--- description: "Azuga vs Motive: Which solution wins in 2026? Compare pricing, features, and analyst ratings side-by-side to find the best Fleet Management Software for your business." --- [Home](https://www.selecthub.com/) > [Fleet Management](https://www.selecthub.com/research/fleet-management/) > [Fleet Management Software](https://www.selecthub.com/c/fleet-management-software/) > [Azuga](https://www.selecthub.com/p/fleet-management-software/azuga/) > Azuga vs Motive # Azuga vs Motive Last Updated: November 2nd, 2026 We compared **[Azuga](https://www.selecthub.com/p/fleet-management-software/azuga/)** vs. **[Motive](https://www.selecthub.com/p/fleet-management-software/gomotive/)** to help you decide which product makes more sense for you. Our comparison is based on proprietary **[Fleet Management Software](https://www.selecthub.com/c/fleet-management-software/)** data from our **[software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=Fleet+Management+Software&cta=fleet-management-software)**, user reviews and publicly available information about each product’s features and pricing. [Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Analyst Ratings](#analyst-rating-section) [Comparison Charts](#product-comparison-charts) [Screenshots](#product-screenshots) Remove Add to Compare [![Azuga Software Tool](https://cdn.selecthub.com/products/99c83c904d0d64fbef50d919a5c66a80-11a351c0efdd92830cfa80d544a40184/resources/normal/logo.png?1693318465)](https://www.selecthub.com/p/fleet-management-software/azuga/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) Remove Add to Compare [![Motive Software Tool](https://cdn.selecthub.com/products/674e68d7f978c31eafc8e7a300ce9bc2-46c97b79ff180366adeb72cc00d72192/resources/normal/logo.png?1719338023)](https://www.selecthub.com/p/fleet-management-software/gomotive/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Fleet+Management+Software&product_name=Azuga&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F99c83c904d0d64fbef50d919a5c66a80-11a351c0efdd92830cfa80d544a40184%2Fresources%2Fnormal%2Flogo.png%3F1693318465) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Fleet+Management+Software&product_name=Azuga&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F99c83c904d0d64fbef50d919a5c66a80-11a351c0efdd92830cfa80d544a40184%2Fresources%2Fnormal%2Flogo.png%3F1693318465)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Fleet+Management+Software&product_name=Azuga&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F99c83c904d0d64fbef50d919a5c66a80-11a351c0efdd92830cfa80d544a40184%2Fresources%2Fnormal%2Flogo.png%3F1693318465&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Fleet+Management+Software&product_name=Azuga&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F99c83c904d0d64fbef50d919a5c66a80-11a351c0efdd92830cfa80d544a40184%2Fresources%2Fnormal%2Flogo.png%3F1693318465&price=2) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Fleet+Management+Software&product_name=Motive&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F674e68d7f978c31eafc8e7a300ce9bc2-46c97b79ff180366adeb72cc00d72192%2Fresources%2Fnormal%2Flogo.png%3F1719338023) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Fleet+Management+Software&product_name=Motive&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F674e68d7f978c31eafc8e7a300ce9bc2-46c97b79ff180366adeb72cc00d72192%2Fresources%2Fnormal%2Flogo.png%3F1719338023)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Fleet+Management+Software&product_name=Motive&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F674e68d7f978c31eafc8e7a300ce9bc2-46c97b79ff180366adeb72cc00d72192%2Fresources%2Fnormal%2Flogo.png%3F1719338023&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Fleet+Management+Software&product_name=Motive&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F674e68d7f978c31eafc8e7a300ce9bc2-46c97b79ff180366adeb72cc00d72192%2Fresources%2Fnormal%2Flogo.png%3F1719338023&price=2) ### Products Insights Overall Rating Comparison [Analyst RatingAzuga - Analyst Score: 80 out of 100 80 Detailed Analysis](#analyst-rating-section) [User Sentiment![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (323 Reviews)](#user-sentiment-section) [Analyst RatingMotive - Analyst Score: 66 out of 100 66 Detailed Analysis](#analyst-rating-section) [User Sentiment![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (2439 Reviews)](#user-sentiment-section) Price Starts From $25/Vehicle, Monthly Free Trial is unavailable → Custom Quote  i Free Trial is unavailable → Pros What we like about Azuga and Motive: - Driver safety tools include category thresholds within safety scores that users find helpful - GPS tracker covers all fleet vehicles and shares reports across multiple parameters - Setup and day-to-day navigation are quick and easy according to users - Reviewers consistently call the interface easy to navigate and pick up - ELD features handle HOS recording and regulatory compliance well per most users - Customer support team comes across as professional and helpful