis and data modeling accessible to users of all skill levels.
  • Support: All users who review support say that representatives are responsive and helpful in resolving issues and queries.
  • Functionality: Around 71% of the users who comment on its feature set say that the software helps discover data insights through powerful visualizations and on-the-fly calculations.
  • Cost: All users who discuss its pricing say that the cost of acquisition is high.
  • Improve Decision-Making: Make informed business decisions by using historical and current proprietary information to derive analytical insights. Compute vast amounts of data faster and resolve complexities through parallel processing. Boost workflow efficiencies by deploying operational decisions that define real-time best actions at scale. 
  • Self-Service Analytics: Easily perform automated forecasting, goal-seeking and scenario analysis — no technical skills needed. Identify user sentiment through text analytics and incorporate geographical data for a complete picture of business metrics. 
  • Maximize ROI: Save time through built-in automation for data prep, feature engineering, algorithm selection and AI-powered data discovery. Innovate, rather than spending time on tedious data management and analytics tasks. 
  • Data Security: Ensure data encryption at rest and while moving across systems, in addition to auditing protocols. Connect to external data management systems like Oracle, Teradata, Facebook, Amazon and Esri seamlessly through Kerberos, SAML, OAuth and OpenID. 
  • Data Management: Import data by using an IDE or through REST APIs, and visualize and analyze it through self-service data prep. Join tables, apply functions and perform calculations, or drag-and-drop, pivot, and slice and dice to view desired metrics. 
  • Visualization and Reporting: Dig into data for in-depth analysis and view key business metrics through autonomous data exploration and manipulation. Create and customize interactive reports and charts to share with others across the organization for collaborative insight. Get suggestions on graphics best suited to display pertinent data through auto charting. 
  • Data Modeling: Analyze data with predictive models through regression, clustering and neural networks. Ensure version control by tracking data models from creation through usage by registering, validating and monitoring each version. Creates snapshots of model properties and files and retains them for the future. 
  • Visual Statistics: Build diverse scenarios simultaneously and refine them with what-if analyses to uncover insights through experimentation. Unifies all business tools, irrespective of the language they support, into a common visual analytics solution. 
  • Cloud Integrations: Develop low-code technologies by porting SAS open-source models into mobile and business applications through its cloud-native capability. Optimize analytics workloads on clouds like Microsoft Azure and ensure cost-efficient migration of analytics to the cloud through a workload management tool. 
  • ML-Based Insights: Get valuable insights from new data types by combining structured and unstructured data in integrated machine learning programs. Choose the desired ML algorithm from a range of options and easily find the optimal parameter settings. Use Python within Jupyter notebooks for deep learning functions like computer vision, natural language processing, forecasting and speech processing. 
Best For:
Geospatial Visualizations and Analysis Mobile Capabilities Reporting
Free Trial:
30 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
86% of users recommend this product
Analyst Score  
92

In online reviews, Spotfire emerges as a user-friendly big data platform. Most users found data exploration easy with a drag-and-drop interface. Some users said the UI was dated, though, and said it could use a revamp. Most users praised its interactive visualizations and dashboards, saying they helped them interpret data better. But, a few said they would love to have more visuals to choose from. 

Keysight Technologies saved their client a lot of headaches by pinpointing why their equipment was failing much before the expected date — prolonged usage beyond the prescribed duration. Quicker data loads with Spotfire meant fast reporting, which helped spot the issue in no time.

A user mentioned they did the calculations in Excel and imported them into Spotfire for visualization. It’s a common scenario when a steep learning curve slows down adoption, and teams fall back on Excel. In my opinion, attempting to replace Excel would be asking too much of your teams, no matter what software you plan to use, and using a combination of the two would help ease the transition.

Most users said Spotfire takes time to learn. You might have to opt for a balance of multiple platforms to balance your departmental and enterprise needs. 

Spotfire surpasses Excel in data management, especially data prep. Customizable visualizations and custom Mods give you enough freedom to work within the platform.

Though 72% of reviewers were happy with the integrations, Spotfire lacks some standard connectors, such as for Apache Kafka, forcing users to rely on workarounds.

A majority of users found its pricing structure complex, especially as users increased. In such cases, organizations often tend to opt for a cheaper alternative for less advanced use cases while using the pricier platform for the critical ones. We advise doing a deep dive into the vendor's pricing plans to avoid making your tech stack top-heavy.

  • Data Visualization: About 86% of reviewers were satisfied with the available options when designing dashboards.
  • Support: Around 74% of users praised vendor support for their timely response and helpful attitude.
  • Integration: Almost 72% of users were satisfied that it integrates with their preferred systems.
  • Friendly Interface: Around 68% of reviewers said the platform was easy to use.
  • Functionality: About 64% of users said it had a rich feature set.
  • Cost: Around 96% of the user reviews said it the price was high and licensing complex.
  • Adoption: 90% of reviewers said there was a significant learning curve and users would need specialized knowledge of data science and statistics.
  • Make Informed Decisions: Ensure you don't miss any data when performing analysis. Spotfire connects to over 50 sources out of the box and provides many more, thanks to its active community. When a connector isn't available, you can rely on TIBCO’s data virtualization capabilities. Users appreciate its expertise in capturing streaming data, which many data tools have yet to catch up with. Our analysts awarded it top honors for source connectivity.
  • Gain Accurate Insight: Make decisions with confidence, knowing you have quality data in your corner. Organize data using metadata management and build workflows in a dedicated wizard. Or use freeform SQL query building with autocomplete. Spotfire scores a perfect 100 in our analyst rankings for seamless data preparation and management. It’s mainly due to inline data correction, which not many platforms support.
  • Visualize Insight: Achieve your weekly, monthly and yearly goals. Put your data to work with interactive dashboards and visualizations that come alive thanks to animations. Get suggestions on how datasets relate and visualizations that fit your analysis. And don't worry about it going stale — you can set it up to refresh on cue. Our analysts give Spotfire the top award for dashboarding and visualization.
  • Add Location Data: If your data includes location coordinates, Spotfire can directly plot these points on a map. If it contains city, state, or country names, Spotfire can convert them into locations on the map. Geographic searches, functions and calculations are available. Our analysts give Spotfire a 100 for its mapping features.
  • Stay Mobile: Spotfire wins our analyst recommendation for responsive mobile insights on iOS and Android. You can favorite views and search for them later and swipe left and right between pages on your phone. Share your findings via email, SMS or other communication channels. Map visualizations are available on mobile — Spotfire will show you relevant data based on your location. QR code scanning is available. Spotfire gets a 100 score in our assessment.
  • Spotfire Actions: Decide what to do with and act instantly — no need to switch to your procurement application to pause new orders. This powerful feature allows you to run scripts within analytics workflows. You can also trigger actions in your external system through visualization. Spotfire can set up over 200 commercial connections and has 1800 community connectors.
  • Mods: Build reusable workflows and visualization components, much like apps in Power BI and Qlik Sense. They allow your users to tailor their analytical processes so they don’t have to start from scratch every time. Based on code, they run in a sandbox with limited access to system resources for security. Users can share them through the Spotfire library. Mods improve efficiency and collaboration.
  • Batch Edits: Make similar changes to multiple files in one go. Write custom scripts to call the Spotfire API that’ll make changes to the files. Update the IronPython version to the latest one or embed the Spotfire JQueryUI library instead of its references.
  • Recurring Jobs: Simplify event scheduling to better manage your time and tasks. Improve efficiency and deliver reports at the same time on the same day of the week or month. The latest Spotfire version allows you to set recurring automation jobs to occur every X hours, days, weeks or months.
  • Web Player REST API: Share insight with clients and partners without them needing to sign up for a paid Spotfire account. Engage them via data visualizations on the web browser, thanks to Spotfire Web Player. Update analyses on the web with real-time data in the latest Spotfire version.
Best For:
Geospatial Visualizations and Analysis
Free Trial:
14 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
88% of users recommend this product
Analyst Score  
92

Tableau Desktop is a BI solution for data visualization, dashboarding and location analysis. In online reviews, users said they found its drag-and-drop charting a boon for creating charts and maps. Regarding customization, many users praised the platform for its various labeling and design options.

EMD Serono relies on Tableau to provide timely patient access to therapies for infertility, multiple sclerosis and cancer. Tableau Pulse keeps sales reps informed with AI-driven physician insights, helping them act fast in the field.

Market penetration analysis and patient data visualization enable sales KPI tracking. Moreover, Tableau helps the Serono team keep patient care front and center by tracking the turnaround time from referral to drug delivery.

My experience with Tableau gave me a window into its ad hoc capabilities. I could visualize data within minutes using its drag-and-drop builder and automatic graphic suggestions. Though Microsoft users are generally skewed toward Power BI, Tableau is great for instant data analysis, with Tableau Pulse offering next-action insights on demand.

One hiccup to note: I couldn’t schedule report exports, which is understandable as it’s not a reporting tool at its core. It’s still inconvenient and a limitation to consider. But I could subscribe to dashboards and receive static screenshots.

As a CTO looking for a reporting tool, don’t dismiss Tableau just yet. Many organizations have found a happy medium, combining Excel’s spreadsheet capabilities with Tableau’s live updates, extensive connections and advanced analytics.

One-fourth of the users discussing adoption said there was a steep learning curve. Tableau relies on Python and R scripts for statistics in its visualizations. It's where the named licenses can prove to be a blessing, as you can opt to train upcoming Creators and Explorers. We recommend factoring in training if you want to hit the ground running.

Some reviewers felt discounted packages for business editions should be available, similar to the free student licenses. At $70 per user, the Creator license can seem costly when compared to Power BI ($9.99 per user) and Qlik Sense ($30 per user).

Here's the good news, though. Its built-in user management acts as a permissions layer for your organization — users can only access the relevant content. Plus, an organization will have very few Creators and a greater number of Viewers and Explorers, and the license fee reduces from Creator to Explorer to Viewer.

We recommend opting for a wise license combination to get the most out of the product.

On the upside, the vendor constantly releases new features, the latest one being Einstein CoPilot in beta.

Overall, Tableau is a competitive BI solution, but if the pricing seems inflexible, quite a few other solutions offer live insights and advanced analytics out of the box.

  • Data Visualization: Almost 98% of users who reviewed its visual capabilities praised the platform for its dashboards and the freedom to play around with data and modify charts as desired.
  • User-Friendly: According to 93% of users who mentioned ease of use, it makes data accessible with its easy user actions and handy tooltips.
  • Data Connectivity: About 92% of users who discussed data sourcing praised its ability to pull data from disparate systems.

