[Home](https://www.selecthub.com/) \> [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) \> [Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/) \> [Ortto](https://www.selecthub.com/p/marketing-automation-software/ortto/) \> Ortto Alternatives 

# Top Ortto Alternatives & Competitors For 2026 

Last Updated: August 26th, 2026 

Looking for alternatives to [Ortto](https://www.selecthub.com/p/marketing-automation-software/ortto/)? Many users crave user-friendly and feature-rich solutions for tasks like Compliance and Data Security, Email Campaign Management, and Platform Capabilities. Leveraging crowdsourced data from over 1,000 real [Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/) selection projects based on 400+ capabilities, we present a comparison of Ortto to leading industry alternatives like Eloqua, Klaviyo, GetResponse, and AWeber. 

Remove Add to Compare 

Select Product 97 Display Act-On ActiveCampaign Adobe Campaign Adobe Marketing Cloud Albert AI Ansira AWeber Blitzen Bloomreach Brevo ClickDimensions Constant Contact Constant Contact Lead Gen & CRM Drip Dynamics 365 For Marketing Eloqua emfluence Encharge eTrigue GetResponse HubSpot Marketing Hub Kartra Keap Klaviyo Mailchimp Mapp Marketing Cloud Account Engagement Marketo Mautic Mindbox Nielsen Marketing Cloud Omnisend Ontraport Oracle CX Marketing Ortto RD Station Remarkety Sailthru Salesforce Marketing Cloud Sendinblue SendPulse SnapRetail springbig Sugar Market Tabrasa Thryv VBOUT Volly Wishpond Zoho Marketing Automation 

[![Ortto Software Tool](https://cdn.selecthub.com/products/11338326597d14a1f7c745853f4d50a8-b88f5ad0f8d4c9031a2f8f5daa073c6f/resources/normal/logo.png?1699480915)](https://www.selecthub.com/p/marketing-automation-software/ortto/) 

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

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Select Product 97 Display Act-On ActiveCampaign Adobe Campaign Adobe Marketing Cloud Albert AI Ansira AWeber Blitzen Bloomreach Brevo ClickDimensions Constant Contact Constant Contact Lead Gen & CRM Drip Dynamics 365 For Marketing Eloqua emfluence Encharge eTrigue GetResponse HubSpot Marketing Hub Kartra Keap Klaviyo Mailchimp Mapp Marketing Cloud Account Engagement Marketo Mautic Mindbox Nielsen Marketing Cloud Omnisend Ontraport Oracle CX Marketing Ortto RD Station Remarkety Sailthru Salesforce Marketing Cloud Sendinblue SendPulse SnapRetail springbig Sugar Market Tabrasa Thryv VBOUT Volly Wishpond Zoho Marketing Automation 

[![Eloqua Software Tool](https://cdn.selecthub.com/products/50905d7b2216bfeccb5b41016357176b-4770395907408ad234a01c495ed34cfa/resources/normal/logo.png?1693316387)](https://www.selecthub.com/p/marketing-automation-software/eloqua/) 

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

Remove Add to Compare 

Select Product 97 Display Act-On ActiveCampaign Adobe Campaign Adobe Marketing Cloud Albert AI Ansira AWeber Blitzen Bloomreach Brevo ClickDimensions Constant Contact Constant Contact Lead Gen & CRM Drip Dynamics 365 For Marketing Eloqua emfluence Encharge eTrigue GetResponse HubSpot Marketing Hub Kartra Keap Klaviyo Mailchimp Mapp Marketing Cloud Account Engagement Marketo Mautic Mindbox Nielsen Marketing Cloud Omnisend Ontraport Oracle CX Marketing Ortto RD Station Remarkety Sailthru Salesforce Marketing Cloud Sendinblue SendPulse SnapRetail springbig Sugar Market Tabrasa Thryv VBOUT Volly Wishpond Zoho Marketing Automation 

