--- description: "Shopify vs BigCommerce: Which solution wins in 2026? Compare pricing, features, and analyst ratings side-by-side to find the best eCommerce Platforms for your business." --- [Home](https://www.selecthub.com/) > [eCommerce](https://www.selecthub.com/research/ecommerce/) > [eCommerce Platforms](https://www.selecthub.com/c/ecommerce-platforms/) > [Shopify](https://www.selecthub.com/p/ecommerce-platforms/shopify/) > Shopify vs BigCommerce # Shopify vs BigCommerce Last Updated: November 2nd, 2026 We compared **[Shopify](https://www.selecthub.com/p/ecommerce-platforms/shopify/)** vs. **[BigCommerce](https://www.selecthub.com/p/ecommerce-platforms/bigcommerce/)** to help you decide which product makes more sense for you. Our comparison is based on proprietary **[eCommerce Platforms](https://www.selecthub.com/c/ecommerce-platforms/)** data from our **[software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=eCommerce+Platforms&cta=ecommerce-platforms)**, user reviews and publicly available information about each product’s features and pricing. [Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Analyst Ratings](#analyst-rating-section) [Comparison Charts](#product-comparison-charts) [Screenshots](#product-screenshots) Remove Add to Compare [![Shopify Software Tool](https://cdn.selecthub.com/products/e6b4b2a746ed40e1af829d1fa82daa10-e1075ddf42521a505f4cf665c281b6b3/resources/normal/logo.png?1724098478)](https://www.selecthub.com/p/ecommerce-platforms/shopify/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) Remove Add to Compare [![BigCommerce Software Tool](https://cdn.selecthub.com/products/7f24d240521d99071c93af3917215ef7-d3df3251215d5d18f1eaa69dc18cf10f/resources/normal/logo.png?1723563610)](https://www.selecthub.com/p/ecommerce-platforms/bigcommerce/) [![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg)](#awards-section) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=eCommerce+Platforms&product_name=Shopify&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fe6b4b2a746ed40e1af829d1fa82daa10-e1075ddf42521a505f4cf665c281b6b3%2Fresources%2Fnormal%2Flogo.png%3F1724098478) [Demo](https://pmo.selecthub.com/get-product-demo/?category=eCommerce+Platforms&product_name=Shopify&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fe6b4b2a746ed40e1af829d1fa82daa10-e1075ddf42521a505f4cf665c281b6b3%2Fresources%2Fnormal%2Flogo.png%3F1724098478)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=eCommerce+Platforms&product_name=Shopify&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fe6b4b2a746ed40e1af829d1fa82daa10-e1075ddf42521a505f4cf665c281b6b3%2Fresources%2Fnormal%2Flogo.png%3F1724098478&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=eCommerce+Platforms&product_name=Shopify&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2Fe6b4b2a746ed40e1af829d1fa82daa10-e1075ddf42521a505f4cf665c281b6b3%2Fresources%2Fnormal%2Flogo.png%3F1724098478&price=2) [Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=eCommerce+Platforms&product_name=BigCommerce&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F7f24d240521d99071c93af3917215ef7-d3df3251215d5d18f1eaa69dc18cf10f%2Fresources%2Fnormal%2Flogo.png%3F1723563610) [Demo](https://pmo.selecthub.com/get-product-demo/?category=eCommerce+Platforms&product_name=BigCommerce&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F7f24d240521d99071c93af3917215ef7-d3df3251215d5d18f1eaa69dc18cf10f%2Fresources%2Fnormal%2Flogo.png%3F1723563610)    [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=eCommerce+Platforms&product_name=BigCommerce&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F7f24d240521d99071c93af3917215ef7-d3df3251215d5d18f1eaa69dc18cf10f%2Fresources%2Fnormal%2Flogo.png%3F1723563610&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=eCommerce+Platforms&product_name=BigCommerce&product_logo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F7f24d240521d99071c93af3917215ef7-d3df3251215d5d18f1eaa69dc18cf10f%2Fresources%2Fnormal%2Flogo.png%3F1723563610&price=2) ### Products Insights Overall Rating Comparison [Analyst RatingShopify - Analyst Score: 100 out of 100 100 Detailed Analysis](#analyst-rating-section) [User Sentiment![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (11539 Reviews)](#user-sentiment-section) [Analyst RatingBigCommerce - Analyst Score: 97 out of 100 97 Detailed Analysis](#analyst-rating-section) [User Sentiment![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) (1676 Reviews)](#user-sentiment-section) Price Starts