What Users Like

  • “As a Tableau Certified Partner since 2015, we’ve seen that Tableau scores over Power BI in organizations with a more disparate architecture – perhaps a mixture of Apple, Linux, and Windows products. Tableau is primarily focused on data visualization and analytics. Its drag-and-drop builder is a bit more modern than Power BI, which is also a plus for organizations not invested in the Azure ecosystem.” - Rafael Estrada, President, Estrada Consulting
  • Pricing: Around 90% of the users citing cost found it expensive.
  • Speed: About 71% of the users who discussed performance found it slow when processing large data volumes.
  • Onboarding Woes: Approximately 67% of the users who reviewed the platform's adoption said there was a steep learning curve.

What Users Dislike

  • “Tableau supports a large variety of data sources – including Microsoft products – but connectivity isn’t going to be as plug-and-play with Azure as Power BI is. In some cases, data preparation and transformation requires third-party software before Tableau can make the best use of it.” - Rafael Estrada, President, Estrada Consulting
  • Advanced Analytics: Our analysts gave Tableau a score of 95, better than MicroStrategy (94) and Oracle Analytics (88). It won this honor for providing the latest in advanced analytics, namely, streaming data, sentiment, text, time-series, IoT, regression and cohort analysis.
  • Mobile Capabilities: Tableau earned a score of 95, ranking among the top three tools on our BI leaderboard. The platform allows sharing content, including maps, from anywhere on Android and iOS devices. Push notifications help you stay on top of status updates, tagged comments and shared content.There’s also a mobile layout for dashboards. 
  • Track License Usage: View license information in detail, such as the number of active licenses and the last used date/time. Once you’ve configured the registry key on every computer with a Tableau Desktop instance, it’ll start sending usage reports to the Tableau Server.
  • AI: Einstein Analytics is the force behind Tableau’s AI capabilities. Tableau Pulse enables independent data exploration and open-ended questions. Explain Data provides text explanations, and Einstein CoPilot uses generative AI to uncover hidden trends and enables relevant follow-up questions like having a conversation with a human being.
  • Tableau Prep: Clean and transform data of all types, including survey results, feedback data and social media posts. Shape and combine it with Tableau Prep, which is available with the paid edition only.
  • Data Stories: Convey your message with compelling narratives to get stakeholder buy-in. Drag and drop sheets onto the storyboard to show the growth, decline or stability of critical metrics.
  • Animations: Explain how data changes over time with animated charts and customize them to include graphics, labels and colors.
  • Filtering: Focus on the data that matters; it’s as easy as dragging and dropping desired fields to the Filter shelf. Specify a value range, set a condition or choose the top values to display. 
Best For:
Geospatial Visualizations and Analysis
Free Trial:
14 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
88% of users recommend this product
Analyst Score  
91

Tableau Desktop is a BI solution for data visualization, dashboarding and location analysis. In online reviews, users said they found its drag-and-drop charting a boon for creating charts and maps. Regarding customization, many users praised the platform for its various labeling and design options.

EMD Serono relies on Tableau to provide timely patient access to therapies for infertility, multiple sclerosis and cancer. Tableau Pulse keeps sales reps informed with AI-driven physician insights, helping them act fast in the field.

Market penetration analysis and patient data visualization enable sales KPI tracking. Moreover, Tableau helps the Serono team keep patient care front and center by tracking the turnaround time from referral to drug delivery.

My experience with Tableau gave me a window into its ad hoc capabilities. I could visualize data within minutes using its drag-and-drop builder and automatic graphic suggestions. Though Microsoft users are generally skewed toward Power BI, Tableau is great for instant data analysis, with Tableau Pulse offering next-action insights on demand.

One hiccup to note: I couldn’t schedule report exports, which is understandable as it’s not a reporting tool at its core. It’s still inconvenient and a limitation to consider. But I could subscribe to dashboards and receive static screenshots.

As a CTO looking for a reporting tool, don’t dismiss Tableau just yet. Many organizations have found a happy medium, combining Excel’s spreadsheet capabilities with Tableau’s live updates, extensive connections and advanced analytics.

One-fourth of the users discussing adoption said there was a steep learning curve. Tableau relies on Python and R scripts for statistics in its visualizations. It's where the named licenses can prove to be a blessing, as you can opt to train upcoming Creators and Explorers. We recommend factoring in training if you want to hit the ground running.

Some reviewers felt discounted packages for business editions should be available, similar to the free student licenses. At $70 per user, the Creator license can seem costly when compared to Power BI ($9.99 per user) and Qlik Sense ($30 per user).

Here's the good news, though. Its built-in user management acts as a permissions layer for your organization — users can only access the relevant content. Plus, an organization will have very few Creators and a greater number of Viewers and Explorers, and the license fee reduces from Creator to Explorer to Viewer.

We recommend opting for a wise license combination to get the most out of the product.

On the upside, the vendor constantly releases new features, the latest one being Einstein CoPilot in beta.

Overall, Tableau is a competitive BI solution, but if the pricing seems inflexible, quite a few other solutions offer live insights and advanced analytics out of the box.

  • Data Visualization: Almost 98% of users who reviewed its visual capabilities praised the platform for its dashboards and the freedom to play around with data and modify charts as desired.
  • User-Friendly: According to 93% of users who mentioned ease of use, it makes data accessible with its easy user actions and handy tooltips.
  • Data Connectivity: About 92% of users who discussed data sourcing praised its ability to pull data from disparate systems.

What Users Like

  • “As a Tableau Certified Partner since 2015, we’ve seen that Tableau scores over Power BI in organizations with a more disparate architecture – perhaps a mixture of Apple, Linux, and Windows products. Tableau is primarily focused on data visualization and analytics. Its drag-and-drop builder is a bit more modern than Power BI, which is also a plus for organizations not invested in the Azure ecosystem.” - Rafael Estrada, President, Estrada Consulting
  • Pricing: Around 90% of the users citing cost found it expensive.
  • Speed: About 71% of the users who discussed performance found it slow when processing large data volumes.
  • Onboarding Woes: Approximately 67% of the users who reviewed the platform's adoption said there was a steep learning curve.

What Users Dislike

  • “Tableau supports a large variety of data sources – including Microsoft products – but connectivity isn’t going to be as plug-and-play with Azure as Power BI is. In some cases, data preparation and transformation requires third-party software before Tableau can make the best use of it.” - Rafael Estrada, President, Estrada Consulting
  • Advanced Analytics: Our analysts gave Tableau a score of 95, better than MicroStrategy (94) and Oracle Analytics (88). It won this honor for providing the latest in advanced analytics, namely, streaming data, sentiment, text, time-series, IoT, regression and cohort analysis.
  • Mobile Capabilities: Tableau earned a score of 95, ranking among the top three tools on our BI leaderboard. The platform allows sharing content, including maps, from anywhere on Android and iOS devices. Push notifications help you stay on top of status updates, tagged comments and shared content.There’s also a mobile layout for dashboards. 
  • Track License Usage: View license information in detail, such as the number of active licenses and the last used date/time. Once you’ve configured the registry key on every computer with a Tableau Desktop instance, it’ll start sending usage reports to the Tableau Server.
  • AI: Einstein Analytics is the force behind Tableau’s AI capabilities. Tableau Pulse enables independent data exploration and open-ended questions. Explain Data provides text explanations, and Einstein CoPilot uses generative AI to uncover hidden trends and enables relevant follow-up questions like having a conversation with a human being.
  • Tableau Prep: Clean and transform data of all types, including survey results, feedback data and social media posts. Shape and combine it with Tableau Prep, which is available with the paid edition only.
  • Data Stories: Convey your message with compelling narratives to get stakeholder buy-in. Drag and drop sheets onto the storyboard to show the growth, decline or stability of critical metrics.
  • Animations: Explain how data changes over time with animated charts and customize them to include graphics, labels and colors.
  • Filtering: Focus on the data that matters; it’s as easy as dragging and dropping desired fields to the Filter shelf. Specify a value range, set a condition or choose the top values to display. 
Best For:
Geospatial Visualizations and Analysis
Free Trial:
14 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
88% of users recommend this product
Analyst Score  
89

Tableau Desktop is a BI solution for data visualization, dashboarding and location analysis. In online reviews, users said they found its drag-and-drop charting a boon for creating charts and maps. Regarding customization, many users praised the platform for its various labeling and design options.

EMD Serono relies on Tableau to provide timely patient access to therapies for infertility, multiple sclerosis and cancer. Tableau Pulse keeps sales reps informed with AI-driven physician insights, helping them act fast in the field.

Market penetration analysis and patient data visualization enable sales KPI tracking. Moreover, Tableau helps the Serono team keep patient care front and center by tracking the turnaround time from referral to drug delivery.

My experience with Tableau gave me a window into its ad hoc capabilities. I could visualize data within minutes using its drag-and-drop builder and automatic graphic suggestions. Though Microsoft users are generally skewed toward Power BI, Tableau is great for instant data analysis, with Tableau Pulse offering next-action insights on demand.

One hiccup to note: I couldn’t schedule report exports, which is understandable as it’s not a reporting tool at its core. It’s still inconvenient and a limitation to consider. But I could subscribe to dashboards and receive static screenshots.

As a CTO looking for a reporting tool, don’t dismiss Tableau just yet. Many organizations have found a happy medium, combining Excel’s spreadsheet capabilities with Tableau’s live updates, extensive connections and advanced analytics.

One-fourth of the users discussing adoption said there was a steep learning curve. Tableau relies on Python and R scripts for statistics in its visualizations. It's where the named licenses can prove to be a blessing, as you can opt to train upcoming Creators and Explorers. We recommend factoring in training if you want to hit the ground running.

Some reviewers felt discounted packages for business editions should be available, similar to the free student licenses. At $70 per user, the Creator license can seem costly when compared to Power BI ($9.99 per user) and Qlik Sense ($30 per user).

Here's the good news, though. Its built-in user management acts as a permissions layer for your organization — users can only access the relevant content. Plus, an organization will have very few Creators and a greater number of Viewers and Explorers, and the license fee reduces from Creator to Explorer to Viewer.

We recommend opting for a wise license combination to get the most out of the product.

On the upside, the vendor constantly releases new features, the latest one being Einstein CoPilot in beta.

Overall, Tableau is a competitive BI solution, but if the pricing seems inflexible, quite a few other solutions offer live insights and advanced analytics out of the box.