[![Klaviyo Software Tool](https://cdn.selecthub.com/products/5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c/resources/normal/logo.png?1693318295)](https://www.selecthub.com/p/marketing-automation-software/klaviyo/) 

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

Remove Add to Compare 

Select Product 97 Display Act-On ActiveCampaign Adobe Campaign Adobe Marketing Cloud Albert AI Ansira AWeber Blitzen Bloomreach Brevo ClickDimensions Constant Contact Constant Contact Lead Gen & CRM Drip Dynamics 365 For Marketing Eloqua emfluence Encharge eTrigue GetResponse HubSpot Marketing Hub Kartra Keap Klaviyo Mailchimp Mapp Marketing Cloud Account Engagement Marketo Mautic Mindbox Nielsen Marketing Cloud Omnisend Ontraport Oracle CX Marketing Ortto RD Station Remarkety Sailthru Salesforce Marketing Cloud Sendinblue SendPulse SnapRetail springbig Sugar Market Tabrasa Thryv VBOUT Volly Wishpond Zoho Marketing Automation 

[![GetResponse Software Tool](https://cdn.selecthub.com/products/de4d0312514a1d471f10ea909a589a32-87081e71f9a390eae634415184c1a59e/resources/normal/logo.png?1693318765)](https://www.selecthub.com/p/email-marketing-software/getresponse/) 

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

Remove Add to Compare 

Select Product 97 Display Act-On ActiveCampaign Adobe Campaign Adobe Marketing Cloud Albert AI Ansira AWeber Blitzen Bloomreach Brevo ClickDimensions Constant Contact Constant Contact Lead Gen & CRM Drip Dynamics 365 For Marketing Eloqua emfluence Encharge eTrigue GetResponse HubSpot Marketing Hub Kartra Keap Klaviyo Mailchimp Mapp Marketing Cloud Account Engagement Marketo Mautic Mindbox Nielsen Marketing Cloud Omnisend Ontraport Oracle CX Marketing Ortto RD Station Remarkety Sailthru Salesforce Marketing Cloud Sendinblue SendPulse SnapRetail springbig Sugar Market Tabrasa Thryv VBOUT Volly Wishpond Zoho Marketing Automation 

[![AWeber Software Tool](https://cdn.selecthub.com/products/fc1a36821b02abbd2503fd949bfc9131-efb87a97bc3856043f232ddcc0089c11/resources/normal/logo.png?1693319118)](https://www.selecthub.com/p/email-marketing-software/aweber/) 

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Ortto&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F11338326597d14a1f7c745853f4d50a8-b88f5ad0f8d4c9031a2f8f5daa073c6f%2Fresources%2Fnormal%2Flogo.png%3F1699480915) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Eloqua&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F50905d7b2216bfeccb5b41016357176b-4770395907408ad234a01c495ed34cfa%2Fresources%2Fnormal%2Flogo.png%3F1693316387) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Klaviyo&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c%2Fresources%2Fnormal%2Flogo.png%3F1693318295) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=GetResponse&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fde4d0312514a1d471f10ea909a589a32-87081e71f9a390eae634415184c1a59e%2Fresources%2Fnormal%2Flogo.png%3F1693318765) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=AWeber&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Ffc1a36821b02abbd2503fd949bfc9131-efb87a97bc3856043f232ddcc0089c11%2Fresources%2Fnormal%2Flogo.png%3F1693319118) 

### Product Insights 

 Overall Rating Comparison 

[ Analyst Rating Ortto - Analyst Score: 75 out of 100 75 Detailed Analysis ](#analyst-rating-section) [  User Sentiment ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) (118 Reviews) ](#user-sentiment-section) 

[ Analyst Rating Eloqua - Analyst Score: 84 out of 100 84 Detailed Analysis ](#analyst-rating-section) [  User Sentiment ![Good User Sentiment](https://www.selecthub.com/display/images/scores/good.svg) (551 Reviews) ](#user-sentiment-section) 

[ Analyst Rating Klaviyo - Analyst Score: 70 out of 100 70 Detailed Analysis ](#analyst-rating-section) [  User Sentiment ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) (1001 Reviews) ](#user-sentiment-section) 

