--- description: "Klaviyo vs Omnisend: Which solution wins in 2026? Compare pricing, features, and analyst ratings side-by-side to find the best Marketing Automation Software for your business." --- [Home](https://www.selecthub.com/) > [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) > [Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/) > [Klaviyo](https://www.selecthub.com/p/marketing-automation-software/klaviyo/) > Klaviyo vs Omnisend # Klaviyo vs Omnisend Last Updated: October 5th, 2026 We compared **[Klaviyo](https://www.selecthub.com/p/marketing-automation-software/klaviyo/)** vs. **[Omnisend](https://www.selecthub.com/p/email-marketing-software/omnisend/)** to help you decide which product makes more sense for you. Our comparison is based on proprietary **[Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/)** data from our **[software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=Marketing+Automation+Software&cta=marketing-automation-software)**, user reviews and publicly available information about each product’s features and pricing. [Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Analyst Ratings](#analyst-rating-section) [Comparison Charts](#product-comparison-charts) [Screenshots](#product-screenshots) Remove Add to Compare [![Klaviyo Software Tool](https://cdn.selecthub.com/products/5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c/resources/normal/logo.png?1693318295)](https://www.selecthub.com/p/marketing-automation-software/klaviyo/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) Remove Add to Compare [![Omnisend Software Tool](https://cdn.selecthub.com/products/aad21787ac6487a4c71234ac4141e1a8-6288dbd722249711cebf0ad85c022391/resources/normal/logo.png?1693318078)](https://www.selecthub.com/p/email-marketing-software/omnisend/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product_name=Klaviyo&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c%2Fresources%2Fnormal%2Flogo.png%3F1693318295) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product_name=Klaviyo&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c%2Fresources%2Fnormal%2Flogo.png%3F1693318295)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product_name=Klaviyo&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c%2Fresources%2Fnormal%2Flogo.png%3F1693318295&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product_name=Klaviyo&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5db30d43f3791ae82e8f09070647e4cb-1470a4e22dd148fd3161b1d9f0572f0c%2Fresources%2Fnormal%2Flogo.png%3F1693318295&price=2) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product_name=Omnisend&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Faad21787ac6487a4c71234ac4141e1a8-6288dbd722249711cebf0ad85c022391%2Fresources%2Fnormal%2Flogo.png%3F1693318078) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product_name=Omnisend&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Faad21787ac6487a4c71234ac4141e1a8-6288dbd722249711cebf0ad85c022391%2Fresources%2Fnormal%2Flogo.png%3F1693318078)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product_name=Omnisend&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Faad21787ac6487a4c71234ac4141e1a8-6288dbd722249711cebf0ad85c022391%2Fresources%2Fnormal%2Flogo.png%3F1693318078&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product_name=Omnisend&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Faad21787ac6487a4c71234ac4141e1a8-6288dbd722249711cebf0ad85c022391%2Fresources%2Fnormal%2Flogo.png%3F1693318078&price=2) ### Products Insights Overall Rating Comparison [Analyst RatingKlaviyo - Analyst Score: 70 out of 100 70 Detailed Analysis](#analyst-rating-section) [User Sentiment![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) (1001 Reviews)](#user-sentiment-section) [Analyst RatingOmnisend - Analyst Score: 83 out of 100 83 Detailed Analysis](#analyst-rating-section) [User Sentiment![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) (1574 Reviews)](#user-sentiment-section) Price Starts From $45 Monthly, Freemium [Free Trial is available →]() $16 Monthly, Freemium [Free Trial is available →]() Pros What we like about Klaviyo and Omnisend: - Detailed segmentation lets you build audiences using as many conditions as you need - Data science features predict customer behavior and flag VIP customers worth targeting - Users find the interface and email templates make day-to-day