[Home](https://www.selecthub.com/) \> [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) \> [Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/) \> [Kartra](https://www.selecthub.com/p/marketing-automation-software/kartra/) \> Kartra vs Wishpond 

#  Kartra vs Wishpond 

 Last Updated: May 4th, 2026 

Our analysts compared [Kartra](https://www.selecthub.com/p/marketing-automation-software/kartra/) vs [Wishpond](https://www.selecthub.com/p/marketing-automation-software/wishpond/) based on data from our 400+ point analysis of [Marketing Automation Software](https://www.selecthub.com/c/marketing-automation-software/), user reviews and our own crowdsourced data from our [free software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=Marketing Automation Software&cta=marketing-automation-software).

[Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Screenshots](#product-screenshots) 

Remove Add to Compare 

[![Kartra Software Tool](https://cdn.selecthub.com/products/1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb/resources/original/logo.svg?1742835792)](https://www.selecthub.com/p/marketing-automation-software/kartra/)

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

Remove Add to Compare 

[![Wishpond Software Tool](https://cdn.selecthub.com/products/82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a/resources/normal/logo.png?1734380023)](https://www.selecthub.com/p/marketing-automation-software/wishpond/)

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Kartra&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb%2Fresources%2Foriginal%2Flogo.svg%3F1742835792) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Kartra&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb%2Fresources%2Foriginal%2Flogo.svg%3F1742835792) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product%5Fname=Kartra&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb%2Fresources%2Foriginal%2Flogo.svg%3F1742835792&price=3) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product%5Fname=Kartra&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb%2Fresources%2Foriginal%2Flogo.svg%3F1742835792&price=3) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Wishpond&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a%2Fresources%2Fnormal%2Flogo.png%3F1734380023) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Marketing+Automation+Software&product%5Fname=Wishpond&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a%2Fresources%2Fnormal%2Flogo.png%3F1734380023) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product%5Fname=Wishpond&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a%2Fresources%2Fnormal%2Flogo.png%3F1734380023&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Marketing+Automation+Software&product%5Fname=Wishpond&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a%2Fresources%2Fnormal%2Flogo.png%3F1734380023&price=2) 

###  Products Insights

 Product Ranking 

## #15

 among all   
 Marketing Automation Software

## #19

 among all   
 Marketing Automation Software

[Find out who the leaders are](https://pmo.selecthub.com/marketing-automation-analyst-report-site-vers?post%5Ftype=auto%5Fvs%5Farticle&category%5Fslug=marketing-automation-software&product%5Fslug=kartra&category=Marketing+Automation+Software) 

 Price Starts From

$119 Monthly 

[ 30 Day Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Kartra&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/1d9aa373bc6d83a320559b9b7261db73-5d0b39d66fa1f6bde72f67f107ad3deb/resources/original/logo.svg?1742835792) 

$49 Monthly 

[ 14 Day Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Wishpond&category=Marketing Automation Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/82674fc29bc0d9895cee346548c2cb5c-54d372d66c27b240d1bb61abef0bdd7a/resources/normal/logo.png?1734380023) 

 Pros

 What we like about Kartra and Wishpond:

* All-in-one suite covers email, funnels, membership sites, and CRM in one place
* Behavior-triggered email sequences nurture leads without constant manual work
* Drag-and-drop page and funnel builders help you ship branded campaigns quickly

* Intuitive drag-and-drop tools make landing pages and emails easy to build
* Broad feature mix spans landing pages, pop-ups, contests, and automation
* Done For You service gives you access to a team that runs campaigns for you

 Cons

 What we dislike about Kartra and Wishpond:

* Heavy feature set creates a steep learning curve for new users
* Page builder offers less design flexibility than competitors like Kajabi
* Large email lists or storage needs can add costs beyond the base plan

* Users report slow response times and unresolved issues with customer support
* Some users want deeper customization options to tailor the platform further
* Help docs include broken links and outdated tutorials that slow you down

###  Our Review

**Bottom line:** Kartra and Wishpond both pitch all-in-one marketing, but they fit different buyers. Kartra suits established businesses and seasoned marketers who want deep funnels, membership sites, and a built-in CRM. Wishpond is a better starting point if you mainly need landing pages, pop-ups, and lighter automation without a long ramp-up.

