NetSuite Competitors: Analysis of the Top Alternatives

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NetSuite is a well-known player in the CRM industry, offering a robust platform that provides a wide range of tools and valuable insights into the customer lifecycle. But every business has unique needs and there is no one-size-fits-all solution. So what if NetSuite is not the best choice for you? To help you explore the top NetSuite competitors, we’ve compiled a list of CRM software that serve as alternatives to NetSuite that cater to the complicated business needs of thousands of companies. Let’s take a look.

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NetSuite Competitors and Alternatives

Best NetSuite Competitors in CRM

Salesforce Sales Cloud

Sales Cloud by Salesforce is one of the major NetSuite alternatives on the market. Designed to support sales, marketing and customer assistance in both the B2B and B2C space, it’s suitable for businesses of any size, across industries like healthcare and life sciences, financial services, consumer goods, retail, media, manufacturing, government, transportation and more.

Some of its capabilities include contact management, lead management, integrations, analytics reports and dashboards, files sync and share, and an email composer. It offers fully supported, end-user and platform-only languages. According to a report from Salesforce, it helped customers report an average 44% increase in productivity and a 30% increase in lead conversion, resulting in an average 25% increase in revenue.

Salesforce Sales Cloud Dashboard

The dashboard view in Salesforce Sales Cloud.

Benefits

  • Enhanced Engagement: You can engage with customers better by sending personalized messages and using real-time alerts and marketing-approved templates for campaigns. Taking a look at the detailed history of the prospects lets you understand their unique interests. An interactive graphical dashboard makes it easy to monitor and track each campaign’s performance.
  • Effective Opportunity Management: A 360-degree view of important deals and real-time notifications enable sales reps to send emails and track associated activities promptly. The system also provides a timeline for viewing customer or competitor activity.
  • Territory Management: This tool streamlines the task of managing multiple sales territories, letting you arrange them into a logical and flexible structure and match sales reps to customers. It helps manage territory assignments, hierarchies and assignment rules as well as identify collaborators, colleagues and other key resources.
  • Informed Decision Making: With real-time forecasts, team performance leaderboards and complete view of the entire lead pipeline, you can make informed business decisions.
  • Customization: You can customize the app based on your unique business needs so that it reflects your sales and forecasting stages. The software provides customized reports and dashboards with modified charts.

Compare CRM Pricing & Costs with our Pricing Guide

Features

  • Einstein AI: The AI assistant provides insights from sales channels and helps you evaluate the effectiveness of campaigns by predicting outcomes and analyzing past deals. It helps sales reps prioritize leads by automating core processes, and it offers next-step recommendations and workflow automation.
  • Quote Generation: With built-in quoting capabilities, Sales Cloud automatically populates quotes with relevant customer data. Sales reps can generate PDFs using approved templates and email those to customers.
  • Mobility: You can run your business on the go by tracking accounts, managing deals and accessing CRM data. Sales reps can manage sales and their daily agenda, search for files, add meeting notes, access dashboards, join conference calls and collaborate with team members. They can also access and update CRM data anytime, even while offline.
  • Partner and Channel Management: By enabling partner recruitment, onboarding and training, Sales Cloud helps you share partner performance to incentivize them. Furthermore, reports and dashboards enable them to track KPIs. It also encourages partner engagement by providing a content management system (CMS).
  • Drag-and-Drop Process Builder: This feature helps you visualize and create processes and automate workflow seamlessly. This setup guides sales reps about qualified conversations and recommends the next steps on a deal. You can automate the approval process for deal discounts, expense reports and travel reports, and respond directly from Chatter or email.

Limitations

  • 24/7 support and configuration services are available only for unlimited monthly plans.
  • The data storage limit of 10 GB per organization may be insufficient for a large organization operating with thousands of customers.
  • Doesn’t offer an on-premise solution.
Price: $$$$$
Deployment:
Platform:

Company Size Suitability: S M L

SAP Sales Cloud

Sales Cloud by SAP is a SaaS-based solution that runs on the SAP C/4 HANA framework. It helps monitor customer activities and offers guidance to sales reps through quotes and contracts. Other capabilities include account management, lead routing, sales collaboration and enablement, a responsive UI, productivity tools, activity advisor, sales force automation, integration, scheduled broadcasts and a native mobile app.

It serves medium and enterprise businesses in financial services, energy and natural resources, consumer industries, discrete industries, public services, service industries and more.

SAP CRM Sales Performance Management

An overview of sales performance data in SAP Sales Cloud.

