[Home](https://www.selecthub.com/) \> [Marketing Automation](https://www.selecthub.com/category/marketing-automation/) \> [Account-Based Marketing Software](https://www.selecthub.com/c/account-based-marketing-software/) \> [Terminus](https://www.selecthub.com/p/account-based-marketing-software/terminus/) \> Terminus vs RollWorks 

#  Terminus vs RollWorks 

 Last Updated: May 11th, 2026 

Our analysts compared [Terminus](https://www.selecthub.com/p/account-based-marketing-software/terminus/) vs [RollWorks](https://www.selecthub.com/p/account-based-marketing-software/rollworks/) based on data from our 400+ point analysis of [Account-Based Marketing Software](https://www.selecthub.com/c/account-based-marketing-software/), user reviews and our own crowdsourced data from our [free software selection platform](https://www.selecthub.com/about/start-free-selection-project-site/?category=Account-Based Marketing Software&cta=account-based-marketing-software).

[Overview](#product-overview) [Pricing](#product-pricing) [Our Review](#product-analyst-summary) [User Ratings](#user-sentiment-section) [Features](#product-benefits-features) [Screenshots](#product-screenshots) 

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[![Terminus Software Tool](https://cdn.selecthub.com/products/25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8/resources/normal/logo.png?1735849103)](https://www.selecthub.com/p/account-based-marketing-software/terminus/)

[ ![Product Awards](https://www.selecthub.com/display/images/awards_badge.svg) ](#awards-section) 

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[![RollWorks Software Tool](https://cdn.selecthub.com/products/5ef20b89bab8fed38253e98a12f26316-d6946382c69664b46c2503f1d2f6b19c/resources/normal/logo.png?1740496826)](https://www.selecthub.com/p/account-based-marketing-software/rollworks/)

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Account-Based+Marketing+Software&product%5Fname=Terminus&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8%2Fresources%2Fnormal%2Flogo.png%3F1735849103) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Account-Based+Marketing+Software&product%5Fname=Terminus&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8%2Fresources%2Fnormal%2Flogo.png%3F1735849103) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Account-Based+Marketing+Software&product%5Fname=Terminus&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8%2Fresources%2Fnormal%2Flogo.png%3F1735849103&price=1) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Account-Based+Marketing+Software&product%5Fname=Terminus&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8%2Fresources%2Fnormal%2Flogo.png%3F1735849103&price=1) 

[Get Free Demo](https://pmo.selecthub.com/get-product-demo/?category=Account-Based+Marketing+Software&product%5Fname=RollWorks&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5ef20b89bab8fed38253e98a12f26316-d6946382c69664b46c2503f1d2f6b19c%2Fresources%2Fnormal%2Flogo.png%3F1740496826) [Demo](https://pmo.selecthub.com/get-product-demo/?category=Account-Based+Marketing+Software&product%5Fname=RollWorks&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5ef20b89bab8fed38253e98a12f26316-d6946382c69664b46c2503f1d2f6b19c%2Fresources%2Fnormal%2Flogo.png%3F1740496826) [Request Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Account-Based+Marketing+Software&product%5Fname=RollWorks&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5ef20b89bab8fed38253e98a12f26316-d6946382c69664b46c2503f1d2f6b19c%2Fresources%2Fnormal%2Flogo.png%3F1740496826&price=2) [Pricing](https://pmo.selecthub.com/get-product-pricing/?category=Account-Based+Marketing+Software&product%5Fname=RollWorks&product%5Flogo=https%3A%2F%2Fd3uimxdj41cg3o.cloudfront.net%2Fproducts%2F5ef20b89bab8fed38253e98a12f26316-d6946382c69664b46c2503f1d2f6b19c%2Fresources%2Fnormal%2Flogo.png%3F1740496826&price=2) 

###  Products Insights

 Product Ranking 

## #1

 among all   
 Account-Based Marketing Software

## #2

 among all   
 Account-Based Marketing Software

[Find out who the leaders are](https://pmo.selecthub.com/request-custom-scorecard?post%5Ftype=auto%5Fvs%5Farticle&category%5Fslug=account-based-marketing-software&product%5Fslug=terminus&category=Account-Based+Marketing+Software) 

 Price Starts From

$10 Monthly, Freemium 

[ Free Trial is available →](https://pmo.selecthub.com/free-trial/?product%5Fname=Terminus&category=Account-Based Marketing Software&product%5Flogo=https://d3uimxdj41cg3o.cloudfront.net/products/25d36360c95ddcdd9687dd95f09ab64c-124cf2bf4389a34f71ab0fd2f9d557f8/resources/normal/logo.png?1735849103) 

 Custom Quote 

 i

 Free Trial is unavailable →

 Pros

 What we like about Terminus and RollWorks:

**Targeted Advertising:** User reviews praise Terminus for its robust targeting features, enabling precise targeting of high-value accounts, boosting campaign effectiveness.