[ Analyst Rating GetResponse - Analyst Score: 89 out of 100 89 Detailed Analysis ](#analyst-rating-section) [  User Sentiment ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (1400 Reviews) ](#user-sentiment-section) 

[ Analyst Rating AWeber - Analyst Score: 75 out of 100 75 Detailed Analysis ](#analyst-rating-section) [  User Sentiment ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (1066 Reviews) ](#user-sentiment-section) 

Price Starts From 

$509 Monthly 

[14 Day Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Ortto&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/11338326597d14a1f7c745853f4d50a8-b88f5ad0f8d4c9031a2f8f5daa073c6f/resources/normal/logo.png?1699480915) 

$48 Monthly 

[Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Eloqua&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/50905d7b2216bfeccb5b41016357176b-4770395907408ad234a01c495ed34cfa/resources/normal/logo.png?1693316387) 

$45 Monthly, Freemium 

[Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Klaviyo&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c/resources/normal/logo.png?1693318295) 

$9 Monthly 

[14 Day Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=GetResponse&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/de4d0312514a1d471f10ea909a589a32-87081e71f9a390eae634415184c1a59e/resources/normal/logo.png?1693318765) 

$20 Monthly, Freemium 

[Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=AWeber&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/fc1a36821b02abbd2503fd949bfc9131-efb87a97bc3856043f232ddcc0089c11/resources/normal/logo.png?1693319118) 

Pros 

* **User-friendly interface:** Drag-and-drop interface and pre-designed templates make it easy to build a website without coding knowledge.
* **Seamless online store integration:** Sell products and services directly through your website with built-in e-commerce functionality.
* **Powerful marketing tools:** Reach a wider audience and grow your online presence with integrated marketing tools.
* **Comprehensive analytics:** Gain valuable insights into your website traffic and visitor behavior.

* **Functionality:** The product offers robust personalization, segmentation and automation, according to 86% of user feedback on features.
* **User-Friendly:** Almost 80% of users who mention user interface and navigation note that the product is easy to use.
* **Integration:** More than 85% of user feedback about integrations suggests that connecting with third-party APIs enhances the software’s usability.

* **Analytics:** The product offers robust analysis capabilities, according to all reviews about analytics.
* **Ease of Use:** A user-friendly interface and email templates are noted by 96% of users who leverage the product.
* **Segmentation:** More than 90% of user feedback on this feature suggests that segmentation is a key benefit.

* **GetResponse is a comprehensive marketing platform:** GetResponse offers a wide range of features, including email marketing, marketing automation, landing pages, webinars, and more. This makes it a good option for businesses that want to manage all of their marketing activities in one place.
* **GetResponse is easy to use:** The platform has a user-friendly interface that makes it easy to create and manage marketing campaigns. Even users with no prior experience with marketing automation can get started quickly.
* **GetResponse is affordable:** GetResponse offers a variety of pricing plans to fit different budgets. This makes it a good option for businesses of all sizes.
* **GetResponse has good customer support:** The company offers 24/7 customer support via email and live chat. This means that users can get help whenever they need it.

* **Simple and Easy to Use:** AWeber provides a user-friendly interface and straightforward tools, making it easy for users of all skill levels to create and manage email marketing campaigns. The platform's drag-and-drop email builder and pre-designed templates simplify the process of crafting professional-looking emails.
* **Email Automation:** Users can create automated email sequences triggered by specific events or user actions. This functionality helps businesses nurture leads, engage customers, and drive conversions without manual intervention.
* **Email Deliverability:** AWeber has a strong reputation for email deliverability, ensuring that emails reach subscribers' inboxes rather than getting caught in spam filters. The platform employs industry best practices and maintains a good sender reputation to maximize deliverability rates.
* **Comprehensive Analytics:** AWeber provides detailed analytics and reporting tools that allow users to track the performance of their email campaigns. Users can gain insights into key metrics such as open rates, click-through rates, and subscriber engagement, enabling them to optimize their campaigns for better results.