From $29 Monthly [Free Trial is available →]() $29.95 Monthly [Free Trial is available →]() Pros What we like about Shopify and BigCommerce: - Guided setup gets you live quickly with minimal technical knowledge needed - Multi-channel selling syncs catalogs across social media, marketplaces and POS - AI tools Magic and Sidekick automate routine tasks and surface actionable store insights - Thousands of apps in the marketplace extend functionality without custom development - No transaction fees on any plan, which reduces costs at high sales volumes - Open API and headless architecture let you build fully custom storefronts - Multi-currency support, auto-translated listings and global tax tools simplify international selling - Built-in B2B features cover customer segmentation, flexible pricing and quote management Cons What we dislike about Shopify and BigCommerce: - Transaction fees apply when using third-party payment gateways instead of Shopify Payments - Deep storefront customization requires learning Shopify's proprietary Liquid coding language - Reliance on third-party apps for key features can slow performance and raise costs - Free trial lasts only three days, making thorough evaluation difficult before committing - Revenue-cap pricing means exceeding your plan's annual sales threshold triggers extra fees - Lower-tier plans include fewer built-in features, making the platform expensive to unlock fully - Limited free storefront themes, with paid options costing more than what competitors offer - POS transactions count toward the annual revenue cap, raising costs for hybrid retailers ### Our Review **Bottom line:** Shopify is the better pick if you want to get a store up fast and keep things simple, while BigCommerce fits better if you need more flexibility out of the box or plan to sell internationally at scale. Shopify's guided setup is one of its biggest selling points. You can go from zero to a live storefront in minutes, and 99% of core eCommerce features work right out of the box. BigCommerce doesn't offer that kind of hand-holding. You'll need to manually configure domains, fulfillment workflows and sales channels yourself, which takes significantly more time upfront. Shopify starts at $29 per month and BigCommerce starts at $29.95 per month, so they're roughly equivalent on entry-level cost. The bigger pricing difference shows up later. Shopify charges transaction fees when you use a third-party payment gateway, and costs can climb fast once you start adding paid apps. BigCommerce charges no transaction fees, but its revenue-cap model means fast-growing stores can get hit with overage fees once they cross their plan's annual sales limit. POS transactions count toward that cap too, which can be a surprise for anyone running physical retail alongside an online store. For international selling, BigCommerce has a clear edge. It supports multiple currencies, auto-translated product descriptions and automated tax and duty calculations across borders. Shopify handles international markets too, but BigCommerce's tools feel more comprehensive for global operations. On the flip side, Shopify's AI tools — Magic for automation and Sidekick for insights — don't have a real BigCommerce equivalent, which matters if you want built-in intelligence without a third-party app. BigCommerce's open API and headless architecture give developers more freedom to build custom storefronts than Shopify's more opinionated setup, where deep customization means learning Liquid. But Shopify's massive app ecosystem means you can usually find a prebuilt solution for whatever Shopify doesn't do natively. BigCommerce's smaller app selection can leave you relying on external developers instead. If you're just starting out or want a platform that's quick to set up and easy to run, Shopify is the more accessible choice. If you're a mid-sized operation that needs strong international tools, zero transaction fees or serious B2B capabilities, BigCommerce is worth the steeper learning curve — just watch the revenue caps closely as you grow. ### Analyst Rating Summary Overall Scores Based on the research and analysis by SelectHub's team of research analysts, Shopify has an analyst rating of 100. By comparison BigCommerce has an analyst rating of 97. Shopify - Analyst Score: 100 out of 100 100 BigCommerce - Analyst Score: 97 out of 100 97 Features Comparison **Catalog and Product Management** Manage all your product details, from photos and prices to descriptions and inventory, in one central place so your online store always looks its best. 100 99 **Checkout** Give your customers a fast, secure, and straightforward path from their cart to a completed order, boosting your sales success. 