[Home](https://www.selecthub.com/) \> [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) \> [SEO Software](https://www.selecthub.com/c/seo-software/) \> [Semrush](https://www.selecthub.com/p/seo-software/semrush/) \> Semrush vs DataForSEO 

#  Semrush vs DataForSEO 

 Last Updated: June 8th, 2026 

Our analysts compared [Semrush](https://www.selecthub.com/p/seo-software/semrush/) vs [DataForSEO](https://www.selecthub.com/p/seo-software/dataforseo/) based on data from our 400+ point analysis of [SEO Software](https://www.selecthub.com/c/seo-software/), user reviews and our own crowdsourced data from our [free software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=SEO Software&cta=seo-software).

[Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Screenshots](#product-screenshots) 

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[![Semrush Software Tool](https://cdn.selecthub.com/products/a3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1/resources/normal/logo.png?1735118809)](https://www.selecthub.com/p/seo-software/semrush/)

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

Remove Add to Compare 

[![DataForSEO Software Tool](https://cdn.selecthub.com/products/87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d/resources/normal/logo.png?1740505436)](https://www.selecthub.com/p/seo-software/dataforseo/)

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=SEO+Software&product%5Fname=Semrush&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fa3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1%2Fresources%2Fnormal%2Flogo.png%3F1735118809) [Demo](https://pmo.selecthub.com/get-product-demo/?category=SEO+Software&product%5Fname=Semrush&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fa3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1%2Fresources%2Fnormal%2Flogo.png%3F1735118809) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=SEO+Software&product%5Fname=Semrush&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fa3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1%2Fresources%2Fnormal%2Flogo.png%3F1735118809&price=3) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=SEO+Software&product%5Fname=Semrush&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fa3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1%2Fresources%2Fnormal%2Flogo.png%3F1735118809&price=3) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=SEO+Software&product%5Fname=DataForSEO&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d%2Fresources%2Fnormal%2Flogo.png%3F1740505436) [Demo](https://pmo.selecthub.com/get-product-demo/?category=SEO+Software&product%5Fname=DataForSEO&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d%2Fresources%2Fnormal%2Flogo.png%3F1740505436) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=SEO+Software&product%5Fname=DataForSEO&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d%2Fresources%2Fnormal%2Flogo.png%3F1740505436&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=SEO+Software&product%5Fname=DataForSEO&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d%2Fresources%2Fnormal%2Flogo.png%3F1740505436&price=2) 

###  Products Insights

 Product Ranking 

## #1

 among all   
 SEO Software

## #30

 among all   
 SEO Software

[Find out who the leaders are](https://pmo.selecthub.com/request-custom-scorecard?post%5Ftype=auto%5Fvs%5Farticle&category%5Fslug=seo-software&product%5Fslug=semrush&category=SEO+Software) 

 Price Starts From

$139.95 Monthly 

[ Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Semrush&category=SEO Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/a3d102cbbb0c4b3b8f0f4bcac52072e6-879bbb384bcb78e0047ebf7535e260c1/resources/normal/logo.png?1735118809) 

 Custom Quote 

 i

[ Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=DataForSEO&category=SEO Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/87da00efc5e7f70a6361d0492957b9cc-53bbb4e13253ccf1dfc0080b115b441d/resources/normal/logo.png?1740505436) 

 Pros

 What we like about Semrush and DataForSEO:

**Robust Keyword Research:** Provides extensive keyword data, including search volume and difficulty, to identify valuable opportunities.

**Competitive Analysis:** Uncovers competitors' keywords, backlinks, and strategies, enabling users to benchmark and outperform them.

**Comprehensive SEO Toolkit:** Offers tools for on-page optimization, technical SEO audits, backlink analysis, and rank tracking to improve organic search performance.

**Paid Search Insights:** Supports paid search campaigns by providing insights into keyword bidding strategies and competitor PPC campaigns.