Cons 

* **Limited design flexibility:** May not offer enough customization options for users who demand a highly unique website design.
* **Fewer features than some competitors:** Lacks certain features, such as advanced A/B testing or marketing automation workflows, compared to established platforms.
* **Expensive for high-traffic websites:** Pricing plans can become expensive for businesses with high website traffic volumes, requiring frequent upgrades.
* **Limited customer support options:** Users report limited availability and response times for customer support, especially with complex inquiries.

* **Cost:** It’s not cost-effective for the functionality offered, according to 86% of user feedback about this aspect.
* **Support:** Over 75% of users referencing support report that customer service isn’t up to the mark and often responds based on issue severity.
* **Updates:** Infrequent feature updates and an outdated interface are a cause for concern, according to all the users who mention this aspect.

* **Training:** All users who mention setup and implementation indicated the lack of training resources as a drawback.
* **Cost:** It’s not cost-effective for the functionality offered, according to 79% of users who mention this aspect.

* **Limited Design Flexibility:** The email template designs can feel restrictive, making it challenging to create emails that precisely align with specific branding guidelines or complex layouts.
* **Learning Curve:** GetResponse has a wide range of features, which can make it initially overwhelming for new users to navigate and fully utilize the platform's capabilities.
* **Pricing Structure:** The cost can increase significantly as your contact list grows, potentially making it less budget-friendly for businesses with larger audiences or those experiencing rapid growth.

* **Limited Design Flexibility:** The email template designs offered by AWeber might feel restrictive to users who desire more creative control over their email aesthetics. The platform's strength lies in its simplicity, but this can also limit the ability to fully customize email layouts and branding.
* **No Advanced Automation:** While AWeber provides basic autoresponder functionalities, it may not meet the needs of users seeking advanced automation features. Complex workflows involving intricate triggers and actions might be better suited to platforms with more robust automation capabilities.
* **Pricing Structure:** AWeber's pricing is based on subscriber count, which can become costly for businesses with large email lists. Users with smaller lists might find the platform's value proposition more appealing, while those with extensive lists might explore alternative pricing models.

### Our Review 

 User reviews for Ortto paint a picture of a platform that prioritizes ease of use and creator-specific features. Many users praise its drag-and-drop interface and pre-designed templates, highlighting how these features allow them to build professional websites without coding knowledge. The built-in e-commerce functionality is also a significant draw, enabling users to sell products and services directly through their websites. Additionally, users appreciate Ortto's comprehensive analytics, which offer valuable insights into website traffic and visitor behavior. However, some users note limitations in design flexibility compared to competitors like Wix and Squarespace. They express a desire for more customization options to achieve truly unique website designs. Additionally, Ortto's lack of certain advanced features, such as A/B testing found in platforms like HubSpot, can be a drawback for users with more complex marketing needs. Despite these limitations, users generally agree that Ortto's focus on creators sets it apart from competitors. Features like portfolio galleries and membership functionalities cater specifically to the needs of artists, entrepreneurs, and other creative professionals. This makes Ortto a valuable tool for those seeking to establish a professional online presence and grow their creative endeavors. "Ortto has been a lifesaver for me. I'm not tech-savvy at all, but I was able to build a beautiful website for my photography business in just a few hours," says one user. "The pre-designed templates are fantastic, and the drag-and-drop interface makes it so easy to customize everything." Another user adds, "I love that Ortto integrates with all my favorite tools. I can manage my email marketing, social media, and even sell products directly through my website. It's all in one place, which is a huge time saver." However, some users also express frustrations. "I wish Ortto had more design flexibility. I'm starting to feel limited by the pre-designed templates," says one user. Another user adds, "Ortto doesn't have all the features that some of the other platforms offer. For example, I would really like to see A/B testing capabilities." Despite these drawbacks, users generally agree that Ortto's focus on creators is unique and valuable. "I've tried other website builders before, but Ortto is the only one that feels like it was made specifically for artists like me," says one user. "It has all the features I need to showcase my work and connect with potential clients." Ultimately, Ortto seems to be a well-liked platform for creators who prioritize ease of use and creator-specific features. While it may lack some advanced functionalities compared to competitors, its strengths in user experience and focus on creators make it a viable option for many. 