100 97 **Inventory Management** Track every item as it sells across all your channels so you never accidentally promise a customer something you do not have in stock. 100 90 Show More [Show More]() Strengths The best features of Shopify and BigCommerce as judged by user reviews and analyst validation. Catalog and Product Management Checkout Integrations Inventory Management Marketing and Search Engine Optimization Integrations Marketing and Search Engine Optimization Reporting and Analytics Shipping Catalog and Product Management ### Analyst Ratings for Functional Requirements Customize This Data [Customize This Data]() How Shopify and BigCommerce compare against the top 11 functional requirements as defined by SelectHub project data. *Shopify BigCommerce + Add Product [+ Add Product]()* Catalog and Product Management Checkout Inventory Management Marketing And SearchEngine Optimization Order Management Payments Platform Capability Reporting AndAnalytics Sales Channel Shipping Storefront 100 100 100 100 100 99 100 100 100 100 100 99 97 90 100 95 90 90 100 98 100 97 0 25 50 75 100 Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **Catalog And Product Management** Manage all your product details, from photos and prices to descriptions and inventory, in one central place so your online store always looks its best. *100%* *0%* *0%* *100%* *0%* *0%* **Checkout** Give your customers a fast, secure, and straightforward path from their cart to a completed order, boosting your sales success. *100%* *0%* *0%* *100%* *0%* *0%* **Inventory Management** Track every item as it sells across all your channels so you never accidentally promise a customer something you do not have in stock. *100%* *0%* *0%* *80%* *0%* *20%* **Marketing And Search Engine Optimization** Generate more sales by helping new customers find your products through search engines and reach existing ones with targeted promotions and offers. *100%* *0%* *0%* *100%* *0%* *0%* **Order Management** Process, fulfill, and ship every customer order efficiently and accurately, from the moment a purchase is made until it arrives at their door. *100%* *0%* *0%* *91%* *0%* *9%* **Payments** Securely accept all major credit cards and popular digital methods right on your site, making it easy for anyone to complete their purchase. *100%* *0%* *0%* *91%* *0%* *9%* **Platform Capability** Grow your business without limits by easily adding new features and integrating with other essential tools as your needs change. *100%* *0%* *0%* *88%* *0%* *12%* **Reporting And Analytics** Understand what is driving your sales and where you are losing customers with easy-to-read dashboards that track your store's performance. *100%* *0%* *0%* *100%* *0%* *0%* **Sales Channel** Sell your products everywhere your customers shop, including social media, online marketplaces, and even physical locations, all from one dashboard. *100%* *0%* *0%* *100%* *0%* *0%* **Shipping** Manage all your shipping options, from calculating costs and printing labels to tracking packages, giving customers reliable delivery choices. *100%* *0%* *0%* *100%* *0%* *0%* **Storefront** Design a beautiful, professional, and mobile-friendly online shop that captures your brand's unique style and encourages visitors to explore and buy. *100%* *0%* *0%* *100%* *0%* *0%* **Customize This Data For Your Unique Needs** and compare feature capabilities head-to-head CUSTOMIZE NOW [CUSTOMIZE NOW]() ### Analyst Ratings for Technical Requirements Customize This Data [Customize This Data]() Implementation Level of Effort Estimation **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Read more **Tier 2:** Supported with workarounds or add-ons that may require additional costs. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. **Integrations** Connect your store with the software you already use, like accounting and fulfillment tools, to run your entire business smoothly and save time. *100%* *0%* *0%* *100%* *0%* *0%* **Requirements Summary** Of typical requirements, 99% are fully supported out of the box by Shopify including Catalog And Product Management, Checkout and Integrations. BigCommerce supports 92% and excels at Integrations, Marketing And Search Engine Optimization and Reporting And Analytics. Shopify has an analyst rating of 100 and a user sentiment rating of 'great' based on 11539 reviews, while BigCommerce has an analyst rating of 97 and a user sentiment rating of 'great' based on 1676 reviews. ### User Sentiment Summary Shopify has a user sentiment rating of 89 based on 11539 reviews. BigCommerce has a user sentiment rating of 86 based on 1676 reviews. ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 11539 reviews ![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 1676 reviews Synopsis Evaluating all review platforms, our market analysts have compiled the following user sentiment data. 89% *of users recommend this product* Shopify has a 'great' User Satisfaction Rating of 89% when considering 11539 user reviews from 5 recognized software review sites. 86% *of users recommend this product* BigCommerce has a 'great' User Satisfaction Rating of 86% when considering 1676 user reviews from 5 recognized software review sites. User Review Scores**FinancesOnline** **5.0** (20) **5.0** (14) **G2.com, Inc** **4.4** (4558) **4.2** (524) **Capterra Inc** **4.5** (6372) **4.4** (323) **Gartner, Inc** **4.4** (454) **4.4** (152) **TrustRadius** **4.4** (135) **4.3** (663) ### Awards SelectHub awards earned by these products based on a comprehensive analysis by our research analysts. SelectHub research analysts have evaluated Shopify and concluded it deserves the award for the Best Overall eCommerce Platforms available today and earns best-in-class honors for Catalog and Product Management, Inventory Management, Order Management, Sales Channel and Integrations. ![Analysts' Pick Award](<> "Analysts' Pick Award") ![Catalog and Product Management Award](<> "Catalog and Product Management Award") Show more ![Inventory Management Award](<> "Inventory Management Award") ![Order Management Award](<> "Order Management Award") ![Sales Channel Award](<> "Sales Channel Award") ![Integrations Award](<> "Integrations Award") SelectHub research analysts have evaluated BigCommerce and concluded it earns best-in-class honors for Integrations. ![Integrations Award](<> "Integrations Award") ### Product Assistance Training Resources Documentation In Person Live Online Videos Webinars Documentation In Person Live Online Videos Webinars Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support Email Phone Chat FAQ Forum Help Desk Knowledge Base Tickets Training 24/7 Live Support ### Product Basics Company Size i Small Medium Large Small Medium Large Platforms Supported Windows Mac Linux Android Chromebook Windows Mac Linux Android Chromebook Deployment Supported Cloud On-Premise Mobile Cloud On-Premise Mobile Comparison of Top Alternatives [Shopify Alternatives](https://www.selecthub.com/ecommerce-platforms/shopify/alternatives/) [BigCommerce Alternatives](https://www.selecthub.com/ecommerce-platforms/bigcommerce/alternatives/) ### Screenshots ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() ### Key Features - **Store setup** – A guided onboarding flow walks you through domain setup, product additions and storefront design, so you can launch without technical help. - **Multi-channel selling** – Lets you customize product catalogs, discounts and placements per channel and automatically syncs updates across social media, marketplaces and POS. - **AI assistant** – Sidekick trains on your store's data and helps you generate customer segments, build marketing campaigns and recover abandoned carts with targeted recommendations. - **Analytics and reporting** – Streams business data in real time with pre-built reports and access to ShopifyQL code for advanced custom analytics dashboards. - **Dropshipping support** – Integrates with sourcing platforms like Auto DS, Printify and Printful so you can sell products without holding inventory. - **Sales channel management** – Lets you set up differentiated experiences per channel using dynamic pricing, product swatches and bulk pricing tools, with inventory synced across all outlets. - **International commerce** – Supports multiple currencies, auto-translated product descriptions and automated cross-border tax and duty calculations to simplify global selling. - **B2B tools** – Covers customer segmentation, personalized pricing, tiered discounts and purchase order and quote management for wholesale and enterprise buyers. - **Open platform** – Offers open access to APIs, SDKs and data without proprietary blockers, so you can connect to any software and build a custom tech stack. - **Customer segmentation** – Automatically groups customers into segments