Kartra starts at $119 per month and Wishpond starts at $49 per month, so the entry points sit at different levels. Our analysis flags Kartra as competitive for its feature depth, while Wishpond is praised for affordability and ease of use. Just note that large lists or extra storage can push Kartra costs higher.

On capabilities, Kartra leans into funnels, membership tiers, video hosting, and an affiliate engine, which works well if you sell courses or run a content business. Wishpond focuses on lead capture through landing pages, pop-ups, social contests, and drip emails, which fits ecommerce and agency-style lead gen.

Support and learning are real tradeoffs. Users find Kartra powerful but overwhelming at first, especially solopreneurs. Wishpond feels easier to pick up, but reviewers report inconsistent customer support and gaps in help content that can stall you when something breaks.

If your stack needs membership sites, a helpdesk, and behavior-based automation under one roof, Kartra is the safer pick. If you want a lighter tool to spin up campaigns fast and you don't mind working around support hiccups, Wishpond is the more accessible choice.

###  User Sentiment Summary

 Kartra has a user sentiment rating of 90 based on 266 reviews. Wishpond has a user sentiment rating of 75 based on 442 reviews. 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 266 reviews 

![Good User Sentiment](https://www.selecthub.com/display/images/scores/good.svg) 442 reviews 

 Synopsis

 Evaluating all review platforms, our market analysts have compiled the following user sentiment data.

 90%

of users recommend this product

 Kartra has a 'excellent' User Satisfaction Rating of 90% when considering 266 user reviews from 2 recognized software review sites.

 75%

of users recommend this product

 Wishpond has a 'good' User Satisfaction Rating of 75% when considering 442 user reviews from 4 recognized software review sites.

 User Review Scores

**G2.com, Inc** 

n/a 

**3.6** (177) 

**Software Advice, Inc** 

**4.51** (132) 

**3.9** (97) 

**Capterra Inc** 

**4.5** (134) 

**4.1** (153) 

**TrustRadius** 

n/a 

**1.0** (15) 

###  Awards

SelectHub awards earned by these products based on a comprehensive analysis by our research analysts.

 Kartra stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. 

![User Favorite Award]()

No awards.

###  Product Assistance

 Training Resources

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

 Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

###  Product Basics

 Company Size 

 i

Small

Medium

Large

Small

Medium

Large

 Platforms Supported

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

 Deployment Supported

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

 Comparison of Top Alternatives

[ Kartra Alternatives](https://www.selecthub.com/marketing-automation-software/kartra/alternatives/) 

[ Wishpond Alternatives](https://www.selecthub.com/marketing-automation-software/wishpond/alternatives/) 

###  Screenshots

![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() 

![Screenshots]() 

###  Key Features

* **Page builder** – Drag-and-drop editor lets you create branded pages and funnels without coding, with deeper funnel logic than typical landing-page tools.
* **Email automation** – Behavior-triggered sequences and tags let you run nurture flows tied to funnels, membership sites, and the built-in CRM.
* **Membership sites** – Tiered access and content dripping help you run courses, coaching programs, or paid communities directly inside the platform.
* **Affiliate management** – Built-in affiliate engine handles tracking, commission rules, and promo assets so you can run partner programs in-house.
* **Helpdesk system** – Ticketing, live chat, and a knowledge base let you handle customer support without bolting on a separate tool.

* **Landing page builder** – Drag-and-drop editor focuses on quick page and form creation, with templates aimed at lead capture rather than full funnels.
* **Email automation** – Drip campaigns and personalized scheduling let you nurture leads through email, with a simpler setup geared to smaller lists.
* **Pop-ups and forms** – Exit-intent, timed, and scroll-based triggers help you capture leads on existing sites without coding.
* **Social contests** – Templates for giveaways, sweepstakes, and referral programs help you run promotions to grow your audience.
* **Done For You service** – Optional access to Wishpond marketing experts who help build and run campaigns for you.