in user feedback Cons What we dislike about Azuga and Motive: - Hardware devices stop working and take a while to replace, users say - Technical support is slow and lacks follow-up according to most reviewers - Long-term contractual obligation is a downside users flag often - Editing on-duty, off-duty and driving time errors is challenging per most reviews - Setup tablet needs better connectivity options according to users who hit this issue - Dashcam visibility could be better based on user limitations feedback ### Our Review **Bottom line:** Azuga and Motive both cover the fleet basics like GPS tracking, dashcams, ELD compliance and driver safety, but they fit different buyers. Pick Azuga if you want a lower starting price and straightforward driver management. Pick Motive if you run a trucking-heavy operation and want AI-driven safety and coaching tools. Azuga serves all industries and leans into construction, trucking, telecom, HVAC, pest control, utilities and towing. Motive focuses more on trucking, logistics, field service, construction and passenger transit, with deeper compliance and IFTA tools that match those workflows. On price, Azuga starts at $25 per vehicle per month and Motive starts at $35 per vehicle per month. Azuga gives you a lower entry point, but reviewers flag long-term contracts as a sticking point. Motive costs more up front, and most users say it's reasonably priced for what you get. For driver safety, Azuga offers dashcams, in-cab alerts and driver-specific training. Motive layers AI on top, with video review, personalized self-coaching and driver scores you can use for rewards. If safety coaching is the main reason you're buying, Motive has more to work with. Support is the clearest split. Azuga users describe technical support as slow and short on follow-up. Motive users describe their support team as helpful and professional. If you're a small fleet without an in-house tech person, that gap matters more than the price difference. Choose Azuga if budget is tight and you mostly need solid tracking and driver management. Choose Motive if you want AI safety, stronger support and a richer app marketplace, and you can absorb the higher monthly cost. ### Analyst Rating Summary Overall Scores Based on the research and analysis by SelectHub's team of research analysts, Azuga has an analyst rating of 80. By comparison Motive has an analyst rating of 66. Azuga - Analyst Score: 80 out of 100 80 Motive - Analyst Score: 66 out of 100 66 Features Comparison **Advanced Driver-Assistance Systems (ADAS)** Enhance driver safety with real-time alerts for things like collision warnings and lane departures, helping prevent accidents and reduce risk on the road. 68 36 **Compliance** Monitor and manage all your fleet's regulatory documents and required inspections effortlessly, ensuring you stay legally covered and avoid costly fines. 100 100 **Driver Management** Track driver performance, licensing renewals, training certifications, and communication history in one central location to efficiently manage your team. 74 64 Show More [Show More]() Strengths The best features of Azuga and Motive as judged by user reviews and analyst validation. Compliance Mobile Capabilities Fleet Safety Fuel Management Fleet Maintenance Compliance Fleet Management Fleet or Asset Tracking and Routing Fuel Management ### Analyst Ratings for Functional Requirements Customize This Data [Customize This Data]() How Azuga and Motive compare against the top 10 functional requirements as defined by SelectHub project data. *Azuga Motive + Add Product [+ Add Product]()* Advanced Driver-Assistance Systems (ADAS) Compliance Driver Management Electric Vehicle (EV)Management Fleet Maintenance Fleet Management Fleet Or Asset TrackingAnd Routing Fleet Safety Fuel Management Mobile Capabilities 68 100 74 44 87 87 83 93 89 100 36 100 64 0 78 100 98 43 90 83 0 25 50 75 100 Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **Advanced Driver-Assistance Systems (ADAS)** Enhance driver safety with real-time alerts for things like collision warnings and lane departures, helping prevent accidents and reduce risk on the road. *47%* *0%* *53%* *7%* *47%* *46%* **Compliance** Monitor and manage all your fleet's regulatory documents and required inspections effortlessly, ensuring you stay legally covered and avoid costly fines. *100%* *0%* *0%* *100%* *0%* *0%* **Driver Management** Track driver performance, licensing renewals, training certifications, and communication history in one central location to efficiently manage your team. *67%* *17%* *16%* *50%* *17%* *33%* **Electric Vehicle (EV) Management** Efficiently track EV charging status, battery health, and range for every vehicle, making sure you always have enough power to complete the day's routes. *0%* *25%* *75%* *0%* *0%* *100%* **Fleet Maintenance** Schedule and track all preventative and repair tasks for your vehicles, minimizing downtime and keeping your entire fleet running reliably on the road. *75%* *25%* *0%* *75%* *0%* *25%* **Fleet