based on your rules and uses purchase history and browsing behavior to power personalized product recommendations. ### Top Alternatives in eCommerce Platforms [![Adobe Commerce Software Tool]()--- Adobe Commerce](https://www.selecthub.com/p/ecommerce-platforms/adobe-commerce/) [![BigCommerce Software Tool]()--- BigCommerce](https://www.selecthub.com/p/ecommerce-platforms/bigcommerce/) [![commercetools Software Tool]()--- commercetools](https://www.selecthub.com/p/ecommerce-platforms/commercetools/) [![Ecwid Software Tool]()--- Ecwid](https://www.selecthub.com/p/ecommerce-platforms/ecwid/) [![Kibo Software Tool]()--- Kibo](https://www.selecthub.com/p/ecommerce-platforms/kibo/) [![Optimizely Software Tool]()--- Optimizely](https://www.selecthub.com/p/digital-experience-platforms/optimizely/) [![Oracle Commerce Software Tool]()--- Oracle Commerce](https://www.selecthub.com/p/ecommerce-platforms/oracle-commerce/) [![Salesforce Commerce Cloud Software Tool]()--- Salesforce Commerce Cloud](https://www.selecthub.com/p/ecommerce-platforms/salesforce-commerce-cloud/) [![SAP Commerce Cloud Software Tool]()--- SAP Commerce Cloud](https://www.selecthub.com/p/ecommerce-platforms/sap-commerce-cloud/) [![Sitecore Software Tool]()--- Sitecore](https://www.selecthub.com/p/digital-experience-platforms/sitecore/) ### Related Categories Shopify and BigCommerce can also be found with other leading products in these categories: [Shopping Cart Software](https://www.selecthub.com/c/shopping-cart-software/) [Web Design Software](https://www.selecthub.com/c/web-design-software/) Show more [Shopping Cart Software](https://www.selecthub.com/c/shopping-cart-software/) Show more ### Head-to-Head Comparison ![Shopify Software Tool]() ![Adobe Commerce Software Tool]() [Shopify VS Adobe Commerce](https://www.selecthub.com/ecommerce-platforms/shopify-vs-adobe-commerce/) ![Shopify Software Tool]() ![Big Cartel Software Tool]() [Shopify VS Big Cartel](https://www.selecthub.com/ecommerce-platforms/shopify-vs-big-cartel/) ![Shopify Software Tool]() ![BigCommerce Software Tool]() [Shopify VS BigCommerce](https://www.selecthub.com/ecommerce-platforms/shopify-vs-bigcommerce/) ![Shopify Software Tool]() ![commercetools Software Tool]() [Shopify VS commercetools](https://www.selecthub.com/ecommerce-platforms/shopify-vs-commercetools/) ![Shopify Software Tool]() ![Ecwid Software Tool]() [Shopify VS Ecwid](https://www.selecthub.com/ecommerce-platforms/shopify-vs-ecwid/) ![Shopify Software Tool]() ![Etsy Software Tool]() [Shopify VS Etsy](https://www.selecthub.com/ecommerce-platforms/etsy-vs-shopify/) ![Shopify Software Tool]() ![Kibo Software Tool]() [Shopify VS Kibo](https://www.selecthub.com/ecommerce-platforms/shopify-vs-kibo/) ![Shopify Software Tool]() ![Oracle Commerce Software Tool]() [Shopify VS Oracle Commerce](https://www.selecthub.com/ecommerce-platforms/shopify-vs-oracle-commerce/) ![Shopify Software Tool]() ![Salesforce Commerce Cloud Software Tool]() [Shopify VS Salesforce Commerce Cloud](https://www.selecthub.com/ecommerce-platforms/shopify-vs-salesforce-commerce-cloud/) ![Shopify Software Tool]() ![SAP Commerce Cloud Software Tool]() [Shopify VS SAP Commerce Cloud](https://www.selecthub.com/ecommerce-platforms/shopify-vs-sap-commerce-cloud/) ![Shopify Software Tool]() ![Unilog Software Tool]() [Shopify VS Unilog](https://www.selecthub.com/ecommerce-platforms/shopify-vs-unilog/) ![Shopify Software Tool]() ![WooCommerce Software Tool]() [Shopify VS WooCommerce](https://www.selecthub.com/ecommerce-platforms/shopify-vs-woocommerce/) **About SelectHub (and our data)** We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies. WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more... ![SelectHub Products Reporting and Analytics]() [Build Your Requirements](https://pmo.selecthub.com/ecommerce-platforms-requirements-onsit/) ![SelectHub Products Cost and Pricing Guide]() [Get Your Free Comparison Report](https://pmo.selecthub.com/request-custom-scorecard/?category=eCommerce%20Platforms) **Tier 1:** Fully/moderately supported out-of-the-box allowing for quick and easy deployment. Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. **Tier 2:** Supported with workarounds or add-ons that may require additional costs. Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. **Tier 3:** Requires partner integrations or custom development that is often at an additional cost. Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 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