work easy - Strong analytics and reporting give you a clear read on flow and campaign performance - Multi-channel reach covers email, SMS, push notifications, and WhatsApp from one platform - Free plan includes email campaigns, signup forms, and reports for early-stage stores - Users praise the drag-and-drop editor and intuitive campaign builder - Prebuilt automation workflows handle welcome emails, abandoned carts, and post-purchase follow-ups Cons What we dislike about Klaviyo and Omnisend: - Users say the platform has a steep learning curve for advanced functionality - Reviewers note the lack of training resources makes setup and implementation harder - Automatic product imports can run slowly - Smaller stores often feel the capabilities don't justify the cost - Users want deeper segmentation options for targeting based on purchase history and engagement - Some reviewers report emails landing in spam folders or arriving with delays - Reporting feels less detailed than what other marketing automation platforms offer - No RSS-integrated email feature for pulling blog posts into campaigns ### Our Review **Bottom line:** Klaviyo and Omnisend both target e-commerce, but they fit different buyers. Pick Klaviyo if you want deep segmentation and predictive data science to power personalized campaigns. Pick Omnisend if you want an easier learning curve, multi-channel reach out of the box, and a lower entry price. Klaviyo leans into precision. You can build ultra-specific segments using as many conditions as you want, and its data science tools predict behavior, surface VIP customers, and suggest the best send times. That depth pays off if you have a sizable list and the time to use it well. Omnisend leans into breadth across channels. Email, SMS, push notifications, and WhatsApp all live in one place, with prebuilt workflows for abandoned carts, welcome flows, and post-purchase follow-ups. Users find the drag-and-drop editor simple enough that you don't need technical help to ship campaigns. Pricing splits along the same lines. Klaviyo starts at $45 per month on a freemium plan, while Omnisend starts at $16 per month on a freemium plan. Both scale with contact list size, so check your list count before committing. Reporting and analytics are a real difference. Klaviyo's reports get praise for depth, while some Omnisend users want richer insights than what's currently offered. On the flip side, Klaviyo's training resources are thin, so expect a longer ramp. Go with Klaviyo if advanced segmentation and predictive analytics are core to your strategy and you have budget to match. Go with Omnisend if you're a small or growing store that values multi-channel reach, a friendlier interface, and a lower starting price over the deepest possible personalization. ### Analyst Rating Summary Overall Scores Based on the research and analysis by SelectHub's team of research analysts, Klaviyo has an analyst rating of 70. By comparison Omnisend has an analyst rating of 83. Klaviyo - Analyst Score: 70 out of 100 70 Omnisend - Analyst Score: 83 out of 100 83 Features Comparison **AI-Based Capabilities** Analyze customer behaviors automatically to personalize campaigns, helping you send the perfect message at the right moment for much better results. 50 21 **Campaign Management** Plan, execute, and monitor all your multi-channel marketing efforts from a single dashboard, ensuring every campaign is streamlined and perfectly coordinated. 66 76 **Compliance and Data Security** Safeguard all your customer information and automatically meet strict data privacy rules like GDPR, giving you and your clients total peace of mind. 83 81 Show More [Show More]() Strengths The best features of Klaviyo and Omnisend as judged by user reviews and analyst validation. Email Campaign Management Lead Nurturing Platform Capabilities Social Media Campaign Management Email Campaign Management Text Campaign Management ### Analyst Ratings for Functional Requirements Customize This Data [Customize This Data]() How Klaviyo and Omnisend compare against the top 12 functional requirements as defined by SelectHub project data. *Klaviyo Omnisend + Add Product [+ Add Product]()* AI-Based Capabilities Campaign Management Compliance And DataSecurity Dashboard AndReporting Email CampaignManagement Lead Generation Lead Management Lead Nurturing Mobile Capabilities Platform Capabilities Social Media CampaignManagement