Management** Oversee all vehicle locations, service needs, and driver compliance from a single dashboard for maximum operational efficiency and cost savings. *88%* *0%* *12%* *100%* *0%* *0%* **Fleet Or Asset Tracking And Routing** Track the real-time location of your vehicles and map the most efficient routes, saving time, reducing fuel costs, and improving delivery reliability. *86%* *0%* *14%* *100%* *0%* *0%* **Fleet Safety** Identify and address risky driving behaviors and safety incidents using collected data, protecting your drivers and reducing liability exposure immediately. *83%* *17%* *0%* *33%* *17%* *50%* **Fuel Management** Monitor fuel consumption, identify wasteful driving, and easily track all fuel purchases to significantly lower costs and improve mileage efficiency. *80%* *20%* *0%* *80%* *0%* *20%* **Mobile Capabilities** Access real-time vehicle data, perform pre-trip inspections, and communicate instantly with drivers from any location using your phone or tablet. *100%* *0%* *0%* *83%* *0%* *17%* **Customize This Data For Your Unique Needs** and compare feature capabilities head-to-head CUSTOMIZE NOW [CUSTOMIZE NOW]() ### Analyst Ratings for Technical Requirements Customize This Data [Customize This Data]() Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **Deployment** *0%* *0%* *100%* *0%* *0%* *100%* **Integration And Extensibility** Connect your fleet data easily with existing business systems like accounting and ERP platforms to ensure seamless, company-wide data flow. *13%* *88%* *-1%* *13%* *50%* *37%* **Requirements Summary** Of typical requirements, 57.8% are fully supported out of the box by Azuga including Compliance, Mobile Capabilities and Fleet Management. Motive supports 47% and excels at Compliance, Fleet Management and Fleet Or Asset Tracking And Routing. Azuga has an analyst rating of 80 and a user sentiment rating of 'great' based on 323 reviews, while Motive has an analyst rating of 66 and a user sentiment rating of 'great' based on 2439 reviews. ### User Sentiment Summary Azuga has a user sentiment rating of 83 based on 323 reviews. Motive has a user sentiment rating of 89 based on 2439 reviews. ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 323 reviews ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 2439 reviews Synopsis Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 83% *of users recommend this product* Azuga has a 'great' User Satisfaction Rating of 83% when considering 323 user reviews from 4 recognized software review sites. 89% *of users recommend this product* Motive has a 'great' User Satisfaction Rating of 89% when considering 2439 user reviews from 4 recognized software review sites. User Review Scores**FinancesOnline** **2.0** (2) n/a **G2.com, Inc** **4.6** (12) **4.4** (587) **Software Advice, Inc** **4.13** (156) **4.5** (1629) **Capterra Inc** **4.2** (153) **4.0** (71) **TrustRadius** n/a **4.3** (152) ### Awards SelectHub awards earned by these products based on a comprehensive analysis by our research analysts. SelectHub research analysts have evaluated Azuga and concluded it deserves the award for the Best Overall Fleet Management Software available today and earns best-in-class honors for Fleet Safety and Mobile Capabilities. ![Analysts' Pick Award](<> "Analysts' Pick Award") ![Fleet Safety Award](<> "Fleet Safety Award") Show more ![Mobile Capabilities Award](<> "Mobile Capabilities Award") SelectHub research analysts have evaluated Motive and concluded it earns best-in-class honors for Fleet Management. ![Fleet Management Award](<> "Fleet Management Award") ### Product Assistance Training Resources Documentation In Person Live Online Videos Webinars Documentation In Person Live Online Videos Webinars Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support ### Product Basics Company Size i Small Medium Large Small Medium Large Platforms Supported Windows Mac Linux Android Chromebook Windows Mac Linux Android Chromebook Deployment Supported Cloud On-Premise Mobile Cloud On-Premise Mobile Comparison of Top Alternatives [Azuga Alternatives](https://www.selecthub.com/fleet-management-software/azuga/alternatives/) [Motive Alternatives](https://www.selecthub.com/fleet-management-software/gomotive/alternatives/) ### Screenshots ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ![Screenshots]()![Screenshots]()![Screenshots]() ### Key Features - **Fleet Tracking** – Captures real-time location, diagnostics, ignition, idling, speeding and braking data, and works for small businesses up through enterprise fleets. - **Dash Cam** – Includes road-facing 155-degree and in-cab 120-degree cameras in 1080p HD with mics and speakers, plus auto recording and on-demand video retrieval. - **ELD Compliance** – Covers eDVIR paperless reporting and eLogs for the FMCSA 395 mandate, with real-time alerts when drivers approach HOS limits. - **Asset Tracking** – Uses geofencing and in-transit alerts to flag unauthorized usage, lengthy stops and route changes, and helps recover stolen assets. - **Field Service