**Seamless Salesforce Integration:** User reviews highlight the platform's integration with Salesforce as a key advantage, facilitating streamlined collaboration between marketing and sales teams and ensuring data consistency.

**Multi-Channel Engagement:** User reviews appreciate the ability to execute multi-channel ABM campaigns, encompassing targeted advertising, email marketing, and web experiences, ensuring a cohesive and personalized customer journey.

**Excellent Customer Support:** User reviews consistently commend Terminus for its exceptional customer support, with responsive and knowledgeable support staff readily available to assist with implementation and ongoing use.

**Ease of Use:** User reviews frequently mention RollWork's intuitive interface and straightforward campaign setup process, making it easy for teams to adopt and use effectively.

**Integration with Existing Marketing Tech Stacks:** RollWorks integrates seamlessly with popular CRMs and marketing automation tools, streamlining workflows and data synchronization for better campaign management.

**Targeted Account Engagement:** The platform excels in helping businesses precisely target and engage specific accounts through features like account identification, intent monitoring, and personalized messaging.

**Improved Sales and Marketing Alignment:** RollWorks acts as a bridge between sales and marketing teams by providing shared buyer insights and campaign performance data, fostering better collaboration and alignment on ABM strategies.

 Cons

 What we dislike about Terminus and RollWorks:

**Reporting Limitations:** User reviews have indicated that reporting functionalities in Terminus can be limited, lacking depth and granularity in providing detailed marketing attribution data.

**Integration Challenges:** While Terminus integrates with popular CRMs like Salesforce, users have reported limitations with HubSpot integration, potentially hindering seamless data flow and campaign management for businesses reliant on HubSpot.

**Occasional Usability Issues:** Some user reviews have mentioned that the platform's interface can feel clunky and slow at times, potentially impacting user experience and efficiency, particularly for complex tasks or during peak usage periods.

**Workflow Glitches:** User reviews mention occasional workflow glitches that hinder marketing operations. 

**Data Synchronization Delays:** Some users report delays in data synchronization, impacting real-time decision-making, especially in fast-paced ABM campaigns. 

###  Our Review

 Is Terminus the terminus for your Account-Based Marketing woes? Terminus is widely recognized as a leading Account-Based Marketing (ABM) platform, especially for managing campaigns and boosting sales velocity. Users rave about its targeting precision, enabling laser-focused ad campaigns. The seamless integration with CRM giants like Salesforce is a godsend, fostering tight-knit collaboration between marketing and sales teams. Imagine a well-oiled machine, firing on all cylinders – that's Terminus for you. Users are over the moon about its user-friendliness, top-notch customer service, and in-depth analytics. It's like having a personal marketing guru, guiding your every move. However, no software is perfect. Some users wish for more granular marketing attribution data, and a few have raised eyebrows about potential data manipulation, although evidence for this is lacking. Overall, Terminus is a game-changer for businesses aiming to up their ABM game. It's like having X-ray vision into your account-based engagement data, empowering you to make decisions that move the needle. 

 Show more 

 Is your ABM strategy stuck in neutral? RollWorks Account-Based Marketing (ABM) software has garnered largely favorable feedback from users over the past year, particularly for its user-friendliness and smooth integration with other marketing tools, such as HubSpot. Users rave about its intuitive interface, making it a breeze to create highly targeted account lists and launch campaigns. For example, one user highlighted RollWorks' ability to identify and score leads against their Ideal Client Profile, a critical aspect of effective ABM. This seamless integration empowers businesses to hit the ground running and streamline their ABM efforts. However, like a car with a few minor mechanical issues, some users have pointed out areas for improvement. A recurring theme in user feedback is the desire for more robust reporting features to gain deeper insights into campaign performance. Additionally, occasional workflow glitches have been reported, which, while not overly detrimental, could disrupt the user experience. Despite these minor drawbacks, RollWorks is best suited for small to mid-sized businesses looking for an affordable yet powerful ABM solution. Its intuitive design and robust features make it easy to implement and manage, even for teams with limited ABM experience. 

 Show more 

###  User Sentiment Summary

 Terminus has a user sentiment rating of 91 based on 144 reviews. RollWorks has a user sentiment rating of 86 based on 648 reviews. 

![Excellent User Sentiment](https://www.selecthub.com/display/images/scores/excellent.svg) 144 reviews 

![Great User Sentiment](https://www.selecthub.com/display/images/scores/great.svg) 648 reviews 

 Synopsis

 Evaluating all review platforms, our market analysts have compiled the following user sentiment data.

 91%

of users recommend this product

 Terminus has a 'excellent' User Satisfaction Rating of 91% when considering 144 user reviews from 1 recognized software review sites.

 86%

of users recommend this product

 RollWorks has a 'great' User Satisfaction Rating of 86% when considering 648 user reviews from 4 recognized software review sites.