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 With a vigorous set of features and tools, Eloqua assists many marketing automation activities. The ease of use and convenient navigation of the product proves to be a strong benefit among users. Users also appreciate the seamless integration opportunities it allows with third-party APIs, which helps strengthen campaigns. However, user feedback suggests that it’s on the expensive end, especially considering delayed updates and an out-of-date visual interface. Users also report that unresponsive customer support is a drawback. Overall, it’s most useful for larger companies that want strong functionality and integrations, and that have resources to handle some glitchy behavior and system complexities. 

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 With an easy-to-use design and email templates, Klaviyo simplifies marketing efforts. Vigorous monitoring and analytics were other strong points according to user feedback. Users also leverage it for market segmentation, which provides useful market insights according to the segments chosen. However, getting started with the product may take some time due to the lack of training resources for implementation, and the capabilities may not justify the price tag for smaller companies according to user feedback. All in all, it’s a good choice for companies with a larger budget that require strong automation and segmentation capabilities. 

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 GetResponse, the comprehensive marketing automation platform, has attracted considerable attention in the digital marketing realm. Reviews from the past year highlight its strengths, weaknesses, and unique offerings, providing valuable insights for businesses seeking to optimize their marketing efforts. GetResponse is frequently commended for its user-friendly interface and extensive feature set. The platform's drag-and-drop editors and intuitive workflows make it accessible to users of all skill levels, while its comprehensive tools, encompassing email marketing, automation, landing pages, webinars, and ecommerce integration, position it as a true all-in-one solution. Users appreciate the platform's ability to streamline marketing processes and deliver personalized experiences through robust automation capabilities. Additionally, GetResponse boasts impressive email deliverability rates, ensuring messages reach their intended recipients. However, some users have noted that GetResponse's pricing can be a bit steep, particularly for small businesses or those with limited budgets. Additionally, while the platform offers a wide range of features, some users have expressed a desire for more advanced reporting capabilities and customer support options. GetResponse is an excellent choice for businesses seeking a comprehensive and user-friendly marketing automation solution. Its robust features, automation capabilities, and impressive deliverability make it a valuable asset for businesses of all sizes. However, businesses with budget constraints or those requiring extensive reporting and support may want to explore alternative options. 

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 AWeber has been around for over 20 years and is a popular email marketing platform with a large user base. The platform offers a variety of features, including email templates, list management, and analytics. Users have praised AWeber for its ease of use and its variety of features, making it a solid choice for businesses of all sizes. The drag-and-drop email builder and pre-designed templates make it easy to create professional-looking emails, even for those with no design experience. AWeber also offers a wide range of automation features, such as autoresponders and triggered emails, which can save businesses time and effort. However, some users have criticized AWeber for its high price and its lack of support. The platform's pricing is based on the number of subscribers, which can be expensive for businesses with large lists. Additionally, some users have reported difficulty getting timely and helpful support from AWeber's customer service team. Compared to competitors like Mailchimp and Constant Contact, AWeber's pricing is generally higher, especially for larger lists. While AWeber offers a good range of features, it may not be as comprehensive as some other platforms, such as ActiveCampaign, which offers more advanced automation and CRM features. Overall, AWeber is a good option for businesses that are looking for an easy-to-use email marketing platform with a wide range of features. However, businesses with large lists or those that require advanced automation features may want to consider other options. It's important to weigh the pros and cons carefully before making a decision. If you're looking for a user-friendly platform with a solid set of features and don't mind paying a bit more, AWeber could be a good fit. However, if you have a tight budget or need more advanced features, you may want to explore other email marketing platforms. 

