--- description: "Bloomerang vs Virtuous CRM: Which solution wins in 2026? Compare pricing, features, and analyst ratings side-by-side to find the best Nonprofit CRM Software for your business." --- [Home](https://www.selecthub.com/) > [Fundraising Management](https://www.selecthub.com/category/fundraising/) > [Nonprofit CRM Software](https://www.selecthub.com/c/non-profit-crm-software/) > [Bloomerang](https://www.selecthub.com/p/non-profit-crm-software/bloomerang/) > Bloomerang vs Virtuous CRM # Bloomerang vs Virtuous CRM Last Updated: September 28th, 2026 We compared **[Bloomerang](https://www.selecthub.com/p/non-profit-crm-software/bloomerang/)** vs. **[Virtuous CRM](https://www.selecthub.com/p/non-profit-crm-software/virtuous-crm/)** to help you decide which product makes more sense for you. Our comparison of these **[Nonprofit CRM Software](https://www.selecthub.com/c/non-profit-crm-software/)** solutions is based on user reviews and publicly available information about each product’s features and pricing. [Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Screenshots](#product-screenshots) Remove Add to Compare [![Bloomerang Software Tool](https://cdn.selecthub.com/products/df2782c019d0d66a88af774011e8ab29-dce2dbb06e81977c3d2015c52707b8b0/resources/normal/logo.png?1758206283)](https://www.selecthub.com/p/non-profit-crm-software/bloomerang/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) Remove Add to Compare [![Virtuous CRM Software Tool](https://cdn.selecthub.com/products/0a3b6f64f0523984e51323fe53b8c504-2a216428dc6a55d4be4b46325a3d2d0f/resources/normal/logo.png?1693317814)](https://www.selecthub.com/p/non-profit-crm-software/virtuous-crm/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Nonprofit+CRM+Software&product_name=Bloomerang&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fdf2782c019d0d66a88af774011e8ab29-dce2dbb06e81977c3d2015c52707b8b0%2Fresources%2Fnormal%2Flogo.png%3F1758206283) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Nonprofit+CRM+Software&product_name=Bloomerang&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fdf2782c019d0d66a88af774011e8ab29-dce2dbb06e81977c3d2015c52707b8b0%2Fresources%2Fnormal%2Flogo.png%3F1758206283)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Nonprofit+CRM+Software&product_name=Bloomerang&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fdf2782c019d0d66a88af774011e8ab29-dce2dbb06e81977c3d2015c52707b8b0%2Fresources%2Fnormal%2Flogo.png%3F1758206283&price=3) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Nonprofit+CRM+Software&product_name=Bloomerang&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fdf2782c019d0d66a88af774011e8ab29-dce2dbb06e81977c3d2015c52707b8b0%2Fresources%2Fnormal%2Flogo.png%3F1758206283&price=3) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Nonprofit+CRM+Software&product_name=Virtuous%2BCRM&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F0a3b6f64f0523984e51323fe53b8c504-2a216428dc6a55d4be4b46325a3d2d0f%2Fresources%2Fnormal%2Flogo.png%3F1693317814) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Nonprofit+CRM+Software&product_name=Virtuous%2BCRM&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F0a3b6f64f0523984e51323fe53b8c504-2a216428dc6a55d4be4b46325a3d2d0f%2Fresources%2Fnormal%2Flogo.png%3F1693317814)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Nonprofit+CRM+Software&product_name=Virtuous%2BCRM&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F0a3b6f64f0523984e51323fe53b8c504-2a216428dc6a55d4be4b46325a3d2d0f%2Fresources%2Fnormal%2Flogo.png%3F1693317814&price=3) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Nonprofit+CRM+Software&product_name=Virtuous%2BCRM&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F0a3b6f64f0523984e51323fe53b8c504-2a216428dc6a55d4be4b46325a3d2d0f%2Fresources%2Fnormal%2Flogo.png%3F1693317814&price=3) ### Products Insights Product Ranking ## #1 among all Nonprofit CRM Software ## #10 among all Nonprofit CRM Software [Find out who the leaders are](https://pmo.selecthub.com/request-custom-scorecard?post_type=auto_vs_article&category_slug=non-profit-crm-software&product_slug=bloomerang&category=Nonprofit+CRM+Software) Price Starts From $125 Monthly Free Trial is unavailable → $199 Monthly Free Trial is unavailable → Pros What we like about Bloomerang and Virtuous CRM: - Reporting feels robust to users and saves time on routine donor and grant tracking work - Users find the interface easy to pick up, even without strong technical skills - Chat support and the knowledge base get consistent praise from users learning the product - Engagement meter and donor retention tools are built around fundraising research from outside experts - Users describe the interface as intuitive and easy for new team members to learn - Workflow automation handles outreach, recurring gifts, and follow-ups without much manual effort - Built-in email marketing offers strong segmentation for targeting specific donor groups - Web tracking and social scraping help build richer donor profiles for personalized