 User Review Scores

**G2.com, Inc** 

n/a 

**4.3** (513) 

**Software Advice, Inc** 

**4.55** (144) 

n/a 

**Capterra Inc** 

n/a 

**4.5** (28) 

**Gartner, Inc** 

n/a 

**4.4** (76) 

**TrustRadius** 

n/a 

**4.0** (31) 

###  Awards

SelectHub awards earned by these products based on a comprehensive analysis by our research analysts.

 Terminus stands above the rest by achieving an ‘Excellent’ rating as a User Favorite. 

![User Favorite Award]()

No awards.

###  Product Assistance

 Training Resources

Documentation

In Person

Live Online

Videos

Webinars

Documentation

In Person

Live Online

Videos

Webinars

 Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

Email

Phone

Chat

FAQ

Forum

Knowledge Base

24/7 Live Support

###  Product Basics

 Company Size 

 i

Small

Medium

Large

Small

Medium

Large

 Platforms Supported

Windows

Mac

Linux

Android

Chromebook

Windows

Mac

Linux

Android

Chromebook

 Deployment Supported

Cloud

On-Premise

Mobile

Cloud

On-Premise

Mobile

 Comparison of Top Alternatives

[ Terminus Alternatives](https://www.selecthub.com/account-based-marketing-software/terminus/alternatives/) 

[ RollWorks Alternatives](https://www.selecthub.com/account-based-marketing-software/rollworks/alternatives/) 

###  Screenshots

![Screenshots]() 

![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]()![Screenshots]() 

###  Key Features

* **Account-Based Advertising:** Leverage targeted advertising to reach specific accounts with personalized messages across multiple channels.
* **Engagement Insights:** Access detailed analytics on account engagement to understand which strategies are driving results.
* **Sales Alerts:** Receive real-time notifications when target accounts show significant engagement, enabling timely follow-ups.
* **Account Scoring:** Utilize AI-driven scoring to prioritize accounts based on their likelihood to convert, optimizing resource allocation.
* **Multi-Channel Orchestration:** Coordinate campaigns across email, social media, and other platforms to ensure consistent messaging.

 read more... 

* **Account Identification:** Leverages machine learning to identify high-value accounts by analyzing firmographic, technographic, and intent data.
* **Targeted Advertising:** Facilitates precise ad targeting across multiple channels, including display, social media, and video, to engage specific accounts.
* **Account Scoring:** Uses predictive analytics to score accounts based on their likelihood to convert, helping prioritize sales efforts.
* **Journey Stages:** Maps out the buyer's journey stages, allowing for tailored messaging and engagement strategies at each phase.
* **Engagement Insights:** Provides detailed analytics on account engagement, including ad interactions and website visits, to inform strategy adjustments.

 read more... 

###  Top Alternatives in Account-Based Marketing Software 

[  Foundry ABM ](https://www.selecthub.com/p/account-based-marketing-software/foundry-abm/) [  Influ2 ](https://www.selecthub.com/p/account-based-marketing-software/influ2/) [  Lift AI ](https://www.selecthub.com/p/account-based-marketing-software/lift-ai/) [  Metadata ](https://www.selecthub.com/p/account-based-marketing-software/metadata/) [  Priority Engine ](https://www.selecthub.com/p/account-based-marketing-software/priority-engine/) 

###  Head-to-Head Comparison

![Terminus Software Tool]() 

![Foundry ABM Software Tool]() 

[Terminus VS Foundry ABM](https://www.selecthub.com/account-based-marketing-software/terminus-vs-foundry-abm/) 

![Terminus Software Tool]() 

![Influ2 Software Tool]() 

[Terminus VS Influ2](https://www.selecthub.com/account-based-marketing-software/terminus-vs-influ2/) 

![Terminus Software Tool]() 

![Metadata Software Tool]() 

[Terminus VS Metadata](https://www.selecthub.com/account-based-marketing-software/terminus-vs-metadata/) 

**About SelectHub (and our data)** 

We’re the employee-owned Austin-based startup democratizing software data so you can make your decisions in an influence-free zone. Our market data is crowdsourced from our user-base of 100,000+ companies.

WE DISTILL IT INTO REAL REQUIREMENTS, COMPARISON REPORTS, PRICE GUIDES and more...

![SelectHub Products Reporting and Analytics]() 

![SelectHub Products Cost and Pricing Guide]() 

**Tier 1:**  
 Fully/moderately supported out-of-the-box allowing for quick and easy deployment.  
Fully or moderately supported out-of-the-box with industry-leading capabilities and is immediately available after installation without needing any add-ons, integrations, or custom development. 

**Tier 2:**  
 Supported with workarounds or add-ons that may require additional costs.  
Not directly available in the software, but can be accomplished using other built-in features, workarounds, or add-ons/products from the vendor with or without any additional cost. 

**Tier 3:**  
 Requires partner integrations or custom development that is often at an additional cost.  
Requires additional integrations, plugins, marketplace applications from a third-party vendor, or custom development using the APIs, libraries, extensions, and development framework supported by the software, with or without any additional cost. 

[Close](#) 

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