Benefits

  • Complete Analytic Suite: Track critical KPIs and milestones in real time using embedded analysis and reporting from internal and external data sources. It’s also possible to create customized reports by combining data sources. The software supports advanced analytics with OLAP and Microsoft Excel.
  • Personalized Suggestions: With augmented intelligence, you can detect outliers and offer personalized and prescriptive recommendations to customers for revenue planning based on their specific corporate goals.
  • Enhanced User Experience: You can ensure a better user experience by creating a chatbot with SAP Conversational AI and embedding it in an HTML5 application. It can be integrated with SAP Marketing Cloud and it runs on all relevant screen sizes with one UI architecture.
  • Faster Sales Execution: Effective territory management and quota planning help align sales territories with sales goals, convert sales strategy into actions, improve commission management and reduce manual spreadsheet updates. Its prescriptive analytics component lets you ensure proper maintenance.
  • Intelligent Lead Scoring: Marketing and sales teams can identify the accounts that have the greatest propensity to buy using machine learning to apply intelligent lead scoring.

Compare CRM Pricing & Costs with our Pricing Guide

Features

  • Interactive Dashboards: The sales team helps make better business decisions and maximize customer satisfaction and revenue by offering real-time insights, carrying drill-down analysis and delivering intelligence using interactive dashboards and KPIs.
  • Billing and Revenue Management: Users can ensure efficient invoicing as they can manage billing for subscriptions, usage-based billing and one-time billing, and scenarios. It also helps manage the entire order life cycle and ensure compliance with IFRS 15 and ASC 606 by automating revenue recognition.
  • Visit Management: The capabilities of this feature include visit planning, routing and execution, along with activity and task management, surveys, and audit management.
  • Collaboration and Social Feed: Teams can effectively collaborate around strategic accounts or key deals using SAP JAM collaboration. Sales reps also get news feeds about the important accounts or leads using the software’s in-platform feeds.
  • Quotes and Contracts Management: Managing quotes, contracts and orders is simple, thanks to a centralized location, offline access and a collaborative portal for negotiating contracts. Standard integration with SAP ERP or SAP S/4HANA enables access to product pricing and inventory information, and lets you leverage the SAP CPQ (Configure-Price-Quote) solution.

Limitations

  • Doesn’t offer a free trial.
  • Doesn’t offer customization, and users need to rely on a third-party vendor or make tools in-house if any specialization is required.
  • Doesn’t provide built-in email marketing capabilities.
Price: $$$$$
Deployment:
Platform:

Company Size Suitability: S M L

Microsoft Dynamics 365

Dynamics 365 Sales by Microsoft is a model-driven app that enables sales reps to take actions based on insights, close deals faster and nurture customer relationships. Built on the Common Data Service platform, it allows businesses to automate field service, drive sales and improve operations. Other capabilities include opportunity management, lead management, collaboration, business card scanning, automatic lead scoring, event portal and interactive organization charts.

It can be deployed in a partner-hosted or private on-premise cloud, or on Microsoft’s cloud. It supports businesses of all sizes across industries like government, automotive, healthcare, financial services, manufacturing and retail, and it runs on web, mobile and tablet devices.

Dynamics 365 Sales Dashboard

Dashboard with sales insights in Microsoft Dynamics 365.

Benefits

  • Actionable and Prescriptive Insights: Sales reps get insights about their relationship with customers and prospects through a relationship health score, email engagement, predictive forecasting and a mobile assistant. The adaptive AI can sense changes in buyer needs and trends, letting agents react to risks and opportunities. They can monitor daily actions and communications and receive notifications for things like upcoming activities, opportunities nearing close date and inactive accounts.
  • Personalized Experience: You can make informed business decisions using AI-driven insights and maximize customer lifetime value while offering personalized experiences with a 360-degree view of the customers. AI-based recommendations and machine learning aid with discovering new audience segments, automating workflows and resolving customer identities.
  • Relationship Analytics: Improve engagement by combining survey insights from Microsoft Forms Pro and customer data. The solution integrates with LinkedIn Sales Navigator and fetches customer interaction data. It then takes this information to create recommendations on how to secure a warm introduction and move sales forward.
  • Mobile Application: Users can access data on-the-go on all major platforms and configure dashboards, forms and charts. Other capabilities include a relationship assistant, notes creation, Excel export and offline sync. The app supports iOS, Windows 10 and Android devices.
  • Predictive Forecasting: Sales managers can estimate business revenue and project how much their team can sell based on the probability of deal closure. The system provides AI-enabled predictive forecasting by leveraging pipeline and historical data that combine subjective bottom-up projections with objective data-driven forecasts.