Text CampaignManagement 50 66 83 66 90 68 60 81 41 64 54 79 21 76 81 74 97 88 89 100 52 100 100 93 0 25 50 75 100 Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **AI-Based Capabilities** Analyze customer behaviors automatically to personalize campaigns, helping you send the perfect message at the right moment for much better results. *43%* *0%* *57%* *14%* *0%* *86%* **Campaign Management** Plan, execute, and monitor all your multi-channel marketing efforts from a single dashboard, ensuring every campaign is streamlined and perfectly coordinated. *60%* *7%* *33%* *67%* *0%* *33%* **Compliance And Data Security** Safeguard all your customer information and automatically meet strict data privacy rules like GDPR, giving you and your clients total peace of mind. *83%* *0%* *17%* *83%* *0%* *17%* **Dashboard And Reporting** See exactly what's working and what's not with easy-to-read charts that track your marketing performance in real-time, helping you make smart decisions faster. *64%* *0%* *36%* *73%* *0%* *27%* **Email Campaign Management** Design, test, and send beautiful, targeted emails automatically to your specific customer groups, turning every message into a chance to connect and sell. *90%* *0%* *10%* *95%* *0%* *5%* **Lead Generation** Capture new customer interest from your website, social media, and more using pre-built forms and landing pages that grow your list instantly. *57%* *0%* *43%* *79%* *0%* *21%* **Lead Management** Track every interaction a potential customer has with your brand, automatically scoring their interest so you always know who to follow up with next. *60%* *0%* *40%* *90%* *0%* *10%* **Lead Nurturing** Automate a series of personal follow-up messages based on customer actions, keeping your brand top-of-mind until they are ready to buy. *83%* *0%* *17%* *100%* *0%* *0%* **Mobile Capabilities** Manage your campaigns, check key performance reports, and connect with customers from your phone or tablet, so you are never tied to your desk. *40%* *0%* *60%* *50%* *0%* *50%* **Platform Capabilities** Connect all your existing business tools like your CRM and other apps, creating one central, flexible hub for all your marketing data and efforts. *55%* *9%* *36%* *100%* *0%* *0%* **Social Media Campaign Management** Schedule and publish your posts across all your social channels, track engagement, and manage conversations from one simple spot, saving you valuable time. *38%* *0%* *62%* *100%* *0%* *0%* **Text Campaign Management** Create and send timely, personalized text messages right to your customers' phones, making sure your most important updates are instantly seen. *71%* *0%* *29%* *86%* *0%* *14%* **Customize This Data For Your Unique Needs** and compare feature capabilities head-to-head CUSTOMIZE NOW [CUSTOMIZE NOW]() ### Analyst Ratings for Technical Requirements Customize This Data [Customize This Data]() Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **Integrations And Extensibility** Connect seamlessly with all your existing business tools, like your CRM and sales platform, making sure your customer data flows freely everywhere you need it. *63%* *0%* *37%* *50%* *0%* *50%* **Requirements Summary** Of typical requirements, 61.7% are fully supported out of the box by Klaviyo including Email Campaign Management, Compliance And Data Security and Text Campaign Management. Omnisend supports 72.3% and excels at Lead Nurturing, Platform Capabilities and Social Media Campaign Management. Klaviyo has an analyst rating of 70 and a user sentiment rating of 'excellent' based on 1001 reviews, while Omnisend has an analyst rating of 83 and a user sentiment rating of 'excellent' based on 1574 reviews. Klaviyo and Omnisend are both SelectHub award-winners. ### User Sentiment Summary Klaviyo has a user sentiment rating of 93 based on 1001 reviews. Omnisend has a user sentiment rating of 92 based on 1574 reviews. ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 1001 reviews ![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 1574 reviews Synopsis Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 93% *of users recommend this product* Klaviyo has a 'excellent' User Satisfaction Rating of 93% when considering 1001 user reviews from 4 recognized software review sites. 