[Home](https://www.selecthub.com/) \> [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) \> [Social Media Management Tools](https://www.selecthub.com/c/social-media-management-software-tools/) \> [HootSuite](https://www.selecthub.com/p/social-media-management-software-tools/hootsuite/) \> HootSuite vs Khoros SMM # HootSuite vs Khoros SMM Last Updated: June 15th, 2026 Our analysts compared [HootSuite](https://www.selecthub.com/p/social-media-management-software-tools/hootsuite/) vs [Khoros SMM](https://www.selecthub.com/p/social-media-management-software-tools/khoros-smm/) based on data from our 400+ point analysis of [Social Media Management Tools](https://www.selecthub.com/c/social-media-management-software-tools/), user reviews and our own crowdsourced data from our [free software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=Social Media Management Tools&cta=social-media-management-software-tools). [Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Screenshots](#product-screenshots) Remove Add to Compare [![HootSuite Software Tool](https://cdn.selecthub.com/products/71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e/resources/normal/logo.png?1693316374)](https://www.selecthub.com/p/social-media-management-software-tools/hootsuite/) Remove Add to Compare [![Khoros SMM Software Tool](https://cdn.selecthub.com/products/ca5d8d0bc3e1a9613976fe2e4adf5649-089b16bdabfa80c8f3729f49496e0c25/resources/original/logo.svg?1740500540)](https://www.selecthub.com/p/social-media-management-software-tools/khoros-smm/) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Social+Media+Management+Tools&product%5Fname=HootSuite&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e%2Fresources%2Fnormal%2Flogo.png%3F1693316374) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Social+Media+Management+Tools&product%5Fname=HootSuite&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e%2Fresources%2Fnormal%2Flogo.png%3F1693316374) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Social+Media+Management+Tools&product%5Fname=HootSuite&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e%2Fresources%2Fnormal%2Flogo.png%3F1693316374&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Social+Media+Management+Tools&product%5Fname=HootSuite&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e%2Fresources%2Fnormal%2Flogo.png%3F1693316374&price=2) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Social+Media+Management+Tools&product%5Fname=Khoros%2BSMM&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fca5d8d0bc3e1a9613976fe2e4adf5649-089b16bdabfa80c8f3729f49496e0c25%2Fresources%2Foriginal%2Flogo.svg%3F1740500540) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Social+Media+Management+Tools&product%5Fname=Khoros%2BSMM&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fca5d8d0bc3e1a9613976fe2e4adf5649-089b16bdabfa80c8f3729f49496e0c25%2Fresources%2Foriginal%2Flogo.svg%3F1740500540) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Social+Media+Management+Tools&product%5Fname=Khoros%2BSMM&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fca5d8d0bc3e1a9613976fe2e4adf5649-089b16bdabfa80c8f3729f49496e0c25%2Fresources%2Foriginal%2Flogo.svg%3F1740500540&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Social+Media+Management+Tools&product%5Fname=Khoros%2BSMM&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fca5d8d0bc3e1a9613976fe2e4adf5649-089b16bdabfa80c8f3729f49496e0c25%2Fresources%2Foriginal%2Flogo.svg%3F1740500540&price=2) ### Products Insights Product Ranking ## #1 among all Social Media Management Tools ## #42 among all Social Media Management Tools [Find out who the leaders are](https://pmo.selecthub.com/request-custom-scorecard?post%5Ftype=auto%5Fvs%5Farticle&category%5Fslug=social-media-management-software-tools&product%5Fslug=hootsuite&category=Social+Media+Management+Tools) Price Starts From $99 Monthly [Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=HootSuite&category=Social Media Management Tools&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/71f6278d140af599e06ad9bf1ba03cb0-4d331c5c8e952544333000a4361aa25e/resources/normal/logo.png?1693316374) Custom Quote i Free Trial is unavailable → Pros What we like about HootSuite and Khoros SMM: **Planning:** All users who mention scheduling of posts noted that the ability to plan posts ahead of time is the key benefit of this solution. **Monitoring:** The solution offers easy capabilities for analysis, according to all reviews referencing this aspect. **Multiple Accounts Access:** All users referring to this element noted the ability to access different social media accounts from one platform as an important advantage. **Social Media Management:** Khoros offers a