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### Analyst Rating Summary 

Overall Scores 

Based on the research and analysis by SelectHub's team of research analysts, Ortto has an analyst rating of 75\. By comparison to Ortto alternatives, Eloqua has an analyst rating of 84, Klaviyo has an analyst rating of 70, GetResponse has an analyst rating of 89, and AWeber has an analyst rating of 75\. 

Ortto - Analyst Score: 75 out of 100 75 

Eloqua - Analyst Score: 84 out of 100 84 

Klaviyo - Analyst Score: 70 out of 100 70 

GetResponse - Analyst Score: 89 out of 100 89 

AWeber - Analyst Score: 75 out of 100 75 

Features Comparison 

**AI-Based Capabilities**  
Analyze customer behaviors automatically to personalize campaigns, helping you send the perfect message at the right moment for much better results. 

79 

71 

50 

79 

29 

**Campaign Management**  
Plan, execute, and monitor all your multi-channel marketing efforts from a single dashboard, ensuring every campaign is streamlined and perfectly coordinated. 

62 

83 

66 

97 

79 

**Compliance and Data Security**  
Safeguard all your customer information and automatically meet strict data privacy rules like GDPR, giving you and your clients total peace of mind. 

92 

100 

83 

83 

64 

[Show More](#) [Show More](https://pmo.selecthub.com/customize-data/?category=Marketing Automation Software) 

Strengths 

The best features of Ortto, Eloqua, Klaviyo, GetResponse and AWeber as judged by user reviews and analyst validation. 

Compliance and Data Security

Email Campaign Management

Integrations and Extensibility

Platform Capabilities

Text Campaign Management

Compliance and Data Security

Email Campaign Management

Lead Nurturing

Dashboard and Reporting

Platform Capabilities

Email Campaign Management

Lead Nurturing

Platform Capabilities

Campaign Management

Lead Generation

Email Campaign Management

Email Campaign Management

Integrations and Extensibility

Lead Generation

### Analyst Ratings for Functional Requirements [Customize This Data](#) [Customize This Data](https://pmo.selecthub.com/customize-data/?category=Marketing Automation Software) 

How all solutions compare against the top 12 functional requirements as defined by SelectHub project data. 

Ortto Eloqua Klaviyo GetResponse AWeber 

\+ Add Product [\+ Add Product](https://pmo.selecthub.com/customize-data/?category=Marketing Automation Software) 

AI-Based Capabilities Campaign Management Compliance And DataSecurity Dashboard AndReporting Email CampaignManagement Lead Generation Lead Management Lead Nurturing Mobile Capabilities Platform Capabilities Social Media CampaignManagement Text CampaignManagement 79 62 92 75 89 75 75 83 19 88 63 86 71 83 100 91 100 82 90 100 67 91 65 64 50 66 83 66 90 68 60 81 41 64 54 79 79 97 83 74 92 96 90 100 78 99 90 79 29 79 64 71 100 86 75 50 62 84 31 43 0 25 50 75 100 

Implementation Level of Effort Estimation 

**Supported:**  
Fully / moderately supported out-of-the-box allowing for quick and easy deployment. 

**Not Supported:**  
Requires workarounds, add-ons, partner integrations or custom development with or without additional costs. 

[Read more](#) 

**AI-Based Capabilities**   
Analyze customer behaviors automatically to personalize campaigns, helping you send the perfect message at the right moment for much better results. 

71%

29%

71%

29%

43%

57%

71%

29%

14%

86%

**Campaign Management**   
Plan, execute, and monitor all your multi-channel marketing efforts from a single dashboard, ensuring every campaign is streamlined and perfectly coordinated. 

60%

40%

80%

20%

60%

40%

93%

7%

80%

20%

**Compliance and Data Security**   
Safeguard all your customer information and automatically meet strict data privacy rules like GDPR, giving you and your clients total peace of mind. 

83%

17%

100%

83%

17%

83%

17%

67%

33%

**Dashboard and Reporting**   
See exactly what's working and what's not with easy-to-read charts that track your marketing performance in real-time, helping you make smart decisions faster. 