**Data Quality:** User reviews consistently highlight DataForSEO's exceptional data quality, emphasizing its accuracy, reliability, and granularity. This makes it a powerful tool for conducting in-depth SEO analysis and making informed optimization decisions.

**Customer Support:** DataForSEO is lauded for its responsive and helpful customer support team. Users appreciate the readily available assistance, ensuring a smooth experience and quick resolution of any issues encountered.

**API Documentation:** The platform's well-documented APIs are a significant advantage for developers. Clear and comprehensive documentation simplifies the process of integrating DataForSEO's data into existing workflows and building custom SEO tools.

 Cons

 What we dislike about Semrush and DataForSEO:

**Cost:** User reviews mention that Semrush can be expensive, especially for businesses on a tight budget. 

**Complexity:** User reviews also indicate that Semrush has a steep learning curve, which can be challenging for users who are new to SEO and digital marketing or prefer more user-friendly tools.

**Inaccurate Results:** User reviews describe issues with DataForSEO returning irrelevant results, even when following provided tutorials.

###  Our Review

 Is Semrush really all that it's hyped up to be, or will it leave you feeling like your SEO strategy is stuck in quicksand? Semrush is a leading SEO and digital marketing tool that has garnered largely positive user reviews over the past year. Users consistently highlight its expansive keyword database, with billions of keywords, as a significant strength, enabling them to uncover valuable search terms that would be difficult to find elsewhere. This comprehensive database, coupled with Semrush's in-depth competitor analysis tools, empowers businesses to gain a competitive edge by understanding their rivals' strategies and identifying untapped opportunities. However, some users have reported that Semrush's traffic estimations can be inaccurate at times, particularly for organic traffic, which can impact the reliability of data-driven decisions. Despite this drawback, Semrush's strengths in keyword research, competitor analysis, and its user-friendly interface make it a powerful tool for businesses of all sizes. Its ability to streamline SEO workflows and provide actionable insights has resonated well with users, solidifying its position as a top contender in the digital marketing landscape. Semrush is best suited for businesses and marketing professionals who are serious about improving their online visibility and are willing to invest in a comprehensive tool that offers a wide range of features to support their SEO and digital marketing efforts. 

 Show more 

 Is DataForSEO the key to unlocking your website's full potential? User reviews from the last year paint a somewhat mixed picture of this SEO tool. While some users rave about its ease of use, affordability, and the sheer volume of data it provides, others express frustration with irrelevant results and a steep learning curve for those unfamiliar with APIs. For instance, one user, a marketing manager at a small business, lauded DataForSEO's comprehensive data set, comparing it favorably to industry giants like Semrush and Ahrefs, both in terms of price and the speed and convenience afforded by its API. Conversely, another user, a senior database developer, while acknowledging the platform's robust features, found navigating them to be a less than intuitive experience.DataForSEO's strengths lie in its vast and granular data sets, which users highlight as being more extensive than many of its competitors. Its affordability is another major selling point, particularly for smaller businesses or individual marketers who may find the cost of more established SEO suites prohibitive. However, the platform's reliance on APIs can be a double-edged sword. While experienced users appreciate the flexibility and automation capabilities this offers, newcomers might find the learning curve daunting, despite the availability of pre-built templates and integrations with platforms like Make (formerly Integromat). In conclusion, DataForSEO is best suited for tech-savvy marketers and SEO professionals who are comfortable working with APIs and are looking for a cost-effective solution that doesn't skimp on data. Its comprehensive data sets and flexible API integrations make it a powerful tool for those who are willing to invest the time to master it. However, businesses or individuals lacking in-house technical expertise or those seeking a more user-friendly experience might find other SEO tools more accommodating. 

 Show more 

###  User Sentiment Summary

 Semrush has a user sentiment rating of 94 based on 3767 reviews. DataForSEO has a user sentiment rating of 100 based on 9 reviews. 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 3767 reviews 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 9 reviews 

 Synopsis

 Evaluating all review platforms, our market analysts have compiled the following user sentiment data.