  • Data Visualization: Almost 98% of users who reviewed its visual capabilities praised the platform for its dashboards and the freedom to play around with data and modify charts as desired.
  • User-Friendly: According to 93% of users who mentioned ease of use, it makes data accessible with its easy user actions and handy tooltips.
  • Data Connectivity: About 92% of users who discussed data sourcing praised its ability to pull data from disparate systems.

What Users Like

  • “As a Tableau Certified Partner since 2015, we’ve seen that Tableau scores over Power BI in organizations with a more disparate architecture – perhaps a mixture of Apple, Linux, and Windows products. Tableau is primarily focused on data visualization and analytics. Its drag-and-drop builder is a bit more modern than Power BI, which is also a plus for organizations not invested in the Azure ecosystem.” - Rafael Estrada, President, Estrada Consulting
  • Pricing: Around 90% of the users citing cost found it expensive.
  • Speed: About 71% of the users who discussed performance found it slow when processing large data volumes.
  • Onboarding Woes: Approximately 67% of the users who reviewed the platform's adoption said there was a steep learning curve.

What Users Dislike

  • “Tableau supports a large variety of data sources – including Microsoft products – but connectivity isn’t going to be as plug-and-play with Azure as Power BI is. In some cases, data preparation and transformation requires third-party software before Tableau can make the best use of it.” - Rafael Estrada, President, Estrada Consulting
  • Advanced Analytics: Our analysts gave Tableau a score of 95, better than MicroStrategy (94) and Oracle Analytics (88). It won this honor for providing the latest in advanced analytics, namely, streaming data, sentiment, text, time-series, IoT, regression and cohort analysis.
  • Mobile Capabilities: Tableau earned a score of 95, ranking among the top three tools on our BI leaderboard. The platform allows sharing content, including maps, from anywhere on Android and iOS devices. Push notifications help you stay on top of status updates, tagged comments and shared content.There’s also a mobile layout for dashboards. 
  • Track License Usage: View license information in detail, such as the number of active licenses and the last used date/time. Once you’ve configured the registry key on every computer with a Tableau Desktop instance, it’ll start sending usage reports to the Tableau Server.
  • AI: Einstein Analytics is the force behind Tableau’s AI capabilities. Tableau Pulse enables independent data exploration and open-ended questions. Explain Data provides text explanations, and Einstein CoPilot uses generative AI to uncover hidden trends and enables relevant follow-up questions like having a conversation with a human being.
  • Tableau Prep: Clean and transform data of all types, including survey results, feedback data and social media posts. Shape and combine it with Tableau Prep, which is available with the paid edition only.
  • Data Stories: Convey your message with compelling narratives to get stakeholder buy-in. Drag and drop sheets onto the storyboard to show the growth, decline or stability of critical metrics.
  • Animations: Explain how data changes over time with animated charts and customize them to include graphics, labels and colors.
  • Filtering: Focus on the data that matters; it’s as easy as dragging and dropping desired fields to the Filter shelf. Specify a value range, set a condition or choose the top values to display. 
Best For:
Geospatial Visualizations and Analysis Reporting
Free Trial:
30 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud
User Sentiment:
83% of users recommend this product
Analyst Score  
87
Oracle Analytics Cloud is among the vendor’s many data services, including a business intelligence suite and a data intelligence platform. Besides, Oracle offers bespoke solutions for HCM, supply chain and customer experience. What differentiates Oracle Analytics is that extra dash of augmented capabilities.

Embedded BI is where it truly shines, giving you natural language insights with a single click. This feature extends to its mobile app, and it outperforms many leading platforms with natural language queries and podcasts on mobile.

If you’re worried about data silos slowing operations, you can say goodbye to them with this platform. Here’s a real-world example showing how Oracle Analytics expertly consolidates data. Oracle reports that one data science company saved over €5,000,000 in legacy system costs and achieved an annual ROI of 48% after migrating to Oracle Analytics and the Oracle Fusion Data Intelligence platform.

According to our researchers, Oracle Analytics Cloud has fewer out-of-the-box features than its competitors, such as Power BI and Qlik Sense. Plus, licensing becomes complex when combining the database, middleware and analytics applications.

It’s common for large vendors to offer specialized platforms, but the downside is that they can be out of reach of small organizations. But there’s a silver lining. Many vendors offer customized solutions, so we advise reaching out to the vendor for quotes.

Users appreciate its regular updates, but some report initial bugs due to its relative newness. Despite a positive user experience, the learning curve can be steep. Some users found technical support slow and inadequate, as did I. They took two business days to get back to me when I needed assistance with my account.

Oracle Analytics, though a robust platform, is suitable for mid- and large organizations. If you seek a powerful, scalable platform, consider opting for a trial, but be prepared for sticker shock, especially if you’re new to the Oracle ecosystem.
  • User-Friendly: Citing its interface, about 91% of users agreed that a drag-and-drop UI makes it easy to use.
  • Machine Learning: Around 86% of users who discussed augmented analytics were impressed with its ML capabilities.
  • Integrations: Approximately 84% of users who mentioned connectivity said the platform worked well with other systems, especially Oracle products.
  • Functionality: According to 83% of users who reviewed capabilities, it has all the required features to support data tasks.
  • Data Visualization: Around 73% of users who mentioned visualization praised the platform for its storytelling features.
  • Price: About 88% of reviews citing pricing said that it’s too expensive.
  • Adoption: Approximately 87% of users who discussed onboarding said there’s a significant learning curve.
  • Leverage ML: According to our research, Oracle Analytics Cloud gets the top score of 76 for augmented analytics. The Explain and AutoML functionalities and one-click predictions give it an edge over other competitors like Qlik Sense.
  • Generate Reports: Oracle Analytics Cloud scores 93 in our analyst rankings with instant and planned reports that are interactive and accept conditional formatting. Plus, it supports text and voice searches even on the mobile app.
  • Monitor Usage: Track expenses with the Billing tab on the Oracle Cloud Console. Keep tabs on usage with a dedicated tool, Oracle Cost Analysis, included with your Oracle Cloud subscription.
  • Try for Free: Sign up for a free Oracle Cloud trial and get access to the Autonomous Database and Object Storage. You’ll need to sign in with your credit card details. The vendor deducts a token account verification amount from your card, which they return promptly. For me, it was annoying as they deducted it again three days later. Get $300 credits for 30 days to use the Analytics Cloud, Data Integration and the Container Engine for Kubernetes.
  • Deployment: Install and run anywhere, including as a hybrid solution. Scale the instance depending on your workload — deploy OCPUs in multiples of two, extending up to 52. Or pause it when idle. Though identity management is available, there is the option to use one’s own SSO provider. Admins can set user, group and role-based permissions.
  • Direct Query: Oracle Analytics Cloud uses live queries and data caching to fetch responses. Each has its downside. Live connections are heavier on the system, and you might have to compromise on data freshness with data caching. A combination of both might be best. Consider live queries for critical KPIs and data caching for less frequent queries.
  • Data Preparation: Enrich data from the interface — get data quality insights as you work. Remove the grunt work — create reusable flows for transforming data you can test, share and schedule. Add custom calculations or write regular expressions in the dataset editor.
  • Semantic Data Modeling: Engage business, dev and data teams in meaningful discussions. Give them data views with a presentation layer that simplifies metrics. Hide the physical data structure with a logical one that speaks the business language. Give stakeholders the power to explore data independently.
  • AI/ML: Boost productivity with embedded machine learning and natural language insights every step of the way. Display quick forecasts, trend lines and clusters from a popup menu with one click. View the basic facts, key drivers and anomalies with the Explain option. Hit the ground running with recommendations on dimensions, measures and attributes to use when you don’t know where to start.
Free Trial:
30 Days (Request for Free)
Good For:
Medium & large companies
Deployment:
Cloud
User Sentiment:
84% of users recommend this product
Analyst Score  
87

SAC acts as a hub for your myriad SAP modules, pulling together business planning and consolidation, finance, ERP and supply chain management. While all these SAP products are giants in their own right, SAC gives you, the user, a unified platform to make sense of your data with in-app data modeling and analytics.

I spent time working with SAP analytics with the 30-day trial, which includes access to SAP Datasphere (formerly SAP Data Warehouse), and while the back-end capabilities are there, I hit snags early. The AI assistant built into Datasphere couldn’t launch any tutorials, and I had to fall back on YouTube just to understand basic tasks. This wasn’t a one-off — the native help content repeatedly broke, leaving the first mile experience more frustrating than it should’ve been.

Once inside, I found the data integration impressive. You can pull from Excel, CSV and even Google Sheets. Performance was solid when working with SAP data, but I noticed sluggishness even with smaller file uploads, suggesting scale may become a bottleneck outside the SAP ecosystem. That matches what around 85% of enterprise users have reported in reviews.

Most users who reviewed data integration said the tool handles large amounts of data seamlessly, and SAP scores a perfect 100 in our analysis for data management, at par with MicroStrategy and Power BI.

Lacking a data dictionary, the platform allows you to manage source metadata within your projects. This could be why some reviews wished for greater versatility in data modeling.

Many users who reviewed visualization appreciated the platform for its rich graphics libraries and templates, and I agree. In our analysis, SAP Analytics Cloud earned a score of 100 for dashboarding and data visualization. In this aspect, it leaves behind stalwarts like Power BI and Oracle Analytics Cloud. Reviewing functionality, most people liked its versatility and scalability.  

Its predictive and augmented analysis capabilities had many fans among reviewers, with most praising the platform for strong planning and business analytics. Our analysts give SAP Analytics a 93 score for reporting insights, alerts, auto-scheduling and natural language results.

As an example, Juniper Networks, an AI-driven networking platform, eliminated 100% of its manual planning, budgeting and forecasting in Excel by moving to data modeling in SAP Analytics Cloud.

But quite a few people said there’s scope for improvement in live data analytics. Around 85% of reviewers discussing performance said it struggles at the enterprise level and when offline, though quite a few noted that it performs exceedingly well within the SAP ecosystem.

Overall, SAP Analytics Cloud is for organizations already locked into the SAP ecosystem, especially if you’re looking for a financial planning and consolidation tool. If you’re looking for a BI and predictive analytics tool, there are better options.