73%

27%

91%

9%

64%

36%

73%

27%

64%

36%

**Email Campaign Management**   
Design, test, and send beautiful, targeted emails automatically to your specific customer groups, turning every message into a chance to connect and sell. 

85%

15%

100%

90%

10%

90%

10%

100%

**Lead Generation**   
Capture new customer interest from your website, social media, and more using pre-built forms and landing pages that grow your list instantly. 

71%

29%

79%

21%

57%

43%

93%

7%

71%

29%

**Lead Management**   
Track every interaction a potential customer has with your brand, automatically scoring their interest so you always know who to follow up with next. 

70%

30%

90%

10%

60%

40%

90%

10%

50%

50%

**Lead Nurturing**   
Automate a series of personal follow-up messages based on customer actions, keeping your brand top-of-mind until they are ready to buy. 

83%

17%

100%

83%

17%

100%

50%

50%

**Mobile Capabilities**   
Manage your campaigns, check key performance reports, and connect with customers from your phone or tablet, so you are never tied to your desk. 

20%

80%

60%

40%

40%

60%

70%

30%

60%

40%

**Platform Capabilities**   
Connect all your existing business tools like your CRM and other apps, creating one central, flexible hub for all your marketing data and efforts. 

82%

18%

91%

9%

55%

45%

100%

82%

18%

**Social Media Campaign Management**   
Schedule and publish your posts across all your social channels, track engagement, and manage conversations from one simple spot, saving you valuable time. 

63%

37%

50%

50%

38%

62%

75%

25%

25%

75%

**Text Campaign Management**   
Create and send timely, personalized text messages right to your customers' phones, making sure your most important updates are instantly seen. 

86%

14%

57%

43%

71%

29%

71%

29%

unsupported

### Analyst Ratings for Technical Requirements [Customize This Data](#) [Customize This Data](https://pmo.selecthub.com/customize-data/?category=Marketing Automation Software) 

Implementation Level of Effort Estimation 

**Supported:**  
Fully / moderately supported out-of-the-box allowing for quick and easy deployment. 

**Not Supported:**  
Requires workarounds, add-ons, partner integrations or custom development with or without additional costs. 

[Read more](#) 

**Integrations and Extensibility**   
Connect seamlessly with all your existing business tools, like your CRM and sales platform, making sure your customer data flows freely everywhere you need it. 

75%

25%

69%

31%

63%

37%

81%

19%

94%

6%

**Analyst Message:**In effort to simplify your complex software decisions, this information is based on all industries and company sizes. We advise you to drill further into our data to discover how this information looks for your unique needs. 

[CUSTOMIZE THIS DATA ](#) [CUSTOMIZE NOW](https://pmo.selecthub.com/customize-data/?category=Marketing Automation Software) 

### User Sentiment Summary 

Ortto has a user sentiment rating of 91 based on 118 reviews. Eloqua has a user sentiment rating of 76 based on 551 reviews. Klaviyo has a user sentiment rating of 93 based on 1001 reviews. GetResponse has a user sentiment rating of 85 based on 1400 reviews. AWeber has a user sentiment rating of 85 based on 1066 reviews. 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 118 reviews 

![Good User Sentiment](https://www.selecthub.com/display/images/scores/good.svg) 551 reviews 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 1001 reviews 

![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 1400 reviews 

![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 1066 reviews 

Synopsis 

Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 

91% 

of users recommend this product

Ortto has a 'excellent' User Satisfaction Rating of 91% when considering 118 user reviews from 3 recognized software review sites. 

76% 

of users recommend this product

Eloqua has a 'good' User Satisfaction Rating of 76% when considering 551 user reviews from 2 recognized software review sites. 

93% 

of users recommend this product

Klaviyo has a 'excellent' User Satisfaction Rating of 93% when considering 1001 user reviews from 4 recognized software review sites. 