92% *of users recommend this product* Omnisend has a 'excellent' User Satisfaction Rating of 92% when considering 1574 user reviews from 4 recognized software review sites. User Review Scores**G2.com, Inc** **4.6** (473) **4.6** (954) **Software Advice, Inc** **4.67** (297) n/a **Capterra Inc** **4.7** (183) **4.7** (562) **Gartner, Inc** n/a **4.6** (22) **TrustRadius** **4.5** (48) **3.9** (36) ### Awards SelectHub awards earned by these products based on a comprehensive analysis by our research analysts. Klaviyo stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. ![User Favorite Award](<> "User Favorite Award") SelectHub research analysts have evaluated Omnisend and concluded it earns best-in-class honors for Platform Capabilities and Social Media Campaign Management. Omnisend stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. ![User Favorite Award](<> "User Favorite Award") ![Platform Capabilities Award](<> "Platform Capabilities Award") Show more ![Social Media Campaign Management Award](<> "Social Media Campaign Management Award") ### Product Assistance Training Resources Documentation In Person Live Online Videos Webinars Documentation In Person Live Online Videos Webinars Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support ### Product Basics Company Size i Small Medium Large Small Medium Large Platforms Supported Windows Mac Linux Android Chromebook Windows Mac Linux Android Chromebook Deployment Supported Cloud On-Premise Mobile Cloud On-Premise Mobile Comparison of Top Alternatives [Klaviyo Alternatives](https://www.selecthub.com/marketing-automation-software/klaviyo/alternatives/) [Omnisend Alternatives](https://www.selecthub.com/email-marketing-software/omnisend/alternatives/) ### Screenshots ![Videos]() ![Screenshots]()![Screenshots]()![Screenshots]() ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ### Key Features - **Ultra-specific segments** – Lets you stack as many conditions as you need to build detailed audiences for email and SMS targeting. - **Predictive data science** – Uses machine learning to forecast customer behavior, identify VIP buyers, and suggest send times that drive clicks. - **Prebuilt autoresponders** – Ready-made email flows for welcome series and abandoned carts cut setup time on revenue-driving automations. - **Custom profiles** – Tracks each customer from first visit through purchase to give you a full view of buying behavior for personalization. - **Open API integrations** – Connects with Shopify, WooCommerce, Magento, and supports custom integrations through an open API. - **Audience segmentation** – Builds segments using purchase activity, campaign engagement, and demographics, though users want more advanced criteria. - **Multi-channel automation** – Combines email, SMS, push notifications, and WhatsApp messages in shared workflows so customers hear from you on their preferred channel. - **Campaign booster** – Resends a campaign with a new subject line to contacts who didn't open the first email but look likely to buy. - **Abandoned cart recovery** – Tracks abandoned carts from entered email addresses or browser cookies and triggers follow-ups to win back lost sales. - **One-click integrations** – Connects with Shopify, ShopifyPlus, WooCommerce, Magento, and Zapier, with custom integrations available through API. ### Top Alternatives in Marketing Automation Software [![ActiveCampaign Software Tool]()--- ActiveCampaign](https://www.selecthub.com/p/marketing-automation-software/activecampaign/) [![AWeber Software Tool]()--- AWeber](https://www.selecthub.com/p/email-marketing-software/aweber/) [![Brevo Software Tool]()--- Brevo](https://www.selecthub.com/p/email-marketing-software/brevo/) [![Constant Contact Software Tool]()--- Constant Contact](https://www.selecthub.com/p/email-marketing-software/constant-contact/) [![Constant Contact Lead Gen \& CRM Software Tool]()--- Constant Contact Lead Gen & CRM](https://www.selecthub.com/p/marketing-automation-software/constant-contact-lead-gen-crm/) [![Eloqua Software Tool]()--- Eloqua](https://www.selecthub.com/p/marketing-automation-software/eloqua/) [![GetResponse Software Tool]()--- GetResponse](https://www.selecthub.com/p/email-marketing-software/getresponse/) [![HubSpot Marketing Hub Software Tool]()--- HubSpot Marketing Hub](https://www.selecthub.com/p/marketing-automation-software/hubspot-marketing-hub/) [![Keap Software Tool]()--- Keap](https://www.selecthub.com/p/crm-software/keap/) [![Mailchimp Software Tool]()--- Mailchimp](https://www.selecthub.com/p/marketing-automation-software/mailchimp/) [![Marketing