  • Data Visualization: Approximately 91% of users who reviewed visualization said that they can customize dashboards effortlessly with the solution’s wide range of templates and graphics libraries.
  • Ease of Use: Citing the platform’s modern and intuitive interface, around 89% of reviewers said that the platform makes it easy to develop stories without technical knowledge thanks to Smart Discovery.
  • Data Analysis: Mentioning its forecasting and predictive analysis capabilities, approximately 87% of the people reviewed said that the solution enables collaborative enterprise planning via statistical and predictive analysis.
  • Web and Mobile Accessibility: Discussing its easy accessibility on multiple browsers, around 72% users said that the platform works well on a wide range of devices.
  • Data Connectivity: Approximately 70% of the reviewers who mentioned integration said that the tool, with strong live data connections, integrates well with other applications and data sources.
  • Functionality: Around 55% of the users who discussed features said that the tool is scalable and quite versatile, with frequent updates.
  • Performance: Approximately 85% of users who reviewed performance said that some features do not work well at the enterprise level.
  • Reporting: Around 58% of the reviewers who mentioned reporting said that report creation with the tool is complicated and needs IT support.
  • Data Management: Approximately 52% of users who discussed data preparation said that the platform needs more ubiquitous data modeling capabilities.
  • Embedded Analytics: SAP Analytics Cloud, with a score of 100, is among the top five BI tools for embedded capabilities. It handles bidirectional filtering between your app and the embedded content, supports secure multi-tenant deployments, and lets you write back directly to SAP BW/4HANA through OData. Tableau can’t do that without extra tools, and SAS doesn’t support it at all.
  • Mobile Capabilities: SAP Analytics Cloud (90) ranks ahead of Spotfire (84) and Qlik Sense (79) for mobile functionality. You can stay informed with push notifications, collaborate using in-app discussions, and make decisions on any device, thanks to a responsive design.
  • Accessible Dashboards: SAP Analytics supports screen readers, speech recognition, color contrast and alternative text for images to help meet accessibility standards such as WCAG 2.1.
  • Smart Predict: Forecast events using SAP’s machine learning algorithms on your data. Predict whether a customer will buy a product, and anticipate order value, sales figures and campaign impact with classification, regression and time-series analysis.
  • Conversational Insights: Click on Just Ask on the toolbar, pick a model, add it to your session and type your question using the available data. SAP Analytics auto-completes your queries and suggests questions for further analysis.
  • Augmented Data Prep: Automatically identifies metrics, dimensions, dates, locations and hierarchies. SAP Analytics uses statistics and heuristics to assign data types, then links related tables with Auto Data Joins.
  • Key Driver Analysis: Spot the key drivers of critical metrics and understand variances and correlations with Smart Insights. Take corrective action by identifying outliers, thanks to Smart Discovery.
Best For:
Integrations and Extensibility
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
90% of users recommend this product
Analyst Score  
86
Alteryx is a data science solution that leverages the power of AI and ML to blend, parse, transform and visualize big business data to promote self-serve analysis of business metrics.
Many users who reviewed data analysis said that the tool performs statistical, spatial and predictive analysis in the same workflow. Most of the users who reviewed data processing said that, with a lightweight ETL tool, the platform has strong data manipulation and modeling efficiencies, though some users said that it can be tricky to use SQL queries. Citing integration with Power BI, Tableau and Python, most of the users said that the tool connects seamlessly to data from databases and files, apps, and third-party data sources, among others, to expand the reach of search-based and AI-driven analytics. Most of the users who discussed ease of use said that the tool is intuitive with drag-and-drop functionality and a well-designed interface, though some users said error handling can be challenging for automated workflows. Most of the users who reviewed support said that online communities are helpful in providing answers to queries. Citing automated workflows, many users said that the tool helps save time, though some users said that these can be overly complex and need improvement.
On the flip side, many users who reviewed pricing said that its expensive licenses and add-ons are cost-prohibitive, and cost per core is high for enterprises looking to scale. A majority of users who reviewed its visualization capabilities said that they need to export data to visually stronger applications, such as Tableau or Power BI, to make the reports presentation-worthy. Citing slow runtimes when executing complex workflows, especially with large datasets, many users said that performance-wise, the solution is prone to infrequent crashes. Most of the users who discussed learning said that with documentation not being in sync with latest releases, training is a must to optimally use the tool.
Overall, Alteryx is a data science tool that, with its low-code approach and strong data wrangling capabilities, makes the journey from data acquisition to data insights seamless and promotes data literacy across organizations, though it might be better suited for medium- to large-sized organizations.
  • Data Analysis: All users who reviewed analytics said that the platform adds value to data through features such as statistical modeling and predictive analysis.
  • Data Processing: Around 86% of the users who mentioned data processing said that, with a lightweight ETL tool, the solution excels at data wrangling for further analysis.
  • Data Integration: Citing strong integration with multiple data sources and tools, around 84% of the users said that it works well with big data.
  • Ease of Use: Approximately 83% of the users who mentioned ease of use said that the platform’s low-code approach, with drag-and-drop functionality, makes the interface user-friendly.
  • Online Community: The online community is responsive and helpful, according to around 74% of users who discussed support for the platform.
  • Functionality: With fuzzy matching and join capabilities, the platform is feature-rich and versatile, said approximately 63% of users who discussed functionality.
  • Cost: In addition to the high cost of licenses, the price of add-ons is limiting, said around 89% of the users who reviewed pricing.
  • Data Visualization: Around 75% of users who reviewed its presentation capabilities said that with outdated graphics, the platform lags behind other solutions in data visualization.
  • Performance: The solution is prone to infrequent crashes, especially when processing large amounts of data, as said by 65% of users who discussed performance.
  • Training: Approximately 54% of the users who reviewed learning said that with the documentation not being up to date with latest features, there is a steep learning curve and training is required.
  • Coding Flexibility: Design workflows in a flexible code-free or code-based interface, depending on individual abilities, needs and programming knowledge. Optionally, create code with C++, Python or R. 
  • In-House Model Library: Save on time and resources during app development; lean partially on the platform’s extensive customer base for the know-how. Access, run and modify any of hundreds of analytics applications in the Analytics Gallery created by the vendor’s community. 
  • Thorough End-to-End Analytics: Perform end-to-end analytics with products each specifically developed for a certain step of the analytical process. Collect, organize and prioritize data with Alteryx Connect and Dataset, execute it with Alteryx Designer and streamline operationalizing models with Promote. 
  • Spatial Analytics: Make location-based calculations — i.e. trade areas, drive time and more — using geospatial data and street map or satellite imagery integration. 
  • ClearStory Data: Perform continuous, automated analytics on complex and unstructured data at the enterprise level through ClearStory Data, acquired by Alteryx in 2019. 
  • Internal Data Visualization: Display data insights at each stage of ETL, enabling validation and verification at every step of analysis through its in-platform data visualization solution, Visualytics. 
  • Data Visualization Export: Export to data visualizers like Qlikview and Tableau in several formats seamlessly, if the platform’s in-house visualization capabilities don’t satisfy the business’s needs. 
Free Trial:
Yes
Good For:
Medium & large companies
Deployment:
On-Premise
User Sentiment:
89% of users recommend this product
Analyst Score  
86
KNIME is a robust open-source solution with cross-platform interoperability. It integrates with a range of software, such as JS, R, Python and Spark. With a variety of nodes and functions, it can process large datasets with a decent level of control in each step. Workflows are displayed as connected nodes, making it easy to isolate and fix specific steps. It also contains built-in tools to create and test supervised and unsupervised machine learning models. Users found the UI very intuitive and flexible. On the flip side, they found the tool visually lacking and primitive. The system also has performance and stability issues. Processing big data is very time consuming since the platform isn’t cloud-based. Users reported excessive memory usage as well. It also lacks reporting or monitoring features. Decent technical knowledge is required to fully leverage its capabilities.
  • Functionality: It provides a comprehensive set of nodes and functions to process large quantities of data, as noted by 69% of users who referred to functionality.
  • User Friendly: It is intuitive and easy to use, as noted by 79% of reviewers who refer to ease of use.
  • Connectivity: Around 77% of users who talked about connectivity mentioned its ability to seamlessly connect and integrate with multiple sources.
  • Cost: All users were happy that the solution is available free of charge, with no data limits.
  • Performance: Nearly 95% of reviewers who mentioned performance said that the solution runs slowly and uses too much CPU and memory.
  • Visualization: Approximately 67% of users who specified visualization talked about its lack of proper visualization options.
  • Support: About 67% of users who reviewed support mentioned how hard it is to get proper documentation or support.
  • Learning Curve: KNIME has a steep learning curve, according to about 64% of users who mentioned the learning curve.
  • Open-Source: Join a network of thousands of users, enabling collaboration and support. The source code is free to download and access.  
  • Free To Use: Save money by getting access to all of the platform’s features for free. Licensed productivity and collaboration extensions are available at a cost. 
  • Increased Business Intelligence: Get digestible, actionable data to make informed business decisions. Aggregating large datasets into predictive and prescriptive models via comprehensive visualizations and summary statistics gives users projections for the best course of action.  
  • Scalable: Obtain access to big data by scaling up the project in-platform. Integrations to distributed and multi-threaded data processing allow projects to grow. 
  • End-To-End Analytics:  It is capable of handling some tasks from start to finish without integrations. Additional integrations may be required for increasing scale and completing more sophisticated analytics. 
  • Sharing and Collaboration: KNIME Hub is an online repository for existing workflows, nodes and extensions that can be easily installed into a user’s workflow. Upload workflows and search for the components needed for projects. 
  • In-database or Distributed Processing: Process data in-database or through a distributed cluster like Apache Spark for increasing scale. It has prebuilt workflows for in-database processing, like SQL Servers. 
  • Model Predictions and Validation: Using machine learning and AI, produce predictive and prescriptive models. Use performance metrics such as AUC and R2 to verify models.  
  • Visual Workflows: Using a drag-and-drop interface, compose a workflow with little to no coding. Prebuilt generic workflows and components can be downloaded from KNIME Hub. 
  • Data Management: Handles all steps of the extract, transform and load processes. It can ingest, blend, prepare, cleanse and store structured and unstructured data. It can combine data types, including PDF, JSON, CSV and unstructured types like documents and images. 
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
91% of users recommend this product
Analyst Score  
86

Rapidminer is an end-to-end data science platform that performs a wide range of functions, from data prep to machine learning to predictive modeling. According to most of the users who reviewed the tool’s support, online communities are responsive in answering queries and helping resolve issues. Many of the users who discussed the interface said that, with an intuitive layout and great design, the UI offers easy drag-and-drop functionality for rapid prototyping - no programming experience needed. A majority of the users who mentioned online resources said that crisp and informative tutorials and videos are readily available online, and that the vendor’s website offers up-to-date information on the tool. According to many users who discussed data management, the platform works well for clustering, fast cleaning and data preparation with its built-in functions and algorithms. Many of the users who reviewed its analytic capabilities said that the solution uses machine learning for data exploration and visualization to derive insights from almost any source of data, though some users said that more statistical models are needed. With new functionalities being introduced from time to time, many users said that the platform stays versatile and has powerful data processing capabilities.