 94%

of users recommend this product

 Semrush has a 'excellent' User Satisfaction Rating of 94% when considering 3767 user reviews from 2 recognized software review sites.

 100%

of users recommend this product

 DataForSEO has a 'excellent' User Satisfaction Rating of 100% when considering 9 user reviews from 1 recognized software review sites.

 User Review Scores

**Software Advice, Inc** 

**4.67** (1881) 

**5.0** (9) 

**Capterra Inc** 

**4.7** (1886) 

n/a 

###  Awards

SelectHub awards earned by these products based on a comprehensive analysis by our research analysts.

 Semrush stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. 

![User Favorite Award]()

 DataForSEO stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. 

![User Favorite Award]()

###  Product Assistance

 Training Resources

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

 Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

###  Product Basics

 Company Size 

 i

Small

Medium

Large

Small

Medium

Large

 Platforms Supported

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

 Deployment Supported

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

 Comparison of Top Alternatives

[ Semrush Alternatives](https://www.selecthub.com/seo-software/semrush/alternatives/) 

[ DataForSEO Alternatives](https://www.selecthub.com/seo-software/dataforseo/alternatives/) 

###  Screenshots

![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() 

![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() 

###  Key Features

* **Keyword Research:** Discover high-performing keywords with detailed metrics like search volume, keyword difficulty, and competitive density.
* **Site Audit:** Conduct comprehensive audits to identify technical SEO issues, such as broken links, crawl errors, and duplicate content.
* **Position Tracking:** Monitor your website's daily rankings for target keywords across different devices and locations.
* **Backlink Analysis:** Analyze your backlink profile with metrics like domain authority, anchor text distribution, and referring domains.
* **Competitor Analysis:** Gain insights into competitors' strategies by examining their top-performing keywords, ad copies, and backlink sources.

 read more... 

* **Comprehensive API Suite:** Offers a wide range of APIs including SERP, Keywords Data, and On-Page APIs, enabling detailed SEO analysis and insights.
* **Real-Time Data Retrieval:** Provides up-to-the-minute data from search engines, ensuring that users have access to the most current information available.
* **Global Coverage:** Supports data collection from over 100,000 locations worldwide, allowing for extensive geographic analysis and strategy development.
* **Customizable Data Outputs:** Allows users to tailor data outputs to specific needs, enhancing the relevance and applicability of the information gathered.
* **Scalable Solutions:** Designed to accommodate businesses of all sizes, from small startups to large enterprises, with flexible data usage plans.

 read more... 

###  Top Alternatives in SEO Software 

[  Advanced Web Ranking ](https://www.selecthub.com/p/seo-software/advanced-web-ranking/) [  Answer Socrates ](https://www.selecthub.com/p/seo-software/answer-socrates/) [  AnswerThePublic ](https://www.selecthub.com/p/seo-software/answerthepublic/) [  Clearscope ](https://www.selecthub.com/p/seo-software/clearscope/) [  Goodie AI ](https://www.selecthub.com/p/seo-software/goodie-ai/) [  KWFinder ](https://www.selecthub.com/p/seo-software/kwfinder/) [  Link Explorer ](https://www.selecthub.com/p/seo-software/link-explorer/) [  mangools ](https://www.selecthub.com/p/seo-software/mangools/) [  RankIQ ](https://www.selecthub.com/p/seo-software/rankiq/) [  RankRanger ](https://www.selecthub.com/p/seo-software/rankranger/) [  Raven Tools ](https://www.selecthub.com/p/seo-software/raven-tools/) [  Screaming Frog SEO Spider ](https://www.selecthub.com/p/seo-software/screaming-frog-seo-spider/) [  SE Ranking ](https://www.selecthub.com/p/seo-software/se-ranking/) [  Search Atlas ](https://www.selecthub.com/p/seo-software/search-atlas/) [  SEOptimer ](https://www.selecthub.com/p/seo-software/seoptimer/) [  Serpstat ](https://www.selecthub.com/p/seo-software/serpstat/) [  SpyFu ](https://www.selecthub.com/p/seo-software/spyfu/) [  Surfer SEO ](https://www.selecthub.com/p/seo-software/surfer-seo/) [  Ubersuggest ](https://www.selecthub.com/p/seo-software/ubersuggest/) [  WebCEO ](https://www.selecthub.com/p/seo-software/webceo/) 