Compare CRM Pricing & Costs with our Pricing Guide

Features

  • Sales Playbook: This feature gives sales teams a repeatable process, sales techniques and contextual reference materials to enhance their performance. They can respond to events more professionally in case a decision-maker leaves an organization while a deal is in progress.
  • Power Apps: If you want to get the most out of the software, you can create useful mobile apps and share those with other users via the Dynamics 365 connector. This feature helps generate, share, run and customize mobile apps and is good for non-technical users thanks to its low code and no code options.
  • Interactive Dashboards: Gain actionable business data from interactive dashboards that gather data from different sources like lists, charts and views. The multi-stream dashboards, which can be entity-specific or serve as your homepage, contain interactive charts. You can manipulate the data with a time frame filter and a global filter.
  • Power BI Integration: Leveraging Microsoft’s BI tool lets you analyze pipelines, view sales across metrics and identify opportunities on a single dashboard. The integration helps connect different data sources like cloud services, big data, Excel spreadsheets, streaming data and on-premise data.
  • Partner Relationship Management: Your company can drive better relationships with partners by onboarding, recruiting and strengthening their channels. On the partner side, the module lets them view interactions across cases, opportunities and other relevant information.

Limitations

  • The system should incentivize more external platforms such as Zendesk, Tableau and Slack for easy integration. Existing connector apps such as MailChimp or Docusign don’t work as expected.
  • Too many session breaks may disturb the flow of the work, and the presence of too many windows and tabs may confuse new users.
Price: $$$$$
Deployment:
Platform:

Company Size Suitability: S M L

Oracle CX Sales

Another common NetSuite competitor, Oracle CX Sales is a SaaS-based solution with a set of AI and data-driven features that help improve customer satisfaction and sales. Some of its notable features are sales force automation, CPQ, pre-packaged reports, sales planning and performance management, social collaboration, a B2B service center, partner relationship management, a responsive UI and B2B commerce tools.

Oracle CX Sales is best for enterprise businesses serving B2B and B2C customers, across many industries including communications, automotive, consumer goods, construction and engineering, education and research, food and beverages, financial services, healthcare and more.

Oracle CPQ Cloud

A customer profile in Oracle’s CPQ application.

Benefits

  • Automated Data Collection: The DataFox AI data engine helps you find and prioritize target companies by automating data collection. With features like signals, filters, firmographic data points, balanced territories and company scoring models, the system can scan more than 5 million digital properties to create 68 types of real-time company signals and 70+ firmographic data points.
  • Real-Time Insights: View insights about seasonality and recurring sales as well as customers and teams using dynamic analytic dashboards. You can also overlay sales teams and drill into details to make necessary adjustments.
  • Improved Sales Opportunity: Sales teams can identify opportunities with the highest win probabilities, improving the relevance and accuracy of their efforts. Data driven apps offer automated recommendations for next-best actions, probability scores, account scoring, intelligent market signals and deal acceleration. Predictive analytics support building tailor made products and promotions based on customer needs. Finally, you can forecast and hit sales targets with precision by accessing key metrics and reports, and tracking, visualizing and acting on trends.
  • Integration: Sales reps can maximize sales productivity by accessing essential sales cloud data via integration with Microsoft Outlook. The prebuilt integration with Oracle ERP Cloud helps business analysts, order management teams, finance teams and sales reps work from the same point of view of the customer. This also ensures the information flows to the productivity tools your sales force depends on.
  • Compact Data Management: Effective targeting, campaign segmentation and account-based marketing are available with this functionality. It includes cleansing, deduping and integration into business intelligence views, which aids cost advantage, efficiency and personalization.

Compare CRM Pricing & Costs with our Pricing Guide

Features

  • Sales Force Automation: Sales reps can perform better using intelligent recommendations, contextual insights and predictive outcomes. Sales processes can be automated with functions like artificial intelligence, mobile access, sales-focused digital assistants, integration to email applications, elastic search and drill down dashboards. The feature also helps manage accounts, contacts, assets, leads, assessments, activities and opportunities.
  • Oracle CPQ: The system provides tools for discretionary discounting, multiple price books, subscription orders, deal management intelligence and dynamic workflows. Other offerings include electronic signatures, contract management and document designer. It integrates with web services, CRM and ERP systems and B2B commerce platforms.
  • Subscription Lifecycle Management: With a 360-degree view of customers’ subscriptions, you can manage the entire lifecycle efficiently. You have access to features like revenue recognition, fixed and recurring order tools, and consumption based billing. The solution integrates front and back-office processes and can track core KPIs — average revenue per user, customer lifetime value, churn rate and more.
  • Partner Portal: This feature helps streamline marketing development funds (MDF) disbursement, recruitment and lead management. Other capabilities you can leverage include consolidated KPI views, sales training materials, assessment questionnaires, automated lead distribution, an integrated CPQ and conversion tools.
  • B2B Service Center and Commerce: You can efficiently manage a range of service tasks while ensuring collaboration between multiple teams. The system delivers integrated sales and service capabilities with a combination of service request management, sales automation, digital customer service and knowledge management. It also provides customized solutions using features like merchandising, personalization, guided search, native A/B testing, promotions and more.