On the flip side, many users who reviewed speed and performance said that the platform is resource-intensive and slows down when running complex data models. Reviewing adoption, some users said that there is an initial learning curve and tutorials should be built within the tool for prompt troubleshooting. Quite a few users who reviewed the tool’s data prep capabilities said that better ETL features are needed, especially for plots and graphs, and extensive dataset modeling may require higher computing power that can slow down the platform.

In summary, RapidMiner, with its rich libraries, functions and algorithms, helps in AI-driven data exploration and mining for self-service data model development to drive advanced predictive analytics for enterprises.

  • Online Community: Around 95% of the users who reviewed support said that the online communities are helpful, proactive and knowledgeable.
  • Ease of Use: Citing its great layout and design, approximately 93% of users said that the interface offers a no-programming, user-friendly experience.
  • Training: Around 78% of the users who reviewed training resources said that a plethora of tutorials, videos and guides are readily available online.
  • Data Management: According to 77% of the users who discussed data management, the platform has built-in functions for fast and intuitive data cleaning and data preparation.
  • Data Analysis: Around 70% of the users who reviewed analytics said that the platform has powerful machine learning capabilities with a multitude of built-in algorithms for advanced predictive analysis.
  • Functionality: Mentioning a wide range of add-ons and toolboxes, approximately 55% users said that the solution is versatile, with regular updates and powerful data processing capabilities.
  • Performance and Speed: Around 88% of the users who reviewed its performance said that the platform is resource-hungry and slows down when processing complex datasets.
  • Open-Source or Commercial: Open-source and free versions exist for RapidMiner Studio, the end-to-end workflow integration tool, and Radoop, the Hadoop and Spark integration and execution tool. The open-source Studio tool allows for 10,000 data rows and a logical processor. The vendor continuously updates its open-source options to keep up with modern innovations. 
  • In-Database Analytics: Performs data prep and ETL in-database to increase analytics speed and performance. Reduces the amount of information translated to the memory of the application. 
  • Build Code-Free Workflows: Create end-to-end workflows without a sophisticated knowledge of programming using the platform’s visual designer interface. Complete each stage of the workflow, from connecting to data sources to producing visualizations in a unified drag-and-drop environment. 
  • Advanced Analytics: Tap into the most sophisticated analytics options on the market today, like AI, machine learning and predictive modeling. Get deeper insights and increase business intelligence more by using high-level analytics to make decisions. 
  • Visual Workflow Designer: Create an end-to-end analytic workflow through a drag-and-drop, singular interface that requires little coding. 
  • Data Visualization: It has an internal framework for producing more than 30 interactive data visualizations, with the capability to add more. Explore and drill down into data to digest trends and patterns more easily. 
  • Data Management: Use the Turbo Prep app to streamline data preparation. Ingest, load and store data from more than 40 file types, and scrape data from URLs, NoSQL databases, business applications and cloud storage. 
  • Automatic Modeling and Validation: Deploy data models without coding. Automatically generate models and compare them to similar models to predict the best possible direction for a project to take. 
  • Apache Integration: RapidMiner Radoop is a user-friendly interface for connecting and utilizing Apache Hadoop for distributed analytics and scaling, without having to program in Spark. Increase processing limits and tap into advanced processes like machine learning without leaving the RapidMiner interface. 

Compare the Best Big Data Analytics Tools

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Product
Score 
Best For
Start Price
Free Trial
Good For
Deployment
Learn More
94
Overall
Yes
Medium & large companies
Cloud
92
Geospatial Visualizations and Analysis
14 Days
(Request for Free)
Any company size
Cloud, On-Premise
91
Geospatial Visualizations and Analysis
14 Days
(Request for Free)
Any company size
Cloud, On-Premise
89
Geospatial Visualizations and Analysis
14 Days
(Request for Free)
Any company size
Cloud, On-Premise
87
Geospatial Visualizations and Analysis
30 Days
(Request for Free)
Any company size
Cloud
86
Integrations and Extensibility
Yes
Any company size
Cloud, On-Premise
86
NA
Yes
Medium & large companies
On-Premise
86
NA
Yes
Any company size
Cloud, On-Premise

