Benefits and Insights

Why use Oracle Analytics Cloud?

Key differentiators & advantages of Oracle Analytics Cloud

  • Customized Responses: Get tailored responses to queries made in the personalized search feature, which can answer users’ specific business questions.
  • Discover Data Trends: Highlight correlations between data points when displaying information visually, with a brushing feature that works across visualizations and updates so that users always have current information.
  • Conversational Analytics: Ask analytical questions using natural language queries, in the way users would speak normally. Automatically generate natural language explanations of results to explain visualizations and trends. Receive guidance from chatbots across datasets to improve data literacy, allowing non-technical users to interact intimately with data.
  • What-If Scenarios: Make accurate predictions and forecasts through what-if modeling, using a native multidimensional analysis engine called Oracle Essbase to develop complex business models.
  • Collaboration: Share content in real time with other employees, shareholders, contractors and more with collaboration features. Find opportunities to share data and facilitate discussions that are stored alongside the visualization that spawned them.
  • Machine Learning: Let the system autonomously identify patterns and trends through machine learning algorithms, then create the best visualization for the dataset. Generate narratives to immerse viewers and users in the significance of data.

Industry Expertise

Oracle serves any business that needs to collect, analyze and visualize their proprietary data in order to make more informed, fact-driven business decisions.

Key Features

  • Data Preparation: Structure a range of data types, clean the data sets and prepare them for analysis with functions like clustering, forecasting and anomaly detection. Receive recommendations on the best way to cleanse, enrich and combine data to eliminate outliers and generate cohesive recommended visualizations.
  • Data Connectors: Choose from over 45 data connectors to draw data from a huge range of data warehouses, databases and big data sources, then enter the data into a single interface. Employ drag-and-drop data blending between self-retrieved and proprietary data.
  • Visualizations: Simplify data visualization by letting the system auto-create visualizations from data provided from a selection of 35 different options including charts, graphs, scattergrams and more. If the base selection isn’t enough, leverage over 20 downloadable add-ons and hundreds of third-party visualization options. Automatically generate narrative explanations of these visualizations while they are created, collaborated on and changed.
  • Predictive Analytics: Get a smooth head start on creating forecasts based on historical data via pre-built predictive analytics models, or dig deeper and create custom models tailored to your unique needs.
  • Mobile: Enjoy a consistent user experience across systems through a native mobile app, optimized for handheld devices and designed for touch. Utilize multi-gestural interactions to interact with data in an intuitive way unique to mobile devices. 
  • Embedded Analytics: Embed it into other enterprise solutions such as CRM through Javascript embedding, and embed visualizations, reports and dashboards directly into other applications.

Suite Support

mail_outlineEmail: Cannot email the support team directly. Instead, contact support through the Oracle support portal.
phonePhone: Call 1-800-392-2999.
schoolTraining: The Oracle University portal offers a variety of training resources including learning subscriptions, training on demand, classroom training, live virtual classes, self-study courses, guided learning and private course events. Some are free, and others come with a fee. Other resources include the Oracle knowledge base, which includes documentation, community forums and videos.
local_offerTickets: Submit a technical support ticket by following the prompts on the Oracle support portal.

Oracle Analytics Cloud Reviews

Average customer reviews & user sentiment summary:

501 reviews


of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.


  • User-Friendly: About 83% of reviewers who mention the GUI and intuitiveness of the platform agree that it’s user-friendly.
  • Reporting: Around 95% of reviews referring to the solution’s reporting capabilities say that it is an excellent reporting tool.
  • Augmented Analytics: All users who mention augmented analytics, about 25% of the 100 most recent reviews in total, cite Oracle’s machine learning and automated capabilities as benefits.
  • Interactivity: Oracle’s drill-down and filter functionalities make it a hit with all reviewers mentioning interactive, self-service capabilities.


  • Price: About 74% of reviews mentioning the platform’s pricing say that it’s too expensive.
  • Bugs: All users mentioning bugs and errors, about 20% of the 100 most recent reviews, say that technical problems with the platform are an issue for them.
  • Support: About 88% of users who wrote about customer support report negative experiences, citing issues such as slow response times and vague solutions provided.

Researcher's Summary:

Oracle Analytics Cloud, the SaaS offering from the enterprise BI and ERP software giant, is a strong choice for mid to large-sized companies. OAC sets itself apart from the competition with its revolutionary and easy-to-use augmented analytics that make using machine learning as simple as pushing a button. Another strong point for OAC is its user-friendly GUI and interactivity, which encourage business users to access their insights. With powerful and flexible features such as mobile compatibility and super-solid reporting, even despite restrictions or limitations, many users find OAC to fulfill their business needs. However, this comes at a price — a price that several find a bit too high for their budget. As a constantly updating cloud-based solution, many users praise the way that OAC reduces their operating and maintenance costs, but others note that its newness makes the platform buggy. Some of these errors are difficult to resolve, with the cause of them indeterminable. Another point of frustration lies in support; several say that technical support is slow to respond to their tickets, and that patches to fix bugs in the platform are slow and sometimes ineffective. Even still, Oracle Analytics Cloud provides speed through its data processing engine, simplified machine learning and AI-powered augmented analytics and reporting capabilities that make it a frontrunner in the field of data analytics and data visualization, especially for bigger businesses looking to consolidate and automate their reporting.

User Sentiment i

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We chose Oracle Analytics Cloud Service to extend into and integrate with our existing big data analytics. With the help of Oracle Partner Vertice, this modern, agile, platform has enabled us to readily externalize our existing analytics and share insights with key customers.

We chose Oracle Analytics Cloud to help us both consolidate and then analyze management information at a group level, across our diverse portfolio. With the help of Oracle Partner Vertice, we will deliver more analytics at a Group and subsidiary level and further enhance our data-driven insights.

We are proud to implement Oracle Analytics Cloud. At first, we were reluctant to consider such a new concept, but once we saw its benefits – such as scalability, cost effectiveness, and ability to deliver actionable insights from our data – our decision was made.

We chose Oracle Analytics Cloud Service to help us leverage vast amounts of trip data for our customers around the world. With the help of Oracle Partner Vertice, we will deliver on-demand analytics, transforming taxi companies and other businesses in ground transportation into more data-driven organizations.

With Oracle Analytics Cloud, Enterprise, we aim to improve efficiency in decision making and have access to self-service analytics. With Oracle, we now have easier access to data from different sources across the enterprise — this flexible reporting framework will help us expand and scale our business.

Our goal is to transform computing by building technology in the cryptocurrency, blockchain, and AI space. It is critical for us to have a reliable, efficient enterprise data warehouse so we can generate actionable insights in real time, which is why we chose Oracle Autonomous Data Warehouse, Oracle Data Integration Platform Cloud, and Oracle Analytics Cloud.

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