Management** – Lets you track worker, job and vehicle status, schedule service orders and dispatch agents from one place. - **Vehicle Tracking** – Offers GPS-based driver and vehicle tracking with live updates on destinations, fault codes, directions and speed, plus customer-facing ETAs. - **Smart Dashcam** – Uses AI video to flag risky driver behavior and stores clips that can serve as evidence to push back on false claims. - **ELD Compliance** – Handles FMCSA registration, DOT audit checks, automatic log audits and HOS violation alerts, and keeps working in areas without a network. - **IFTA Reporting** – Automates fuel tax calculations and lets drivers add fuel receipts from CSV files through the app, cutting manual entry errors. - **App Marketplace** – Connects with apps like Uber Freight, Convoy, RoseRocket and ProTransport, plus a free developer API for custom integrations. ### Top Alternatives in Fleet Management Software [![AT\&T Fleet Management Software Tool]()--- AT&T Fleet Management](https://www.selecthub.com/p/fleet-management-software/att-fleet-management/) [![AUTOsist Software Tool]()--- AUTOsist](https://www.selecthub.com/p//autosist/) [![EROAD Software Tool]()--- EROAD](https://www.selecthub.com/p/fleet-management-software/eroad/) [![Fleet Complete Software Tool]()--- Fleet Complete](https://www.selecthub.com/p/fleet-management-software/fleet-complete/) [![Fleetio Software Tool]()--- Fleetio](https://www.selecthub.com/p/fleet-management-software/fleetio/) [![Geotab Software Tool]()--- Geotab](https://www.selecthub.com/p/fleet-management-software/geotab/) [![GPS Insight Software Tool]()--- GPS Insight](https://www.selecthub.com/p/fleet-management-software/gps-insight/) [![GPS Trackit Software Tool]()--- GPS Trackit](https://www.selecthub.com/p/fleet-tracking-software/gps-trackit/) [![Lytx Software Tool]()--- Lytx](https://www.selecthub.com/p/fleet-management-software/lytx/) [![Momentum Software Tool]()--- Momentum](https://www.selecthub.com/p/fleet-tracking-software/momentum-iot/) [![Motive Software Tool]()--- Motive](https://www.selecthub.com/p/fleet-management-software/gomotive/) [![Navixy Software Tool]()--- Navixy](https://www.selecthub.com/p//navixy/) [![Samsara Software Tool]()--- Samsara](https://www.selecthub.com/p/fleet-management-software/samsara/) [![Teletrac Navman Software Tool]()--- Teletrac Navman](https://www.selecthub.com/p/fleet-tracking-software/teletrac-navman/) [![Verizon Connect Software Tool]()--- Verizon Connect](https://www.selecthub.com/p/fleet-management-software/verizon-connect/) ### Head-to-Head Comparison ![Azuga Software Tool]() ![EROAD Software Tool]() [Azuga VS EROAD](https://www.selecthub.com/fleet-management-software/azuga-vs-eroad/) ![Azuga Software Tool]() ![Fleet Complete Software Tool]() [Azuga VS Fleet Complete](https://www.selecthub.com/fleet-management-software/azuga-vs-fleet-complete/) ![Azuga Software Tool]() ![Fleetio Software Tool]() [Azuga VS Fleetio](https://www.selecthub.com/fleet-management-software/azuga-vs-fleetio/) ![Azuga Software Tool]() ![Geotab Software Tool]() [Azuga VS Geotab](https://www.selecthub.com/fleet-management-software/geotab-vs-azuga/) ![Azuga Software Tool]() ![GPS Insight Software Tool]() [Azuga VS GPS Insight](https://www.selecthub.com/fleet-management-software/azuga-vs-gps-insight/) ![Azuga Software Tool]() ![IntelliShift Software Tool]() [Azuga VS IntelliShift](https://www.selecthub.com/fleet-management-software/azuga-vs-intellishift/) ![Azuga Software Tool]() ![Lytx Software Tool]() [Azuga VS Lytx](https://www.selecthub.com/fleet-management-software/azuga-vs-lytx/) ![Azuga Software Tool]() ![Motive Software Tool]() [Azuga VS Motive](https://www.selecthub.com/fleet-management-software/azuga-vs-gomotive/) ![Azuga Software Tool]() ![Nextraq Software Tool]() [Azuga VS Nextraq](https://www.selecthub.com/fleet-management-software/azuga-vs-nextraq/) ![Azuga Software Tool]() ![Omnitracs Software Tool]() [Azuga VS Omnitracs](https://www.selecthub.com/fleet-management-software/omnitracs-vs-azuga/) ![Azuga Software Tool]() ![Samsara Software Tool]() [Azuga VS Samsara](https://www.selecthub.com/fleet-management-software/samsara-vs-azuga/) ![Azuga Software Tool]() ![Verizon Connect Software Tool]() [Azuga VS Verizon Connect](https://www.selecthub.com/fleet-management-software/verizon-connect-vs-azuga/) **About SelectHub (and our data)** We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies. WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more... ![SelectHub Products Reporting and Analytics]() [Build Your Requirements](https://pmo.selecthub.com/fms-requirements-onsite/) ![SelectHub Products Cost and Pricing Guide]() [Get Your Free Comparison Report](https://pmo.selecthub.com/request-custom-scorecard/?category=Fleet%20Management%20Software) **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. **Tier 2:** Supported with workarounds or add-ons that may require additional costs. Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 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