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Apache Hadoop is an open source framework for dealing with large quantities of data. It’s considered a landmark group of products in the business intelligence and data analytics space, and is comprised of several different components. It functions on basic analytics principles like distributed computing, large data processing, machine learning and more. Hadoop is part of a growing family of free, open source software (FOSS) projects from the Apache Foundation, and works well in conjunction with other third-party products.
The Alteryx platform is a suite of five products offering self-service statistical, predictive and spatial data analytics to achieve enterprise, financial and industrial intelligence. It allows users to create repeatable extract-transform-load workflows, with or without a programming language. Its scalable performance and deployment options enable analysis from the enterprise to big data levels. A drag-and-drop interface enables high-speed analytics and modeling, supported by a community of model developers in the vendor’s customer base. Depending on the products selected from the suite, it can perform end-to-end BI, from data harvesting from deep data pools to automated operationalizing.
Best For:
Integrations and Extensibility
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
90% of users recommend this product
Spark is a robust analytics engine designed to handle large-scale data processing with exceptional speed and efficiency. It excels in performing complex data transformations, real-time stream processing, and advanced machine learning tasks, making it ideal for organizations that require swift and versatile data analytics solutions. Industries such as finance, healthcare, and technology particularly benefit from its ability to process vast datasets seamlessly. The platform offers unique advantages like in-memory computation, which significantly accelerates data processing compared to traditional disk-based engines. Its rich set of libraries for SQL queries, machine learning, and graph computations provide users with a comprehensive toolkit for diverse analytical needs. Users often praise Spark for its scalability and flexibility, allowing it to integrate smoothly with various data sources and platforms. When compared to similar analytics tools, Spark stands out for its performance and the depth of its features, often leading to enhanced productivity and insightful data-driven decisions. Pricing details are typically tailored to individual requirements, so it is recommended to contact SelectHub for a customized quote based on your specific needs.
dbt Labs provides a robust data transformation platform designed to streamline Big Data analytics by enabling data analysts and engineers to efficiently model, test, and document their data workflows. Ideal for sectors such as technology, finance, and healthcare, dbt Labs facilitates the transformation of raw data into meaningful insights through SQL-based methodologies. Its distinctive advantages include modular code structures, seamless integration with version control systems, and the ability to scale alongside growing data needs, ensuring reliable and maintainable data pipelines. Noteworthy features encompass an intuitive development environment, automated testing, and comprehensive data lineage visualization, which enhance collaboration and data governance. Users often highlight dbt Labs for its flexibility and strong community support, distinguishing it from other analytics tools in the market. Pricing information is not publicly available; interested individuals are advised to reach out to SelectHub for a customized pricing quote tailored to their specific requirements.
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
95% of users recommend this product
SAS Viya is a cloud-based in-memory analytics engine that provides data visualization, reporting and analytics to businesses for actionable data insights. Powered by AI, it brings together visual analytics, visual statistics and data science for enterprises to achieve end-to-end self-service analytics. It uses a standardized code base with support for programming in R, Python, SAS, Java and Lua. Deployable in the cloud, on-premises and hybrid environments, it integrates with a wide range of business applications through an agile, scalable architecture. The vendor offers an introductory 30-day free trial. Pros Comprehensive features Powerful analytics capabilities User-friendly interface Scalable architecture Strong support from SAS Cons Steep learning curve Limited customization optionsHigh cost of ownership Potential vendor lock-in Resource-intensive
Best For:
Overall Augmented Analytics Computer Vision and Internet of Things (IoT)
Start Price:
$10,000
Annually
Free Trial:
Yes
Good For:
Medium & large companies
Deployment:
Cloud
User Sentiment:
85% of users recommend this product
Azure Databricks is a robust analytics platform designed to streamline big data processing and machine learning tasks. It seamlessly integrates with Azure’s ecosystem, providing a unified workspace where data engineers, scientists, and analysts can collaborate efficiently. Particularly suited for industries such as finance, healthcare, and technology, Azure Databricks excels in handling large-scale data analytics, real-time data processing, and complex machine learning workflows. Its standout benefits include high scalability, optimized performance through its Spark-based engine, and comprehensive security features that ensure data integrity and compliance. Key features encompass interactive notebooks, automated cluster management, and extensive support for various data sources and languages. Users often praise its intuitive interface and seamless Azure integration, making it a preferred choice for organizations seeking reliable and efficient big data solutions. Pricing is typically based on usage metrics like compute resources and storage; for tailored pricing details, contacting SelectHub is recommended to meet specific organizational needs.
Spotfire is a data analysis and dashboarding tool with strong statistical and data science capabilities. According to our JumpStart Platform, Spotfire provides 83% of the functional requirements for a big data analytics tool. Spotfire connects to big data ecosystems (Apache Spark, Cloudera Hive), BI platforms (Oracle, SAP HANA), Salesforce CRM, OneDrive, Amazon S3) and deep learning platforms, such as Keras and TensorFlow. The platform works with Shopify, Magento, Slack and Microsoft Teams. Dashboards are customizable and interactive. Automation services help create and deliver reports on schedule. Spotfire works on Windows and via workarounds on other OS. Organizations across the board find Spotfire helpful, be it pharma companies or oil and gas suppliers. Manufacturing and supply chain businesses also opt for it on account of its functions and formulas. Techniques like regression and what-if analysis support predictions. Reporting on inventory levels can help you anticipate and plan when to place the next order. With a data tool, you expect to have data management built in, and Spotfire does an excellent job. It enables cleaning data from the user interface — inline data cleansing — and flags anomalies. I find that geomapping is sometimes an afterthought in BI tools. Spotfire scores with excellent location analytics and companies with field machinery find it helpful. Plan maintenance by keeping tabs on machine performance and aging trends using Spotfire dashboards. Spotfire's robust calculations are due to TIBCO's runtime engine. Report templates are available, and you can create your own. Its Automation Services help manage routine reporting. Users praise Spotfire for its connections with an active community that contributes additional connectors. They appreciate its visualizations and the freedom to customize data displays. The vendor provides exceptional support for mobile insights. The latest edition, Spotfire X, has NLQ-powered searches, AI recommendations and model-based processing. A 30-day trial with 250 GB of storage is available. Pricing starts at $0.99 monthly. Our Research Process for Spotfire For this review, I relied on our in-house data, compiled from in-depth market research, RFIs, user sentiment, vendor outreach and product documentation. Additionally, video demos and user reviews on Gartner, Capterra, G2 and Reddit were invaluable in forming an informed perspective on Spotfire.
Best For:
Geospatial Visualizations and Analysis Mobile Capabilities Reporting
Free Trial:
30 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
86% of users recommend this product
Microsoft Azure Synapse Analytics is a comprehensive cloud-based analytics service designed to empower organizations with robust data warehousing and data analytics capabilities. It seamlessly integrates data warehousing and big data analytics, enabling users to ingest, prepare, manage, and serve data for immediate business insights. Key features include scalable resources, real-time analytics, machine learning integration, and a collaborative workspace for data professionals. Azure Synapse Analytics offers benefits such as improved scalability, enhanced data security, and simplified data integration. It's particularly valuable for organizations looking to harness the power of data to make informed decisions and gain a competitive edge in today's data-driven landscape.
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud
User Sentiment:
83% of users recommend this product
Oracle Analytics Cloud is a public cloud service on which you can build and run reporting and analytics solutions. It can also manage data from Oracle Database and Oracle Autonomous Data Warehouse. Pairing it with Oracle Data Integration can help you move and transform data at scale. But that’s not all. You can build and deploy analytics applications even with non-Oracle systems. However, the level of integration and capabilities may differ. Oracle Analytics has over 40 connectors for Oracle Autonomous Database, Oracle Enterprise Performance Management, Fusion Cloud Applications for HCM, ERP, CX and SCM, Snowflake, Google BigQuery, Salesforce, Azure Synapse Analytics and Amazon Redshift. You’ll need an Oracle Cloud account, and a free trial is available. Oracle customizes the view for you, whether you’re a web app developer, account admin or cloud architect. Workbooks and dashboards enable data exploration. You can set it up so the system sends reports to selected users on schedule. According to our JumpStart platform, Oracle Analytics supports 90% of the technical requirements businesses need. Governed analytics is available; your data stays secure. Annotations, export options and integration with social platforms are other capabilities. Two pricing tiers are available. The Professional edition has self-serve analytics, direct source connections and dataflows for preparing content. It costs $16 per user monthly. The Enterprise edition lets you enrich data, connect to private sources and build semantic models. You can track usage and set encryption keys, all at a cost of $80 per user monthly. Opt for a user or consumption model based on OCPUs (Oracle CPUs). The user reviews were an interesting read. I haven’t seen many products with such strongly divided opinions. In all positive reviews, over 70% of the users voted for a specific feature, indicating a high level of user satisfaction and perceived value. On the flip side, over 87% of users said price and a steep learning curve were blockers to successful adoption. My Research Approach for Oracle Analytics Cloud Setting up a trial Oracle ecosystem was beyond the scope of my review as Oracle Analytics Cloud is only one of the cogs in the enterprise tech stack. On its own, it can only do so much. I turned to reliable online sources, including vendor documentation, YouTube videos, use cases and blogs. No one knows a product like the people in the trenches, so I went through user reviews to understand the product’s public perception. With this information, I compared Oracle Analytics to its counterparts using our JumpStart Platform. We’ve crafted it for buyers like you who are short on time and want a handy product comparison now. The information you’ll find there is based on in-depth market research, vendor outreach, historical buyer data, SelectHub RFIs, user reviews and product manuals.
Best For:
Geospatial Visualizations and Analysis Reporting
Free Trial:
30 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud
User Sentiment:
83% of users recommend this product
Starburst is a comprehensive platform designed to handle extensive big data analytics tasks with exceptional efficiency and scalability. It leverages a high-performance query engine that enables organizations to seamlessly integrate and analyze vast datasets from multiple sources in real-time. Particularly suited for industries such as finance, healthcare, and e-commerce, Starburst facilitates data-driven decision-making by providing fast, interactive insights. Unique benefits include its ability to support SQL-based querying across diverse data environments and its robust security features that ensure data governance and compliance. Among its powerful features are advanced query optimization, seamless data virtualization, and extensive compatibility with various data storage solutions, enhancing flexibility and usability. Compared to similar offerings, users often highlight Starburst’s superior speed and reliability in processing complex queries, making it a preferred choice for enterprises seeking dependable big data analytics solutions. Pricing for Starburst varies based on specific organizational needs and deployment scales. For detailed and customized pricing information, it is recommended to contact SelectHub to receive a tailored quote that aligns with your requirements.
Free Trial:
Yes
Good For:
Medium & large companies
Deployment:
Cloud, On-Premise
User Sentiment:
87% of users recommend this product
KNIME is an open-source end-to-end data analytics solution. It utilizes visual workflows with drag-and-drop functionality and thousands of nodes to lessen the data analytics learning curve data, with more than 1,800 prebuilt default workflows for streamlined setup. It allows for data ingestion, preparing, cleansing, analyzing and visualizing. It can be scaled for deeper analytics through integrations with sophisticated data modeling capabilities. It can be hosted on-premise or in the cloud through Microsoft Azure.
Free Trial:
Yes
Good For:
Medium & large companies
Deployment:
On-Premise
User Sentiment:
89% of users recommend this product
Apache Pig is a robust platform designed for processing and analyzing large-scale data sets efficiently. It utilizes the Pig Latin scripting language, which simplifies the creation of complex data transformations and analytics tasks, making it accessible to data engineers and developers working within big data environments. This software is particularly well-suited for industries such as finance, telecommunications, and e-commerce, where handling vast amounts of data is crucial. One of Pig's standout benefits is its ability to abstract the complexities of low-level programming, allowing users to focus on data processing logic rather than the underlying infrastructure. Its seamless integration with Hadoop enhances scalability and performance, while features like built-in optimizations and extensibility through user-defined functions set it apart from other analytics tools. Users appreciate Pig for its flexibility and efficiency in managing big data workflows. Regarding pricing, specific details are not readily available. It is recommended to contact SelectHub for a tailored pricing quote that aligns with your individual requirements.
Free Trial:
No
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
81% of users recommend this product
The RapidMiner platform is a cloud-based series of data intelligence offerings, capable of all layers of a big data ecosystem. It can work with structured and unstructured data alike, preparing, blending, analyzing and visualizing it. It utilizes a code-free interface for designing big data workflows and integrations, capable of the complete data science life cycle. It can achieve top-level analytics like machine learning and predictive modeling. Its cloud deployment comes in managed or on-demand options. It has open-source and commercial versions.
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
91% of users recommend this product
Exasol is a robust analytics database software designed to handle large-scale Big Data Analytics tasks efficiently. It excels in delivering high-speed data processing and real-time insights, making it an ideal solution for enterprises that require swift and reliable data analysis. Industries such as finance, telecommunications, and retail find Exasol particularly beneficial due to its ability to manage vast datasets and complex queries seamlessly. One of Exasol’s standout features is its in-memory technology, which ensures rapid data retrieval and processing speeds. Additionally, its scalability allows businesses to expand their data operations without compromising performance. Users appreciate the software’s intuitive interface and seamless integration capabilities with various BI tools and data sources. Compared to similar analytics platforms, Exasol is often praised for its superior performance and cost-effectiveness. While detailed pricing information is not readily available, interested parties are encouraged to reach out to SelectHub for a personalized pricing quote tailored to their specific needs.
SAP Analytics Cloud (SAC) is a software-as-a-service built on the SAP Business Technology Platform. It’s the driving force behind SAP’s data services, especially its financial planning and consolidation offerings and makes the cut for the top ten products on our leaderboard. The platform provides accessible dashboards that meet WCAG 2.1 standards, AI-powered forecasting with Smart Predict and natural-language querying through conversational insights. It also simplifies data prep with automated joins and smart data typing, and helps you understand what’s driving your numbers with key driver analysis and smart discovery. SAP Analytics Cloud connects to Apache Hive, Spark, Informatica, Marketo, Pardot, Eloqua, MailChimp, SurveyMonkey, PayPal, Stripe, Square, SQL Server, MySQL and PostgreSQL. SAP Analytics uses ERP, eCommerce, CRM, marketing, project management, SEO and NoSQL data by relying on partner integrations. The SAP Business Intelligence plan is for you if simple reporting is what you need. The vendor prices it at $36 per user monthly. You can boost sales by identifying underperforming products and regions and improve products and services by analyzing customer behavior and purchasing trends. You can opt for the Planning edition to create realistic budgets with accurate predictions at a cost of $14,100 per user annually. Allocating resources where they’re needed cuts down costs, and improved inventory management helps prevent unpleasant surprises, like extra overhead, due to stockouts or overstocking. The Digital Boardroom is what it sounds like — a meeting-style presentation module with a responsive design and compelling dashboards. It’ll cost extra even if you have the enterprise edition. The vendor offers a 30-day trial extendable up to 60 additional days, though you won’t be able to test its AI features unless you upgrade. Usage statistics are available to administrators on the Analytics Hub. A mobile app is available, though browser access on mobile isn’t supported, except for Safari on iOS. User reviews praise SAP Analytics for its visual storytelling and analytics, though most people say they need tech support for complex data modeling tasks and generating reports. Our Research Process for SAP Analytics I relied on the free trial to test SAC’s story and data analyzer modules. My focus areas included key buyer concerns, such as ease of use, data visualization and insight sharing. I also referred to the BI data in our selection platform to see how SAP Analytics Cloud compared to other top BI products, including Tableau, Spotfire, Cognos Analytics and SAS Visual Analytics. YouTube videos were my primary go-to’s. Also, I used in-house data compiled from in-depth market research, RFIs, user reviews, vendor outreach and product documentation.
Free Trial:
30 Days (Request for Free)
Good For:
Medium & large companies
Deployment:
Cloud
User Sentiment:
84% of users recommend this product
Gigasheet is a robust software solution designed to simplify big data analytics, enabling users to manage and analyze massive datasets with ease. It is particularly well-suited for data scientists, analysts, and businesses across industries such as finance, healthcare, and technology that handle extensive and complex data. One of its standout benefits is the ability to seamlessly handle datasets that are typically challenging for conventional tools, providing intuitive interfaces and powerful processing capabilities. Notable features include scalable data processing, real-time collaboration, and advanced visualization options, which empower users to derive meaningful insights efficiently. Compared to similar products, Gigasheet is often praised for its user-friendly design and high performance, making it a preferred choice for those seeking both functionality and ease of use in big data environments. Pricing details are not publicly listed, so it is recommended to contact SelectHub for a customized quote based on specific requirements.
Start Price:
$95
Monthly
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud
User Sentiment:
98% of users recommend this product
Azure Data Lake is a comprehensive platform designed to handle vast amounts of data, facilitating advanced big data analytics. It enables organizations to store, process, and analyze diverse data types at scale, seamlessly integrating with various data processing frameworks and tools. The platform's architecture supports high-performance workloads, making it ideal for complex data scenarios. This solution is particularly well-suited for large enterprises across industries such as finance, healthcare, retail, and technology, where managing and deriving insights from extensive datasets is crucial. Azure Data Lake offers unique benefits like unmatched scalability, robust security measures, and seamless integration with other cloud services, enhancing its versatility and reliability. Key features include a hierarchical namespace, native support for Hadoop, and compatibility with machine learning workflows, empowering users to perform sophisticated analyses efficiently. Users often appreciate Azure Data Lake for its ease of use and powerful performance, distinguishing it from other big data platforms by providing a unified environment for data storage and analytics. Pricing is typically based on storage capacity and data transactions, offering a flexible model to accommodate varying needs. For detailed pricing tailored to specific requirements, it is recommended to contact SelectHub.
Free Trial:
No
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
92% of users recommend this product
Omniscope Evo is a sophisticated platform designed for managing Big Data Analytics and delivering dynamic data visualizations. It empowers users to seamlessly process and interpret large and complex datasets, transforming them into clear, actionable insights. This software is particularly well-suited for data analysts and business intelligence professionals across industries such as finance, healthcare, and marketing, where handling vast amounts of data is crucial. One of Omniscope Evo's standout advantages is its intuitive interface combined with powerful integration capabilities, allowing for scalability and adaptability to various data sources. Its advanced visualization tools enable the creation of interactive dashboards and comprehensive reports that facilitate informed decision-making. Users appreciate its flexibility and user-friendly experience, which often surpasses that of comparable solutions in the market. Regarding pricing, specific details are not readily available. It is recommended that interested parties contact SelectHub to obtain a customized pricing quote tailored to their unique needs.
Free Trial:
Yes
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
95% of users recommend this product
Microsoft Azure HDInsight is a comprehensive cloud-based service designed to manage and analyze large-scale data through frameworks like Hadoop and Spark. It streamlines big data analytics by providing scalable, managed clusters that integrate seamlessly with other Azure services. This platform is particularly well-suited for enterprises in sectors such as finance, healthcare, and retail that require robust data processing capabilities to derive actionable insights. Among its notable benefits are its flexibility in handling diverse data workloads and its ability to simplify complex data management tasks. HDInsight offers powerful features including real-time analytics, advanced machine learning integration, and extensive security options. Compared to similar solutions, users often praise its seamless integration within the Azure ecosystem and its reliability in handling extensive data operations. Pricing typically follows a pay-as-you-go model based on cluster size and usage duration; however, for tailored pricing information, contacting SelectHub is recommended.
Tableau is a data visualization and analytics solution known for its versatile graphics. Though many other tools have overtaken it in visual analytics, the platform is still popular and, according to our research, a user favorite for data visualization. But, it’s not only about pretty pictures. Tableau also wins the best-in-class honors for advanced analytics on our selection platform. According to our research, Tableau provides 80% of core BI features out of the box, which include extensive data connectivity. With its long list of sources, there’s a high chance you won’t need to look elsewhere to connect to your preferred platforms. Files, cloud sources and servers — Tableau works with them all, but it works best with structured data. The platform has basic data prep and an optional data interpreter to clean it up. However, we advise investing in Tableau Prep, a separate data preparation module, to get the most out of Tableau. The platform has connectors for Salesforce, Google Analytics, Excel, Google BigQuery, Amazon Redshift, Azure Data Lake, IBM Db2, MongoDB and PostgreSQL. You can even connect private networks to live data sources via Tableau Cloud using something called the Tableau Bridge. Additionally, the platform has kept up with the times through Tableau Pulse, an intelligent technology for prescribing the next-best action using AI and Einstein Analytics. Software, healthcare, manufacturing, banking, financial services and retail companies benefit from Tableau’s visualization and analysis capabilities. Whether it’s operations or line-of-business decisions, you can do it all, though reporting isn’t that sophisticated. But, we must remember that the platform was never meant for it. Pricing starts at $15 monthly, and you can opt for the Cloud or Server version. User reviews appreciated the platform for its visualization capabilities and ease of use, but some people found it pricey and said performance lagged when data volumes increased significantly. Our Research Approach for Tableau As part of the free trial, I tested Tableau Desktop for data visualization, dashboarding, localization, auto-charting and geospatial analytics. My review of Tableau’s key features is based on our research team’s analysis of the BI software market and industry, which includes buyer information, RFIs, product manuals, technical documentation and user reviews. I also referred to the BI data in our selection platform to see how Tableau compares to other top BI products like MicroStrategy, Oracle Analytics, Qlik Sense and Domo. Besides product documentation and video tutorials, product reviews on sites such as Gartner, Capterra, G2 and Reddit helped me form an informed assessment.
Best For:
Geospatial Visualizations and Analysis
Free Trial:
14 Days (Request for Free)
Good For:
Any company size
Deployment:
Cloud, On-Premise
User Sentiment:
88% of users recommend this product
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Big Data Analytics Tools Buyer's Guide