asks Cons What we dislike about Bloomerang and Virtuous CRM: - Customization options for donor questions and forms feel restrictive to users building tailored strategies - Exporting reports and pulling data out of the system can be cumbersome for power users - Integration library is thinner than competitors like DonorPerfect and Kindful - Email Designer looks dated and donation form capabilities feel limiting for some organizations - Reporting customization is limited and users find it difficult to navigate at times - Bulk upload tools fall short for organizations importing large volumes of donor records - Sorting data by specific criteria can be cumbersome when users need exact information - Some users report sluggish loading times that slow down day-to-day work ### Our Review **Bottom line:** Bloomerang and Virtuous CRM both serve nonprofits, but they fit different shoppers. Pick Bloomerang if you're a small or mid-sized nonprofit that wants an affordable, easy CRM with strong donor retention tools. Pick Virtuous if you need deeper automation and richer donor profiling to scale outreach. Bloomerang starts at $125 per month, while Virtuous CRM starts at $199 per month. Both are billed monthly, so you can compare directly. Bloomerang is the cheaper entry point, and users often call out the value at that price. Bloomerang leans into donor retention. The engagement meter, generosity score, and Ahern Audit are built on fundraising research, and the reports are easy to manage with drag-and-drop tools. If your team is small and you want to get productive in a few hours, this is the easier on-ramp. Virtuous puts more weight on automation and data depth. Workflow sequences trigger emails, call-backs, and even handwritten letters based on donor behavior. Web tracking and social scraping from 200 sites help you build fuller profiles. If you're running multi-channel campaigns and want the system to do more of the work, Virtuous fits better. Reporting is a tradeoff on both sides. Bloomerang reports are praised but exports feel restrictive. Virtuous reports cover plenty of metrics but customization can be tricky and scheduled reports aren't available. If complex, flexible reporting is non-negotiable, weigh that carefully before committing to either. ### User Sentiment Summary Bloomerang has a user sentiment rating of 94 based on 2200 reviews. Virtuous CRM has a user sentiment rating of 90 based on 54 reviews. ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 2200 reviews ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 54 reviews Synopsis Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 94% *of users recommend this product* Bloomerang has a 'excellent' User Satisfaction Rating of 94% when considering 2200 user reviews from 4 recognized software review sites. 90% *of users recommend this product* Virtuous CRM has a 'excellent' User Satisfaction Rating of 90% when considering 54 user reviews from 2 recognized software review sites. User Review Scores**FinancesOnline** **4.7** (18) n/a **G2.com, Inc** **4.7** (749) n/a **Software Advice, Inc** n/a **4.52** (27) **Capterra Inc** **4.7** (1273) **4.5** (27) **TrustRadius** **4.4** (160) n/a ### Awards SelectHub awards earned by these products based on a comprehensive analysis by our research analysts. Bloomerang stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. ![User Favorite Award](<> "User Favorite Award") Virtuous CRM stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. ![User Favorite Award](<> "User Favorite Award") ### Product Assistance Training Resources Documentation In Person Live Online Videos Webinars Documentation In Person Live Online Videos Webinars Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support ### Product Basics Company Size i Small Medium Large Small Medium Large Platforms Supported Windows Mac Linux Android Chromebook Windows Mac Linux Android Chromebook Deployment Supported Cloud On-Premise Mobile Cloud On-Premise Mobile Comparison of Top Alternatives [Bloomerang Alternatives](https://www.selecthub.com/non-profit-crm-software/bloomerang/alternatives/) [Virtuous CRM Alternatives](https://www.selecthub.com/non-profit-crm-software/virtuous-crm/alternatives/) ### Screenshots ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ### Key Features - **Online giving** – Built-in donation forms pull data straight into donor records, support multiple campaigns, and keep processing fees low without third-party tools. - **Email marketing** – A native editor handles templates, scheduling, segmenting, and delivery validation without needing a Constant Contact integration. - **Engagement meter** – Scores contacts using donation frequency, email opens, event attendance, and social activity so you can prioritize the warmest prospects. - **Grant tracking** – Custom fields, relationship tracking, and task management work together to keep grant applications and reporting on schedule. - **Donor management** – Profiles pull demographics, wealth signals, and social data scraped