suite of tools to manage social media interactions, including scheduling content, tracking brand mentions, and analyzing social media performance. **Customer Engagement:** Users praise Khoros for its ability to facilitate meaningful interactions with customers across various social media channels, enabling businesses to address queries and cultivate relationships effectively. **Ease of Use:** Many user reviews highlight the platform's user-friendly interface, making it easy for teams to navigate and utilize its features, even those new to social media management platforms. **Workflows and Approvals:** Khoros receives positive feedback for its customizable workflows and content approval processes, which streamline content creation and ensure brand consistency. Cons What we dislike about HootSuite and Khoros SMM: **Instagram:** The product doesn’t offer many tools to integrate well with Instagram, according to all the users who mention this aspect. **Glitches:** All reviews about downtime and bugs noted that the solution is prone to glitchy behavior. **Learning Curve:** All users talking about setup and implementation reported that the product takes some time to get used to. **User Interface:** User reviews describe the platform as unintuitive and not user-friendly, leading to a slow learning curve for new employees. **Reporting Features:** Some users find the reporting features inflexible, limiting their ability to customize reports to their specific needs. **TikTok Integration:** Khoros lacks direct integration with TikTok comments, requiring users to monitor and respond to comments directly on the TikTok platform. ### Our Review HootSuite helps businesses of all sizes manage their social media presence from one convenient platform. It allows users to schedule posts, track analytics, and engage with followers across multiple social media platforms. HootSuite is praised for its user-friendly interface and comprehensive features, making it a popular choice for businesses looking to streamline their social media management. However, some users find the pricing to be on the higher side, especially for larger teams or businesses with extensive social media needs. Additionally, while HootSuite offers integrations with various tools, it may not have the same level of integration with other marketing automation platforms as some competitors, which could be a drawback for businesses with complex marketing workflows. HootSuite's strengths lie in its ease of use, scheduling capabilities, and analytics tools. Users appreciate the ability to schedule posts in advance, ensuring a consistent social media presence. The platform's analytics provide valuable insights into audience engagement and campaign performance, allowing businesses to optimize their social media strategies. HootSuite's ability to manage multiple social media accounts from a single dashboard is a significant advantage, saving time and effort for social media managers. Compared to similar products like Sprout Social and Buffer, HootSuite offers a wider range of features and integrations, making it a more comprehensive solution for businesses with diverse social media needs. However, Sprout Social is often lauded for its superior customer support and user interface, while Buffer is known for its affordability and simplicity. Ultimately, the best choice depends on the specific requirements and budget of each business. HootSuite is well-suited for businesses of all sizes, from small startups to large enterprises. Its scalability and flexibility make it adaptable to different social media strategies and team structures. For businesses looking to improve their social media efficiency and gain valuable insights into their audience, HootSuite is a powerful tool that can help them achieve their social media goals. However, it's essential to consider the pricing and integration options before making a decision. Businesses with extensive marketing automation needs may want to explore alternative platforms that offer more robust integrations. Overall, HootSuite remains a leading social media management platform, providing businesses with the tools they need to succeed in the ever-evolving social media landscape. Show more Is Khoros SMM all it's "khoracked" up to be? User reviews from the past year reveal a powerful but somewhat clunky platform best suited for specific use cases. While users consistently praise Khoros SMM for its robust analytics and cross-platform integration, allowing businesses to manage multiple social media accounts, track real-time engagement, and measure campaign impact from a single dashboard, a recurring theme in user feedback highlights the platform's less intuitive user interface