Big Data Analytics Tools is All About New-age Insight 

Big Data Analytics Software Buyer's Guide Intro Header

Every organization worth its money invests in big data analytics to monetize its digital assets. With massive volumes of business information lying unused in silos, businesses are aware that they lose out on opportunities to the competition. If this is you, you should look for the best big data tools in the market.

This buyer’s guide provides the information to assist you in your software search, with handy resources and tips to ask the right questions before you decide. 

Executive Summary

  • Big data analytics software has the edge over traditional systems in processing large volumes of information, including unstructured digital assets.
  • Creating a requirements checklist by identifying your implementation goals assists in software selection.
  • Separating requirements into must-have and nice-to-have features helps stay on track with budget and business needs.
  • Data sharing and IoT analytics are some current big data analytics trends.
  • Ask the right questions within your organization and vendors for the tool comparison.

Deployment Methods

Would you prefer to deploy on-premise or move to the cloud? Or would a hybrid solution work better, considering your legacy infrastructure?

On-premise

Installing on local infrastructure means you pay once for the cost of ownership. Plus, internet connectivity isn’t a deal-breaker when the software is in-house. You have complete control with full autonomy to plan maintenance, downtimes and upgrades. You can buy more storage when needed.

But setup and maintenance don’t come cheap. Scaling can be a pain, and the cost of technical resources for upgrades and patches adds to your overhead.

Cloud-based

Cloud software vendors offer flexible subscription plans with the option to pick and choose features, like the number of licenses and storage capacity. Managed analysis tools make you worry-free as the vendor handles upgrades and fixes.

Information security is a primary enterprise concern when considering cloud-based software tools. But not to worry, all leading vendors provide encryption and authorization protocols.

But, slow internet can cause latency issues and performance lag. Besides, a periodic subscription might be less than the cost of owning the software, but costs can pile on fast when opting for additional licenses, add-ons and upgrades.

Hybrid

A hybrid solution combines the benefits of information security with the perks of the cloud. Hybrid analytics solutions maintain consistent performance, scaling with larger workloads.

Pay-as-you-go plans are available, though at slightly higher prices than the cost of a public cloud. They prove viable for companies with fluctuating workloads.

Whatever your preferred deployment method, whether the software integrates with your existing software and hardware systems can be a deal-breaker.

So, which model fits you best?

A SaaS analytics solution might be a good fit for small businesses with limited infrastructure and IT resources. Larger enterprises can afford greater control over their information, so they might find on-premise or hybrid solutions appealing.

However, these aren’t set-in-stone rules, so consider your business’ unique situation when choosing a deployment method.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

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Primary Benefits

With big data tools, you can pivot with fluctuating market trends by realigning strategies and redesigning campaigns. In the process, you can look closely at your business’ performance to identify inefficiencies and successes.

Let’s see how.

Benefits of Big Data Analytics Software

Maximize Your ROI

Customer feedback and operational performance metrics help downstream inventory, supply chain and workforce management processes. You come closer to identifying what customers want and can realign internal processes accordingly. It saves a lot of heartburn later trying to catch up with the competition.

You can boost revenue by consistently delivering to buyers, which helps establish a reputation as a serious player in the market. Analytics tools enable you to base your business strategy on hardcore metrics, irrespective of their volume and type.

Innovate

Big data analytics drives innovation by providing easy access to hidden insight through self-service methods like natural language processing. Data democratization increases the chances of finding previously undiscovered correlations between metrics.

Big data means more comprehensive information — and harnessing it gives a clearer picture of what’s working and not. This insight into the business’s strengths and weaknesses can help you decide which new products to launch and whether it’s the right time to diversify.

Improve Customer Experience

Customer service calls, chats, surveys, and social media comments and impressions drive the consumer experience. Big data software can capture this information to provide clear and current market insight.

Was the setup process intuitive, and did the customers find the help documentation useful? Were they able to generate the desired reports? For consumer products, the feedback could range from a star-based rating to text-based comments about whether the buyer would recommend the product to others.

Customer feedback is the linchpin around which you arrange your service or product design. It's how you build and retain a customer base and acquire new buyers.

Manage Risk

All business decision-making involves risk, especially when diversifying or growing your business. Risk management identifies and assesses these potential blockers and reduces their adverse impact through mitigation and monitoring. Big data combined with analytics systems can highlight hurdles in your business journey, reducing decision-making uncertainty.

Its applications include vendor risk management, money laundering, fraud prevention, credit risk assessment and identifying customer churn.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

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Implementation Goals

Listing what you want the product to achieve will give you the clarity to shortlist suitable software. Here’s a list of common implementation goals to add to yours.

Goal 1

Stay Ahead in the Market

  • You want to outperform the competition.
  • You wish to know if performance aligns with your long-term roadmap.
  • You want to prepare for the future.

Goal 2

Improve Business Performance

  • You want your bottom line to improve.
  • You hope to boost business efficiencies with insight into where you’re underperforming and why.
  • You need access to the latest insight at all times.

Goal 3

Increase Customer Engagement

  • You want to prevent customer churn and gain new buyers.
  • You want accurate customer journey insights to target potential buyers better.

Goal 4

Manage Digital Assets

Poor information management practices cost enterprises thousands of dollars every year.