Limitations

  • Automated lead assignment is complicated and has to be done manually at times.
  • Cloud offering needs to be improved for a healthy ecosystem of integrated third-party plug-in solutions.
  • Offers a number of out-of-the-box functions but has limited customization capability compared to other top vendors. This makes it difficult for users to configure specific needs.
Price: $$$$$
Deployment:
Platform:

Company Size Suitability: S M L

Sales Creatio

Sales Creatio is another strong NetSuite competitor. It delivers a cloud toolset with a 360-degree customer view that helps manage the complete sales cycle. Core features include lead management, opportunity management, action dashboards, contract management, digital library and field sales management.

It supports small, midsize and large enterprises across industries like financial services, retail, media, professional services, telecom, pharma, manufacturing, real estate, transportation and the public sector. It integrates with MS Exchange, Google, PBX and offers email integration via IMAP/SMTP.

Creatio Opportunities

The lead funnel in Sales Creatio.

Benefits

  • Optimized Sales Opportunity: With sales force automation, you can make the most of your sales pipeline, minimizing errors and boosting results. Automated sales processes guide you to the most effective actions and provide referenced processes that can be followed as best practices for managing opportunities, leads, quotes, orders, invoices. You can access sales forecasts for critical categories like sales managers, customers and sales divisions, compare indicators across periods and analyze sales reps’ performance by applying smart filtering tools.
  • Satisfactory User Experience: With a responsive design and customizable UI, the system provides a consistent user experience on any device. It combines several languages in a single interface and offers agile system localization tools to support a multilingual environment. Using the system designer that supports white-labeling features, you can show or hide sections for different user roles and set up workplaces.
  • Compact Project Management: Sales Creatio enables you to manage planned and actual workloads, internal and external projects, and calculate time and cost-efficiency of projects. Customizable dashboards let you monitor and analyze key project metrics in real time.
  • Ease of Use: Features like category-specific templates, predefined process, approval notifications, trend analysis and heat maps provide a user-friendly experience. Analytical dashboards and reports having advanced mathematical capabilities support custom calculations. Sales reps can shorten sales cycles by creating single-click orders and invoices using predefined templates. They can automate approval flows and set up rules for document and contract delegation.
  • Customer Support and Training: Creatio Sales offers offline and online customer support through phone, email and chat, along with 24/7 support and a dedicated customer success manager for premium customers. You can access videos, a user community, online tutorials and knowledge base articles that are cross-linked and tagged for quick searching. The system also has a creation academy that includes guided learning with instructors, customized training based on your needs and online courses.

Compare CRM Pricing & Costs with our Pricing Guide

Features

  • Collaboration Tools: An enterprise social network provides a space for teams to collaborate. You can manage email, make calls and approve contracts using a communication panel. The solution integrates with Microsoft Exchange and Google Calendar for synchronizing tasks and calendars, and you can plan tasks, meetings and work using a calendar.
  • Business Process Management: A visual process designer helps automate key business processes via detailed guidelines and enables you to create process flows using pre-configured elements. You can also automate unstructured processes and cases with a drag-and-drop case designer using Dynamic Case Management (DCM) technology.
  • Orders and Invoices Management: Sales Creatio helps manage order list and history, create orders using templates, issue invoices, create supply and payment schedules, and approve orders using a built-in process. It facilitates website integration for automatic order processing and enables tracking orders that are due for delivery and payment.
  • Product Catalog: This feature gets integrated with an ERP system for smoother updates to your product and service portfolio data. It lets you categorize products based on attributes like brand and category, find products quickly using filtered searches and navigation options, and maintain a product catalog hierarchy as per the structure of your product portfolio.
  • Knowledge Management: Document templates, essential publications, articles, presentations and guidelines are available for new employees in an online library. The articles are structurally categorized for quick access.

Limitations

  • It lacks extensive integration with social media platforms.
  • It isn’t easy to drag and drop deals between stages or search for deals by sales representatives in the sales funnel view.
  • The analytics tool lacks essential features like dashboard export and calculated variables.
Price: $$$$$
Deployment:
Platform:

Company Size Suitability: S M L

Compare CRM Pricing & Costs with our Pricing Guide

Conclusion

Now that you’re familiar with the comeptition coming from the leading NetSuite alternatives, you can consider your requirements carefully and identify which of these solutions addresses those best. Or, if you want to run an in-depth comparison on these products and other NetSuite competitors, grab our free CRM comparison report. It will help you zero in on the best choice and invest in software that’ll bring in significant improvement for your business.

What NetSuite alternatives are you considering and why? Are you having trouble with your selection process? Leave us a comment — we’d love to help out!

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Pritha BasuNetSuite Competitors: Analysis of the Top Alternatives

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