Product Information

Benefits and Insights

Why use SQL Server?

Key differentiators & advantages of SQL Server

  • Intelligence Across All Data: SQL Server breaks down data silos, allowing users to connect to, ingest, prepare, combine, store and query all kinds of data, including structured, semi-structured, unstructured, non-relational, relational and more.
  • High Availability: SQL Server maximizes the availability of user databases with accelerated database recovery, gains in uptime, fast failover and disaster-recovery solutions in the cloud as well as Always On availability groups. 
  • Make Better Business Decisions: The patterns highlighted by the solution are easy to translate into answers. With a choice between SQL Server Reporting Services and Power BI Report Server, users can generate and consume reports that visualize their business metrics in ways that help them make data-informed business decisions. 
  • Flexibility: Through the system’s open-source architecture, users can choose the right language and platform for their needs.
  • Scalability: With cloud services on Azure and a unified SQL platform, users can scale up or down limitlessly as organizations and their needs evolve.
  • Keep Data Secure: As a Microsoft product, SQL Server offers some of the best compliance and security provisions in the world. With the fewest vulnerabilities of any major platform for the past nine years, it has built-in features for data protection, fraud monitoring and alerts on suspicious activity, as well as role-based access to encrypted data.

Industry Expertise

Microsoft serves all industries, but SQL Server is especially suitable for organizations in software, IT, healthcare, financial services, higher education, HR, retail, management consulting, hardware and construction.

Key Features

  • Data Connectivity: With an extensive connector library, SQL Server can combine data from almost any source, providing holistic visibility over all data.
  • Integrated Apps: Businesses can create customized applications that integrate with the Microsoft suite of products. 
  • Runs Anywhere: Installable on Windows and Linux containers, it can also be deployed and managed with Kubernetes. 
  • Big Data Clusters: The solution can process large data sets of structured and unstructured data, as well as train, store and operationalize machine learning models. 
  • T-SQL Dialect: Microsoft’s proprietary SQL extension language allows developers to quickly and efficiently send queries and interface with external applications.
  • Jobs Engine: A role-based jobs engine lets only admins create and assign jobs, then manage which users have access to view or complete them.
  • Data Access Management: With role-based permissions, admins can encrypt sensitive information and enable complex row filtering to ensure that data remains safe.
  • Reports: SQL Server Reports Services (SSRS) and Power BI Report Server provide tools for users to generate and share customizable reports of data processed through the solution. 
  • In-Memory Database: In-memory data processing offers persistent memory support and nearly instantaneous response rates to queries.
  • Columnstore Indexes: Storing data in a column-based structure provides better query performance and speed over row-based storage.
  • Data Mining: Users can explore large data sets for patterns and glean insights from trends in their data.

SQL Server Suite Support

Microsoft offers a variety of support plans for businesses based on which products users have and what kind of support they require.

Microsoft Unified Support offers organization-wide coverage for all Microsoft-based products and services an enterprise uses. Customers with Unified Support will have a Technical Account Manager who serves as their personal connection to Microsoft resources. Unified Support subscribers can customize their 24/7 support experience with over 20 technology-specific add-on support services tailored to their needs.

For immediate technical support, customers can purchase Professional Support as single pay-per-incident model or as a 5-pack of incidents. Experts will help users troubleshoot specific problems, error messages, or functions of their program.

Customers without a support plan can access community resources or submit bugs via UserVoice.

mail_outlineEmail: Users with support plans can access support by email by logging into their Microsoft account.
phonePhone: Users with support plans can access the support phone number by logging into their Microsoft account.
schoolTraining: Users can access extensive documentation for SQL Server including its previous versions on the Microsoft docs website. They can also refer to the SQL Server user forums and communities on Stack Overflow, DBA Stack Exchange, Reddit and Twitter via the #sqlhelp hashtag that can help them with issues. Microsoft maintains SQL Server blogs and social media accounts on Facebook and Twitter to provide the latest information about the platform.

Microsoft and many third parties offer extensive SQL Server training certification courses for all skill levels. These include instructor-led courses, on-demand online training, ebooks, webinars and more.
local_offerTickets: Customers with support plans may open tickets with Microsoft support. Users must log in to their Microsoft account and create a new support request.
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