  • You want to utilize all possible information, including unused assets, in your repositories.
  • You need processing pipelines with automated workflows and the option of autonomous process authoring.
  • You want end-to-end information management with proper disposal of assets when no longer needed.

Goal 5

Secure Business Information

  • You want to enable independent information access, irrespective of technical skills.
  • You don’t want information falling into the wrong hands.
  • You want to give information access to only authorized users.
Big Data Analytics Software Report

Expert recommendations and analysis on the top software

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Key Features & Functionality

Vendors advertise solutions with many shiny, new features, but do you need them? If your stakeholders approve, sure, go for them. But, if you’re working within strict budget constraints, it helps to focus on the basic features.

Digital Asset Integration

Connect to web and local files, and information warehouses and lakes in the cloud and on-premise. You should have access to near real-time information when you need it.

Dashboarding and Visualization

Create visualizations and personalize them with custom themes, formatting, styles, colors and fonts. Insights are helpful when consumers can understand them, irrespective of their skill levels.

Report Sharing

Share information with your teams and clients with big data reporting tools. Does the tool provide report bursting? Automated refreshes and interactive controls give you a clear view of critical metrics.

Security and Information Governance

Check if the software complies with PCI DSS, HIPAA and ISO 27001. Restrict access by assigning permissions at the column and row levels. Audit usage and access with activity logs and versioning.

Embeddability

Add analytics to user consoles by embedding the software tool into business applications. Personalize the dashboards and reports to give users a familiar interface and establish your brand identity with company logos, themes and colors.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

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Advanced Features & Functionality

At some point, the core features mentioned above won’t be enough. Eventually, your business will outgrow its basic software needs and require something more specialized. Or you might want to get advanced features at the onset to prepare for the future.

Even if you’re not planning for them now, it helps to know about the advanced features these tools offer.

Forecasting

Any big data analytics tool worth its name will provide forecasting features. Predictive analytics lets you plan for upcoming opportunities through modeling and regression techniques.

Ask the vendor if the solution supports machine learning and automated recommendations for guided analysis.

Scalability

Your analytics tool should seamlessly connect to a greater number and variety of sources and integrate with newer add-ons. It should scale to take regular vendor updates with minimal downtime and zero impact on end users.

Collaboration

The best big data software should let you collaborate with others on specific dashboards and visualizations through comments and mentions. It’ll help avoid switching between different apps to get the desired metrics.

How much work you can get done as a team within your dashboards will determine the tool’s efficacy.

It’ll reduce the need for many run-of-the-mill reports, saving your team’s time.

Mobility

The best big data analytics software vendors offer mobile insight. Check which specific features they offer, like interactivity, sharing, in-app alerts and push notifications.

Augmented Analytics

Many enterprises want to reduce the time to insight by delegating analytics tasks to respective teams. It reduces the burden on managers and top stakeholders and encourages shared ownership of project goals.

If this is you, augmented analytics can help analyze metrics using machine learning and natural language. These modules might be á la carte and so cost extra. Do check with vendors before you decide.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

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Current Trends

Knowing the latest software trends helps fine-tune your requirements checklist and compare products.

Industry-driven bots capture user information and execute tasks, generating job reports and driving processing pipelines. Virtual assistants like Siri and Google Assistant, and social media platforms capture and generate information by the second, producing huge repositories to fuel the analytics market.

Big Data Analytics Trends

IoT Will Raise the Bar for Data Management

Due to the growth in machine learning, AI and IoT analytics, there is an upsurge/increase in the number of connected devices like machine sensors. Statista predicts that IoT-connected devices will grow to 29 billion by 2030.

IoT is in use in all industries like gas, steam, water supply and waste management utility companies, among others. According to Statista (linked above), consumer companies like retail, manufacturing, real estate and healthcare accounted for 60 percent of all IoT-connected devices in 2020.

IoT big data differs from traditional IoT as it needs more agile, scalable platforms, flexible storage and robust analytical tools than conventional infrastructure. Managing this information securely and providing transparency to users and regulatory bodies will be challenging for enterprises going ahead.

Edge Computing and AI Will Drive Security Standards

Edge computing refers to information processing at or near the source, which lightens the workload burden on servers and networks. Edge devices like smartphones, autonomous vehicles and smart grids add to the already ballooning information online.

Edge computing raises logistical challenges like migrating network security protocols and complying with privacy and governance regulations. The secure access service edge (SASE) framework is a network protection protocol for information processed in edge devices. But it's new and needs to become mainstream to have a large-scale impact on information security.

IoT and machine learning are a formidable combination. With edge devices added to the mix, secure data access and governance compliance will be the next challenge for businesses.

Information Sharing Will Fuel Industry Verticals and Consumer Markets

Previous privacy protocols restricted sharing of consumer information with third parties. But, CEOs realize that siloed information benefits only a select few, while shared information helps everyone. Decrypting shared information isn’t even an issue now that processing is possible on encrypted sets.

Data marketplaces monetize information sharing with subscription-based licensing, offering connectivity through the data fabric. They build separate databases with on-demand connectivity for entities willing to store and share their digital assets.

With data sharing promising to be a trend next year and beyond, big data in verticals is a commodity that adds to enterprises’ bottom line. Big data analytics tools with open architectures will be in demand.

Augmented Insights Will Be a Primary Business Requirement

Verified Market Research predicts the augmented analytics industry will be worth $66.61 billion by 2030. The increase in information volumes and complexity drives the need for self-service BI and analytics, which drives augmented tech.

The software sector is the largest consumer of artificial intelligence and machine learning technologies. Modern big data analytics software with machine learning speeds up information discovery through model building, clustering and regression techniques. Automation support is a primary advantage of augmented technologies.

Augmented analytics is a primary requirement for many enterprises when buying software. It’ll be interesting to see how it evolves in tandem with regulatory and data quality concerns.

How To Perform a Software Comparison

Comparing software solutions can be difficult without the right tools and resources. We are here to help.

Start your software selection process with our requirements template, or create your own checklist listing your business needs. Compare vendors and big data analytics solutions with our software comparison report.

Cost & Pricing Considerations

The cost of a software solution can make or break your buying decision. While building your product list, check the deployment cost, especially whether implementation support is available. If not, you should pencil in the cost of technical resources.

Ask about necessary and optional add-ons and which ones are free. Verify whether support is free with the product and what it entails, and check into paid support plans.

Get the pricing details from the vendor’s website or ask for a quote. Our pricing guide helps you determine the best big data software per your budget.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

Get free access now

Questions to Ask Yourself

Even with a requirements checklist, weighing the various big data analytics solutions’ pros and cons can be daunting. Having internal conversations and asking questions to identify stakeholder expectations can help.

Use these questions as a starting point:

Big Data Analytics Key Questions To Ask

  • Are you using a big data analytics solution? What are the pain points?
  • What’s the company budget? Is the current software cost-effective?
  • What are your company's present and future goals? How does the analytics tool fit in with them?
  • Who are the end users, and what gaps do you hope this platform fills?
  • What databases should it integrate with, e.g., SQL Server, MySQL, MS Access, etc.?
  • Which deployment method works best for your company?
  • Is self-service a must-have feature, or do you want a system that performs the analysis and offers you recommendations for further action?
  • How important is scalability?
  • What databases should it integrate with, e.g., SQL Server, MySQL, MS-Access, etc.?
  • Will you need a mobile application?
  • Is technical expertise available to deploy and manage the software?

Questions to Ask Vendors

Use these questions as a starting point for conversations with vendors:

About the Software

  • Does the solution provide visualization, data management, reporting and collaboration?
  • Is it scalable? Can it integrate with add-ons and other applications?
  • Does it need customization before deployment?
  • Which mobile functionalities will you get?
  • Can you track KPIs? Is this feature available on mobile?
  • Is the software user-friendly?

About the Vendor

  • How often does the vendor issue updates?
  • Is training included in the purchase plan?
  • Which features cost extra?
  • Do they provide implementation support?
  • Do they offer phone, email and chat support? Is it free or paid?
  • How can you submit a support request? What is the average response time?

In Conclusion

Selecting a big data analytics tool is a task that needs careful thought and lots of research. Do your due diligence in evaluating business requirements and list them by holding in-depth discussions with stakeholders. It should tell you what you want in a big data analytics tool.

Asking the right questions internally and to potential vendors is an excellent way to fine-tune your requirements and compare software products. It will help you narrow down your product shortlist to present to your top-level management for the final decision.

Big Data Analytics Software Report

Expert recommendations and analysis on the top software

Get free access now

About The Contributors

The following expert team members are responsible for creating, reviewing, and fact checking the accuracy of this content.

Senior Technical Content Writer
 
Ritinder Kaur is a Senior Technical Content Writer at SelectHub and has ten years of experience writing about B2B software and quality assurance. She has a Masters degree in English language and literature and writes about Business Intelligence and Data Science. Her articles on software testing have been published on Stickyminds.
Technical Research By
Sagardeep Roy
Senior Analyst
 
Sagardeep is a Senior Research Analyst at SelectHub, specializing in diverse technical categories. His expertise spans Business Intelligence, Analytics, Big Data, ETL, Cybersecurity, artificial intelligence and machine learning, with additional proficiency in EHR and Medical Billing. Holding a Master of Technology in Data Science from Amity University, Noida, and a Bachelor of Technology in Computer Science from West Bengal University of Technology, his experience across technology, healthcare, and market research extends back to 2016. As a certified Data Science and Business Analytics professional, he approaches complex projects with a results-oriented mindset, prioritizing individual excellence and collaborative success.
Technical Review By
Manan Roy
Principal Analyst
 
Manan is a native of Tezpur, Assam (India), who currently lives in Kolkata, West Bengal (India). At SelectHub, he works on categories like CRM, HR, PPM, BI, and EHR. He has a Bachelor of Technology in CSE from The Gandhi Institute of Engineering and Technology, a Master of Technology from The Institute of Engineering and Management IT, and an MBA in Finance from St. Xavier's College. He's published two research papers, one in a conference and the other in a journal, during his Master of Technology.
Edited By
Hunter Lowe
Content Editor
 
Hunter Lowe is a Content Editor, Writer and Market Analyst at SelectHub. His team covers categories that range from ERP and business intelligence to transportation and supply chain management. Hunter is an avid reader and Dungeons and Dragons addict who studied English and Creative Writing through college. In his free time, you'll likely find him devising new dungeons for his players to explore, checking out the latest video games, writing his next horror story or running around with his daughter.