Benefits and Insights

Why use Xero?

Key differentiators & advantages of Xero

  • Low Cost: Xero offers users a free trial. Once the trial period ends, pricing is subscription based with subscription packages starting at $9 a month. 
  • Easy to Use: The system’s interface is easy to use, enabling users to address a variety of accounting tasks without hassle. 
  • Integration: Xero is compatible with more than 700 add-on solutions, allowing users to customize their system capabilities to meet their specific needs. 
  • Saves Time: Data tracking and report templates allow users to streamline the time-consuming process of creating regular reports. 

Industry Expertise

Xero serves clients across all industries in more than 180 countries. Xero was also named the World’s Most Innovative Growth Company by Forbes in 2014 and 2015.

Key Features

  • Payroll: Xero integrates with Gusto to provide payroll capabilities across 50 states. 
  • Banking: Connecting to the user’s bank allows Xero to automatically track and facilitate transactions on a daily basis. 
  • Expense Management: Seamlessly track and manage expense claims. Users also have access to real-time data and reports that provide insight into patterns and trends. 
  • Project Management: Fully integrates with other workflows to facilitate financial project management. 
  • Mobile App: Mobile capabilities allow users to track bank transactions, send invoices, access supplier details and more from any mobile device. 
  • Reporting: Users can generate and share custom reports and budgets in real time. Xero assists with this further by providing users with report templates, making it easier for HR managers to prepare a variety of reports. 
  • Asset Management: Xero assists users with managing business assets such as vehicles, computers and office equipment and helps with tracking factors such as depreciation. 
  • Forecasting: The forecasting feature allows users to prepare simple cash flow forecasts based on historical data. 

Suite Support

Users can access Xero's online support tools 24/7. The vendor offers self-learning tools as well as support experts who are available to answer users' questions.  Specific information about the system support is listed below.
mail_outlineEmail: Subscribers have access to online chat support from Xero experts through the platform’s support hub.
schoolTraining: Xero offers users unlimited support through FAQs, which can be accessed at any time.
phonePhone: Support via telephone is available through Xero, however, the vendor does not offer inbound telephone support. Xero's support team may make a call to their clients when necessary, but there is no phone number through which the company can be reached for support. Xero warns that any numbers found online claiming to be their support line are fraudulent.

Xero Reviews

Average customer reviews & user sentiment summary:

2520 reviews


of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.


  • Highly Useable: In over 80% of reviews that mentioned the UI, users said it was easy to navigate.
  • Affordable: Of all the reviews that mentioned price, over 70% felt it was well within their price range and felt satisfied.
  • Good Customer Service: Over 70% of reviews that mentioned the customer support said they received excellent service, especially from their reps.
  • Excellent Functionality: In more than 50% of all reviews that mentioned features, users were happy with its capabilities. They especially like the integrations, reconciliation process, invoices and accounting functions.


  • Invoices: While around 60% of users felt that the invoicing system worked well, around 40% said they had trouble making changes to them once they were saved.
  • Difficult to Learn: Though the system was widely popular after implementation, users said it was old-fashioned and had a steep learning curve in 20% of reviews that mentioned the UI.
  • Downgrading Issues: Around 20% of reviews that mentioned price said they had issues while trying to go to a lower pricing tier and often ended up paying a month or more at a higher rate.

Researcher's Summary:

Xero’s users say it’s easy to use and has good accounting and bookkeeping capabilities. Most found the price to be acceptable, with some complaints about issues they ran into while trying to switch to a lower pricing tier. More than 70% loved the customer service and felt their representatives were extremely helpful. It has a range of features including band feeds, invoice creation, integrations and reconciliation processes. The reconciliation was particularly popular with over 80% of reviewers who mentioned it describing positive experiences.

One issue with the system came in making updates to invoices after they’d been saved. Some users said they were sent prematurely to clients or claimed to have difficulties changing the data at a later date. Many also felt that the implementation process for the new platform was difficult, but that once they learned where things were they felt comfortable. This may be a good choice for small and medium businesses. Larger companies should consider a system that’s able to handle a higher volume.

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