###  Related Categories

 Semrush and DataForSEO can also be found with other leading products in these categories:

[ AI Marketing Tools ](https://www.selecthub.com/c/ai-marketing-tools/) 

[ Market Intelligence Software ](https://www.selecthub.com/c/market-intelligence-software/) 

[ Marketing Automation Software ](https://www.selecthub.com/c/marketing-automation-software/) 

 Show more 

[ Marketing Automation Software ](https://www.selecthub.com/c/marketing-automation-software/) 

 Show more 

###  Head-to-Head Comparison

![Semrush Software Tool]() 

![Advanced Web Ranking Software Tool]() 

[Semrush VS Advanced Web Ranking](https://www.selecthub.com/seo-software/semrush-vs-advanced-web-ranking/) 

![Semrush Software Tool]() 

![Clearscope Software Tool]() 

[Semrush VS Clearscope](https://www.selecthub.com/seo-software/semrush-vs-clearscope/) 

![Semrush Software Tool]() 

![KWFinder Software Tool]() 

[Semrush VS KWFinder](https://www.selecthub.com/seo-software/semrush-vs-kwfinder/) 

![Semrush Software Tool]() 

![mangools Software Tool]() 

[Semrush VS mangools](https://www.selecthub.com/seo-software/semrush-vs-mangools/) 

![Semrush Software Tool]() 

![RankIQ Software Tool]() 

[Semrush VS RankIQ](https://www.selecthub.com/seo-software/semrush-vs-rankiq/) 

![Semrush Software Tool]() 

![SE Ranking Software Tool]() 

[Semrush VS SE Ranking](https://www.selecthub.com/seo-software/semrush-vs-se-ranking/) 

![Semrush Software Tool]() 

![Search Atlas Software Tool]() 

[Semrush VS Search Atlas](https://www.selecthub.com/seo-software/semrush-vs-search-atlas/) 

![Semrush Software Tool]() 

![SEOptimer Software Tool]() 

[Semrush VS SEOptimer](https://www.selecthub.com/seo-software/semrush-vs-seoptimer/) 

![Semrush Software Tool]() 

![Serpstat Software Tool]() 

[Semrush VS Serpstat](https://www.selecthub.com/seo-software/semrush-vs-serpstat/) 

![Semrush Software Tool]() 

![SpyFu Software Tool]() 

[Semrush VS SpyFu](https://www.selecthub.com/seo-software/semrush-vs-spyfu/) 

![Semrush Software Tool]() 

![Surfer SEO Software Tool]() 

[Semrush VS Surfer SEO](https://www.selecthub.com/seo-software/semrush-vs-surfer-seo/) 

![Semrush Software Tool]() 

![Ubersuggest Software Tool]() 

[Semrush VS Ubersuggest](https://www.selecthub.com/seo-software/semrush-vs-ubersuggest/) 

**About SelectHub (and our data)** 

We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies.

WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more...

![SelectHub Products Reporting and Analytics]() 

![SelectHub Products Cost and Pricing Guide]() 

**Tier 1:**  
 Fully/moderately supported out-of-the-box allowing for quick and easy deployment.  
Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. 

**Tier 2:**  
 Supported with workarounds or add-ons that may require additional costs.  
Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. 

**Tier 3:**  
 Requires partner integrations or custom development that is often at an additional cost.  
Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 

[Close](#) 

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