as a notable drawback. This strength is particularly valuable for enterprises that need a bird's-eye view of their social media activities across various platforms, enabling data-driven decisions and efficient campaign management. Conversely, the unintuitive user interface presents a hurdle for some, suggesting a steeper learning curve and potential inefficiencies, especially for teams accustomed to more user-friendly platforms. Some users have also pointed out limitations in automation features and integration with platforms like TikTok, which are essential considerations for businesses heavily reliant on these functionalities. In essence, Khoros SMM emerges as a comprehensive social media management tool that particularly shines when it comes to analytics and managing a diverse social media portfolio. Its strengths lie in providing a centralized hub for data analysis and multi-platform control, making it a good fit for larger enterprises with intricate social media strategies. However, its less intuitive design might pose challenges for smaller teams or those prioritizing ease of use. Show more ### User Sentiment Summary HootSuite has a user sentiment rating of 83 based on 6045 reviews. Khoros SMM has a user sentiment rating of 79 based on 536 reviews. ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 6045 reviews ![Good User Sentiment](https://www.selecthub.com/display/images/scores/good.svg) 536 reviews Synopsis Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 83% of users recommend this product HootSuite has a 'great' User Satisfaction Rating of 83% when considering 6045 user reviews from 4 recognized software review sites. 79% of users recommend this product Khoros SMM has a 'good' User Satisfaction Rating of 79% when considering 536 user reviews from 4 recognized software review sites. User Review Scores **G2.com, Inc** **4.1** (2919) **3.9** (120) **Software Advice, Inc** n/a **4.3** (19) **Capterra Inc** **4.3** (2516) n/a **Gartner, Inc** **4.3** (81) **4.3** (97) **TrustRadius** **3.9** (529) **3.8** (300) ### Product Assistance Training Resources Documentation In Person Live Online Videos Webinars Documentation In Person Live Online Videos Webinars Support Email Phone Chat FAQ Forum Knowledge Base 24/7 Live Support Email Phone Chat FAQ Forum Knowledge Base 24/7 Live Support ### Product Basics Company Size i Small Medium Large Small Medium Large Platforms Supported Windows Mac Linux Android Chromebook Windows Mac Linux Android Chromebook Deployment Supported Cloud On-Premise Mobile Cloud On-Premise Mobile Comparison of Top Alternatives [HootSuite Alternatives ](https://www.selecthub.com/social-media-management-software-tools/hootsuite/alternatives/) [Khoros SMM Alternatives ](https://www.selecthub.com/social-media-management-software-tools/khoros-smm/alternatives/) ### Screenshots ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ### Key Features * **Content Creation:** Create, curate, review and publish content seamlessly from a single dashboard. Efficiently develop media-rich content and streamline post scheduling with Auto Scheduler for a strong social media presence. * **Audience Engagement:** Monitor trends and post performances across profiles and manage customer messages from different networks in a single stream with Hootsuite’s Inbox. Efficient chatbots respond to straightforward audience inquiries quickly. * **Advertise:** Leverage tools to create and manage ad campaigns with ease. * Boost organic Facebook content with the Hootsuite Composer. * Promote organic posts as Sponsored Content ads to target audiences on LinkedIn. read more... * **Unified Inbox:** Consolidates messages from multiple social media platforms into a single, manageable interface, allowing for efficient response management. * **Advanced Analytics:** Provides in-depth insights into social media performance with customizable dashboards and detailed reporting capabilities. * **Content Calendar:** Offers a visual scheduling tool that helps plan, organize, and publish content across various social channels seamlessly. * **Social Listening:** Monitors brand mentions and industry trends in real-time, enabling proactive engagement and reputation management. * **Team Collaboration:** Facilitates internal communication and task assignment with features like shared notes and approval workflows. read more... ### Top Alternatives in Social Media Management Tools [ AgoraPulse ](https://www.selecthub.com/p/social-media-management-software-tools/agorapulse/) [ Brandwatch ](https://www.selecthub.com/p/social-media-management-software-tools/brandwatch/) [ Buffer ](https://www.selecthub.com/p/social-media-management-software-tools/buffer/) [ HeyOrca ](https://www.selecthub.com/p/social-media-management-software-tools/heyorca/) [ Hypefury ](https://www.selecthub.com/p/social-media-management-software-tools/hypefury/) [ Iconosquare ](https://www.selecthub.com/p/social-media-management-software-tools/iconosquare/) [ Later ](https://www.selecthub.com/p/social-media-management-software-tools/later-social-media/) [ Loomly ](https://www.selecthub.com/p/social-media-management-software-tools/loomly/) [ MeetEdgar ](https://www.selecthub.com/p/social-media-management-software-tools/meetedgar/) [ Oktopost ](https://www.selecthub.com/p/social-media-management-software-tools/oktopost/) [ Orlo ](https://www.selecthub.com/p/social-media-management-software-tools/orlo/) [ piano Amplifier ](https://www.selecthub.com/p/social-media-management-software-tools/piano-amplifier/) [ Planable ](https://www.selecthub.com/p/social-media-management-software-tools/planable/) [ Planoly ](https://www.selecthub.com/p/social-media-management-software-tools/planoly/) [ Publer ](https://www.selecthub.com/p/social-media-management-software-tools/publer/) [ Sendible ](https://www.selecthub.com/p/social-media-management-software-tools/sendible/) [ Sked Social ](https://www.selecthub.com/p/social-media-management-software-tools/sked-social/) [ Social Champ ](https://www.selecthub.com/p/social-media-management-software-tools/social-champ/) [ SocialPilot ](https://www.selecthub.com/p/social-media-management-software-tools/socialpilot/) [ Zoho Social ](https://www.selecthub.com/p/social-media-management-software-tools/zoho-social/) ### Related Categories HootSuite and Khoros SMM can also be found with other leading products in these categories: [AI Marketing Tools ](https://www.selecthub.com/c/ai-marketing-tools/) Show more [Marketing Automation Software ](https://www.selecthub.com/c/marketing-automation-software/) Show more ### Head-to-Head Comparison ![HootSuite Software Tool]() ![AgoraPulse Software Tool]() [HootSuite VS AgoraPulse](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-agorapulse/) ![HootSuite Software Tool]() ![Brandwatch Software Tool]() [HootSuite VS Brandwatch](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-brandwatch/) ![HootSuite Software Tool]() ![Buffer Software Tool]() [HootSuite VS Buffer](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-buffer/) ![HootSuite Software Tool]() ![Hypefury Software Tool]() [HootSuite VS Hypefury](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-hypefury/) ![HootSuite Software Tool]() ![Iconosquare Software Tool]() [HootSuite VS Iconosquare](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-iconosquare/) ![HootSuite Software Tool]() ![Loomly Software Tool]() [HootSuite VS Loomly](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-loomly/) ![HootSuite Software Tool]() ![Planable Software Tool]() [HootSuite VS Planable](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-planable/) ![HootSuite Software Tool]() ![Planoly Software Tool]() [HootSuite VS Planoly](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-planoly/) ![HootSuite Software Tool]() ![Publer Software Tool]() [HootSuite VS Publer](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-publer/) ![HootSuite Software Tool]() ![Sendible Software Tool]() [HootSuite VS Sendible](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-sendible/) ![HootSuite Software Tool]() ![SocialPilot Software Tool]() [HootSuite VS SocialPilot](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-socialpilot/) ![HootSuite Software Tool]() ![Zoho Social Software Tool]() [HootSuite VS Zoho Social](https://www.selecthub.com/social-media-management-software-tools/hootsuite-vs-zoho-social/) **About SelectHub (and our data)** We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies. WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more... ![SelectHub Products Reporting and Analytics]() ![SelectHub Products Cost and Pricing Guide]() **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. **Tier 2:** Supported with workarounds or add-ons that may require additional costs. Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. [Close](#) ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.selecthub.com/" }, { "@type": "ListItem", "position": 2, "name": "Marketing Automation", "item": "https://www.selecthub.com/category/marketing-automation/" }, { "@type": "ListItem", "position": 3, "name": "Social Media Management Tools", "item": "https://www.selecthub.com/c/social-media-management-software-tools/" }, { "@type": "ListItem", "position": 4, "name": "HootSuite", "item": "https://www.selecthub.com/p/social-media-management-software-tools/hootsuite/" }, { "@type": "ListItem", "position": 5, "name": "HootSuite Vs Khoros SMM" } ] } ```