from 200 sites, and surface existing connections in your network. - **Workflow automation** – Trigger-based sequences run outreach, recurring gift management, and even handwritten letter assignments based on donor behavior. - **Web tracking** – Real-time engagement data maps content interests and dynamically adjusts the gift array and ask amount based on donor history. - **Project and fund management** – Set goals, track impact, send progress updates to donors, and integrate with accounting apps for fund reporting. ### Top Alternatives in Nonprofit CRM Software [![Blackbaud CRM Software Tool]()--- Blackbaud CRM](https://www.selecthub.com/p/non-profit-crm-software/blackbaud-crm/) [![Charity Engine Software Tool]()--- Charity Engine](https://www.selecthub.com/p/non-profit-crm-software/charity-engine/) [![CiviCRM Software Tool]()--- CiviCRM](https://www.selecthub.com/p/non-profit-crm-software/civicrm/) [![DonorDock Software Tool]()--- DonorDock](https://www.selecthub.com/p/non-profit-crm-software/donordock/) [![DonorPerfect Software Tool]()--- DonorPerfect](https://www.selecthub.com/p/non-profit-crm-software/donorperfect/) [![DonorSnap Software Tool]()--- DonorSnap](https://www.selecthub.com/p/non-profit-crm-software/donorsnap/) [![Firespring Software Tool]()--- Firespring](https://www.selecthub.com/p/non-profit-crm-software/firespring/) [![Humanitru Software Tool]()--- Humanitru](https://www.selecthub.com/p/non-profit-crm-software/humanitru/) [![iMIS Software Tool]()--- iMIS](https://www.selecthub.com/p/non-profit-crm-software/imis/) [![Neon CRM Software Tool]()--- Neon CRM](https://www.selecthub.com/p/non-profit-crm-software/neoncrm/) ### Related Categories Bloomerang and Virtuous CRM can also be found with other leading products in these categories: [CRM Software](https://www.selecthub.com/c/crm-software/) [Fundraising Software](https://www.selecthub.com/c/fundraising-software/) Show more [CRM Software](https://www.selecthub.com/c/crm-software/) [Fundraising Software](https://www.selecthub.com/c/fundraising-software/) Show more ### Head-to-Head Comparison ![Bloomerang Software Tool]() ![Creatio Software Tool]() [Bloomerang VS Creatio](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-creatio/) ![Bloomerang Software Tool]() ![Dynamics 365 Sales Software Tool]() [Bloomerang VS Dynamics 365 Sales](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-dynamics-365-sales/) ![Bloomerang Software Tool]() ![Freshsales Software Tool]() [Bloomerang VS Freshsales](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-freshsales/) ![Bloomerang Software Tool]() ![Infor CloudSuite CRM Software Tool]() [Bloomerang VS Infor CloudSuite CRM](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-infor-crm/) ![Bloomerang Software Tool]() ![Insightly Software Tool]() [Bloomerang VS Insightly](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-insightly/) ![Bloomerang Software Tool]() ![Nimble CRM Software Tool]() [Bloomerang VS Nimble CRM](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-nimble-crm/) ![Bloomerang Software Tool]() ![Oracle Sales Cloud Software Tool]() [Bloomerang VS Oracle Sales Cloud](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-oracle-sales-cloud/) ![Bloomerang Software Tool]() ![Pega CRM Software Tool]() [Bloomerang VS Pega CRM](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-pega-crm/) ![Bloomerang Software Tool]() ![Pipedrive Software Tool]() [Bloomerang VS Pipedrive](https://www.selecthub.com/crm-software/pipedrive-vs-bloomerang/) ![Bloomerang Software Tool]() ![Salesforce Sales Cloud Software Tool]() [Bloomerang VS Salesforce Sales Cloud](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-salesforce-sales-cloud/) ![Bloomerang Software Tool]() ![Sugar Sell Software Tool]() [Bloomerang VS Sugar Sell](https://www.selecthub.com/non-profit-crm-software/bloomerang-vs-sugar-sell/) ![Bloomerang Software Tool]() ![Zoho CRM Software Tool]() [Bloomerang VS Zoho CRM](https://www.selecthub.com/crm-software/zoho-crm-vs-bloomerang/) **About SelectHub (and our data)** We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies. WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more... ![SelectHub Products Reporting and Analytics]() ![SelectHub Products Cost and Pricing Guide]() **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. **Tier 2:** Supported with workarounds or add-ons that may require additional costs. Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. Close ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.selecthub.com/" }, { "@type": "ListItem", "position": 2, "name": "Fundraising Management", "item": "https://www.selecthub.com/category/fundraising/" }, { "@type": "ListItem", "position": 3, "name": "Nonprofit CRM Software", "item": "https://www.selecthub.com/c/non-profit-crm-software/" }, { "@type": "ListItem", "position": 4, "name": "Bloomerang", "item": "https://www.selecthub.com/p/non-profit-crm-software/bloomerang/" }, { "@type": "ListItem", "position": 5, "name": "Bloomerang Vs Virtuous CRM" } ] } ```