###  Top Alternatives in Marketing Automation Software 

[  ActiveCampaign ](https://www.selecthub.com/p/marketing-automation-software/activecampaign/) [  AWeber ](https://www.selecthub.com/p/email-marketing-software/aweber/) [  Brevo ](https://www.selecthub.com/p/email-marketing-software/brevo/) [  Constant Contact ](https://www.selecthub.com/p/email-marketing-software/constant-contact/) [  Eloqua ](https://www.selecthub.com/p/marketing-automation-software/eloqua/) [  GetResponse ](https://www.selecthub.com/p/email-marketing-software/getresponse/) [  HubSpot Marketing Hub ](https://www.selecthub.com/p/marketing-automation-software/hubspot-marketing-hub/) [  Keap ](https://www.selecthub.com/p/crm-software/keap/) [  Klaviyo ](https://www.selecthub.com/p/marketing-automation-software/klaviyo/) [  Mailchimp ](https://www.selecthub.com/p/marketing-automation-software/mailchimp/) [  Marketing Cloud Account Engagement ](https://www.selecthub.com/p/marketing-automation-software/marketing-cloud-account-engagement/) [  Marketo ](https://www.selecthub.com/p/marketing-automation-software/marketo/) [  Omnisend ](https://www.selecthub.com/p/email-marketing-software/omnisend/) [  Ortto ](https://www.selecthub.com/p/marketing-automation-software/ortto/) [  Sendinblue ](https://www.selecthub.com/p/email-marketing-software/sendinblue/) 

###  Head-to-Head Comparison

![Kartra Software Tool]() 

![ActiveCampaign Software Tool]() 

[Kartra VS ActiveCampaign](https://www.selecthub.com/marketing-automation-software/activecampaign-vs-kartra/) 

![Kartra Software Tool]() 

![Constant Contact Software Tool]() 

[Kartra VS Constant Contact](https://www.selecthub.com/email-marketing-software/constant-contact-vs-kartra/) 

![Kartra Software Tool]() 

![Eloqua Software Tool]() 

[Kartra VS Eloqua](https://www.selecthub.com/marketing-automation-software/kartra-vs-eloqua/) 

![Kartra Software Tool]() 

![GetResponse Software Tool]() 

[Kartra VS GetResponse](https://www.selecthub.com/email-marketing-software/getresponse-vs-kartra/) 

![Kartra Software Tool]() 

![Klaviyo Software Tool]() 

[Kartra VS Klaviyo](https://www.selecthub.com/marketing-automation-software/klaviyo-vs-kartra/) 

![Kartra Software Tool]() 

![Mailchimp Software Tool]() 

[Kartra VS Mailchimp](https://www.selecthub.com/marketing-automation-software/mailchimp-vs-kartra/) 

![Kartra Software Tool]() 

![Marketing Cloud Account Engagement Software Tool]() 

[Kartra VS Marketing Cloud Account Engagement](https://www.selecthub.com/marketing-automation-software/kartra-vs-marketing-cloud-account-engagement/) 

![Kartra Software Tool]() 

![Marketo Software Tool]() 

[Kartra VS Marketo](https://www.selecthub.com/marketing-automation-software/marketo-vs-kartra/) 

![Kartra Software Tool]() 

![Omnisend Software Tool]() 

[Kartra VS Omnisend](https://www.selecthub.com/marketing-automation-software/kartra-vs-omnisend/) 

![Kartra Software Tool]() 

![Ortto Software Tool]() 

[Kartra VS Ortto](https://www.selecthub.com/marketing-automation-software/ortto-vs-kartra/) 

![Kartra Software Tool]() 

![Sendinblue Software Tool]() 

[Kartra VS Sendinblue](https://www.selecthub.com/marketing-automation-software/kartra-vs-sendinblue/) 

![Kartra Software Tool]() 

![SharpSpring Software Tool]() 

[Kartra VS SharpSpring](https://www.selecthub.com/marketing-automation-software/sharpspring-vs-kartra/) 

**About SelectHub (and our data)** 

We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies.

WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more...

![SelectHub Products Reporting and Analytics]() 

[ Build Your Requirements](https://pmo.selecthub.com/marketing-automation-software-requiremen/)

![SelectHub Products Cost and Pricing Guide]() 

[ Get Your Free Comparison Report](https://pmo.selecthub.com/request-custom-scorecard/?category=Marketing%20Automation%20Software)

**Tier 1:**  
 Fully/moderately supported out-of-the-box allowing for quick and easy deployment.  
Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. 

**Tier 2:**  
 Supported with workarounds or add-ons that may require additional costs.  
Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. 

**Tier 3:**  
 Requires partner integrations or custom development that is often at an additional cost.  
Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 

[Close](#) 

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