85% 

of users recommend this product

GetResponse has a 'great' User Satisfaction Rating of 85% when considering 1400 user reviews from 3 recognized software review sites. 

85% 

of users recommend this product

AWeber has a 'great' User Satisfaction Rating of 85% when considering 1066 user reviews from 4 recognized software review sites. 

User Review Scores 

**FinancesOnline** 

**4.35** (12) 

n/a 

n/a 

n/a 

n/a 

**G2.com, Inc** 

n/a 

**3.8** (544) 

**4.6** (473) 

**4.3** (803) 

**4.2** (636) 

**Software Advice, Inc** 

**4.59** (104) 

n/a 

**4.67** (297) 

n/a 

n/a 

**Capterra Inc** 

**4.0** (2) 

n/a 

**4.7** (183) 

**4.2** (514) 

**4.4** (321) 

**Gartner, Inc** 

n/a 

**4.1** (7) 

n/a 

n/a 

**4.0** (10) 

**TrustRadius** 

n/a 

n/a 

**4.5** (48) 

**4.3** (83) 

**4.3** (99) 

### Awards 

SelectHub awards earned by these products based on a comprehensive analysis by our research analysts. 

![User Favorite Award]()

![Compliance and Data Security Award]()

![Email Campaign Management Award]()

![User Favorite Award]()

![Lead Generation Award]()

![Email Campaign Management Award]()

### Product Assistance 

Training Resources 

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

Support 

Email

Phone

Chat

FAQ

Forum

Help Desk

Knowledge Base

Tickets

Training

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Help Desk

Knowledge Base

Tickets

Training

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Help Desk

Knowledge Base

Tickets

Training

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Help Desk

Knowledge Base

Tickets

Training

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Help Desk

Knowledge Base

Tickets

Training

24/7 Live Support

### Product Basics 

Company Size 

i 

Small

Medium

Large

Small

Medium

Large

Small

Medium

Large

Small

Medium

Large

Small

Medium

Large

Platforms Supported 

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

Deployment Supported 

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

### Top Alternatives in Marketing Automation Software 

[  ActiveCampaign ](https://www.selecthub.com/p/marketing-automation-software/activecampaign/) [  AWeber ](https://www.selecthub.com/p/email-marketing-software/aweber/) [  Brevo ](https://www.selecthub.com/p/email-marketing-software/brevo/) [  Constant Contact ](https://www.selecthub.com/p/email-marketing-software/constant-contact/) [  Constant Contact Lead Gen & CRM ](https://www.selecthub.com/p/marketing-automation-software/constant-contact-lead-gen-crm/) [  Eloqua ](https://www.selecthub.com/p/marketing-automation-software/eloqua/) [  GetResponse ](https://www.selecthub.com/p/email-marketing-software/getresponse/) [  HubSpot Marketing Hub ](https://www.selecthub.com/p/marketing-automation-software/hubspot-marketing-hub/) [  Keap ](https://www.selecthub.com/p/crm-software/keap/) [  Klaviyo ](https://www.selecthub.com/p/marketing-automation-software/klaviyo/) [  Mailchimp ](https://www.selecthub.com/p/marketing-automation-software/mailchimp/) [  Marketing Cloud Account Engagement ](https://www.selecthub.com/p/marketing-automation-software/marketing-cloud-account-engagement/) [  Marketo ](https://www.selecthub.com/p/marketing-automation-software/marketo/) [  Omnisend ](https://www.selecthub.com/p/email-marketing-software/omnisend/) [  Sendinblue ](https://www.selecthub.com/p/email-marketing-software/sendinblue/) 

### Related Categories 

These products can also be found with other leading products in these categories: 

[Email Marketing Software ](https://www.selecthub.com/c/email-marketing-software/) 

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[Email Marketing Software ](https://www.selecthub.com/c/email-marketing-software/) 

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**About SelectHub (and our data)** 

We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies.

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**Supported:**  
Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. 

**Not Supported:**  
Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor at an additional cost. At most, requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 

[Close](#)

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