Cloud Account Engagement Software Tool]()--- Marketing Cloud Account Engagement](https://www.selecthub.com/p/marketing-automation-software/marketing-cloud-account-engagement/) [![Marketo Software Tool]()--- Marketo](https://www.selecthub.com/p/marketing-automation-software/marketo/) [![Omnisend Software Tool]()--- Omnisend](https://www.selecthub.com/p/email-marketing-software/omnisend/) [![Ortto Software Tool]()--- Ortto](https://www.selecthub.com/p/marketing-automation-software/ortto/) [![Sendinblue Software Tool]()--- Sendinblue](https://www.selecthub.com/p/email-marketing-software/sendinblue/) ### Related Categories Klaviyo and Omnisend can also be found with other leading products in these categories: [Email Marketing Software](https://www.selecthub.com/c/email-marketing-software/) [Marketing Analytics Software](https://www.selecthub.com/c/marketing-analytics-software/) Show more [Email Marketing Software](https://www.selecthub.com/c/email-marketing-software/) [SMS Marketing Software](https://www.selecthub.com/c/sms-marketing-software/) Show more ### Head-to-Head Comparison ![Klaviyo Software Tool]() ![ActiveCampaign Software Tool]() [Klaviyo VS ActiveCampaign](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-activecampaign/) ![Klaviyo Software Tool]() ![Constant Contact Software Tool]() [Klaviyo VS Constant Contact](https://www.selecthub.com/email-marketing-software/constant-contact-vs-klaviyo/) ![Klaviyo Software Tool]() ![Constant Contact Lead Gen \& CRM Software Tool]() [Klaviyo VS Constant Contact Lead Gen & CRM](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-constant-contact-lead-gen-crm/) ![Klaviyo Software Tool]() ![Eloqua Software Tool]() [Klaviyo VS Eloqua](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-eloqua/) ![Klaviyo Software Tool]() ![GetResponse Software Tool]() [Klaviyo VS GetResponse](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-getresponse/) ![Klaviyo Software Tool]() ![Mailchimp Software Tool]() [Klaviyo VS Mailchimp](https://www.selecthub.com/marketing-automation-software/mailchimp-vs-klaviyo/) ![Klaviyo Software Tool]() ![Marketing Cloud Account Engagement Software Tool]() [Klaviyo VS Marketing Cloud Account Engagement](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-marketing-cloud-account-engagement/) ![Klaviyo Software Tool]() ![Marketo Software Tool]() [Klaviyo VS Marketo](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-marketo/) ![Klaviyo Software Tool]() ![Omnisend Software Tool]() [Klaviyo VS Omnisend](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-omnisend/) ![Klaviyo Software Tool]() ![Ortto Software Tool]() [Klaviyo VS Ortto](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-ortto/) ![Klaviyo Software Tool]() ![Sendinblue Software Tool]() [Klaviyo VS Sendinblue](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-sendinblue/) ![Klaviyo Software Tool]() ![Zoho Marketing Automation Software Tool]() [Klaviyo VS Zoho Marketing Automation](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-zoho-marketing-automation/) **About SelectHub (and our data)** We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies. WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more... ![SelectHub Products Reporting and Analytics]() [Build Your Requirements](https://pmo.selecthub.com/marketing-automation-software-requiremen/) ![SelectHub Products Cost and Pricing Guide]() [Get Your Free Comparison Report](https://pmo.selecthub.com/request-custom-scorecard/?category=Marketing%20Automation%20Software) **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. **Tier 2:** Supported with workarounds or add-ons that may require additional costs. Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. Close ```json { "@context": "https://schema.org", "@type": "BreadcrumbList", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://www.selecthub.com/" }, { "@type": "ListItem", "position": 2, "name": "Marketing Automation", "item": "https://www.selecthub.com/category/marketing-automation/" }, { "@type": "ListItem", "position": 3, "name": "Marketing Automation Software", "item": "https://www.selecthub.com/c/marketing-automation-software/" }, { "@type": "ListItem", "position": 4, "name": "Klaviyo", "item": "https://www.selecthub.com/p/marketing-automation-software/klaviyo/" }, { "@type": "ListItem", "position": 5, "name": "Klaviyo Vs Omnisend" } ] } ```